Tag results for "search retargeting"
- Criteo Worked With Forward Thinkers At HookLogic Long Before AcquisitionWhen HookLogic announced in June that it would extend its platform by ...
- Offline Measurement and Attribution are ImprovingDuring the OMMA Programmatic panel "Beyond Search: Can Programmatic Lead to Omnichannel ...
- Location Tracking Growing Up, Brands Looking Beyond BeaconsLocation tracking in the Internet of Things is heating up as an ...
- Yahoo Brings Search Retargeting To Gemini Native Ad InventoryYahoo has announced search retargeting through its Gemini native ad inventory in ...
- 89% See Potential Benefits Of Smart Cities, 36% Have Projects UnderwayWhile brands and marketers grapple with how to deal with an IoT ...
- Viacom, Mattel, Hasbro And Jumpstart Sanctioned For Tracking KidsNew York Attorney General Eric Schneiderman sanctioned four companies for allegedly violating ...
- DigitasLBi's Valentini On The Biggest Change To Search Advertising The agency-advertiser relationship continues to change as targeting options and technology mature. ...
- Targeting Across Search, TV Changes EverythingNot all brands tie and time television advertising spots to run simultaneously ...
- Beacons Inside: Sensors Become Part Of In-Store DisplaysAs beacons evolve, so too does the way marketers use them. Once ...
- Beacons At Retail To Be Felt Well After Shoppers Leave The StoreMany more beacons will be felt, even if not necessarily seen. Beacons ...
- Beacons On Regent Street: Location, Relevancy Drive 48% To Use More Than Twice A MonthBeacons are helping shoppers find what they want. The beacons installed at ...
- 76% Expect Smart Lights To Replace Traditional Bulbs; 14% Already Have ThemConsumers in the U.S. appear to be warming up to the idea ...
- Google: How To Setup Remarketing TagsGoogle shows marketers how to setup remarketing tags on the Google Display ...
- Shoppers Lean On Mobile, As Marketers Refine Location TargetingAs retailers prep for back-to-school shopping with mobile, what consumers are looking ...
- Voice Search Changing The Rules Of Content CreationChanges in browsing behavior, preferences for content consumption, and adoption of voice ...
- Smart Lights In Stores Match Shoppers With ProductsIntelligent lighting systems are coming to retail and opening up potential new ...
- 67% Say Tracking Could Improve Their In-Store Experience; 19 Million Already BeaconedShoppers are warming to beacons and virtual reality. The majority of consumers ...
- IoT Target Marketing: Detecting Sitting, Standing, Walking, Driving And Current MoodThe Internet of Things is going to expand the concept of target ...
- Smart Cities: Saving Money, Opening Avenues For Marketing The Internet of Things comprises many, many things that are smart. This ...
- Game-Changing Strategy Using RLSAsLarry Kim suggests remarketing lists for search ads may step in to ...
- Criteo Could Become Next M&A Target As It Prepares To Launch Search PlatformCriteo is preparing to roll out a search platform this year, although ...
- Smart Lights In Stores Can Pinpoint Shoppers to Within 8 Inches For MessagingIndoor beaconing is going wall to wall. Or more accurately, it's going ...
- Co-Marketing With Product Listing Ads Goes Programmatic Through HookLogicHookLogic, which focuses on ads for retail ecommerce sites, has extended its ...
- Google's No Longer Restricting AdWords DemandAdExchanger's Sarah Sluis reports that Google is breaking down the walls on ...
- Why Google Home Will Become Your Next Home PhoneIn Google CEO Sundar Pichai's plan for a post-device world, making a ...
- Stories Paid-Search Clicks Tell To Strengthen RemarketingIdentifying the keywords with intent remains important for paid search, but there ...
- Beacons Double This Year, On Way To 400 Million In MarketWhile there will be billions of Internet-connected consumer things ranging from wearables ...
- Beacons Determine Best Time To Send Ads, ID When Shopper 'Due' For Store VisitBeacons were always good at being able to trigger a message or ...
- Hotwire Explains How To Use Seven Attribution Models SimultaneouslyAttribution continues to pull at marketers like a child begging for attention, ...
- Google's Eddystone Beacons Up The AnteBeacons are growing up. After Apple pretty much owned the beacon marketplace, ...
