- Yelp Adds 8 Searchable Attributes Ahead Of July Disability Month
MediaDailyNews, Laurie Sullivan - Wednesday, June 26, 2024
July is disability month in the U.S., so Yelp introduced eight attribut ...
- Microsoft Tests A Small AI Vision Language Model
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 26, 2024
Florence-2 - a type of AI called a vision language model ...
- AI-Infused Search Challenges Accuracy, Trust, Page Load Times
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 25, 2024
Nearly half of people who have used AI in search think AI-generat ...
- TikTok Enhances In-App Travel Features With Apple Maps Integration
MediaDailyNews, Colin Kirkland - Friday, June 21, 2024
TikTok is expanding its in-app travel recommendation features for locations like N ...
- PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
Performance Marketing Insider, Laurie Sullivan - Monday, June 24, 2024
Seventy-six percent of U.S. execs participating in a PwC survey released ...
- An AI Performance-Based Search Company That Is Different
Performance Marketing Insider, Laurie Sullivan - Friday, June 21, 2024
Ouna, a Hebrew reference from the Israeli-based company, translated into English mea ...
- Reddit: Search Failing Gen Z As They Turn To Social Media
MediaDailyNews, Laurie Sullivan - Wednesday, June 19, 2024
As Gen Z came of age in social media, algorithms trained t ...
- OpenAI Co-Founders Separately Go After Super Intelligence
Performance Marketing Insider, Laurie Sullivan - Thursday, June 20, 2024
This latest progress in AI for advertising might not be revolutionary b ...
- LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 19, 2024
CMOs in the B2B marketing space strongly believe what they do tod ...
- Mozilla Acquires Privacy Tech Startup Founded By Former Meta Execs
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
Anonym has a "Transparency Portal" it calls the "heart" of its solution ...
- DoubleVerify: Generative AI Driving 'Significant' Increase In Ad Fraud
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
DoubleVerify research reveals a surge in new fraud schemes and variants ...
- Visa Grabs Performance - Whether Or Not They Admit It
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 18, 2024
The power of small steps to make big things happen, for advertiser ...
- TikTok Testing Visual Search For Ecommerce
MediaDailyNews, Laurie Sullivan - Wednesday, June 12, 2024
TikTok is testing the ability for users to take or upload ...
- Yext Acquires Hearsay, Deepens Support For Financial Market
MediaDailyNews, Laurie Sullivan - Wednesday, June 12, 2024
Yext, a digital performance platform to improve search strategies, announced the acquisiti ...
- Yahoo Updates AI Engine, Completely Redesigns Mail
MediaDailyNews, Laurie Sullivan - Tuesday, June 11, 2024
Yahoo launched two important platforms this week supported by artificial intelligence. ...
- Google TV Network With Ad-Supported Channels Ties To Google Ads Platform
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 11, 2024
Google and Microsoft have made changes to their ad platforms, demonstrating t ...
- LinkedIn Disabled Targeted Ad Tool
Performance Marketing Insider, Laurie Sullivan - Monday, June 10, 2024
The company deleted the ability to create an advertising audience in Euro ...
- Google Brand Recommendations Link With YouTube Ads
Performance Marketing Insider, Laurie Sullivan - Friday, June 7, 2024
Brand Recommendations span awareness and consideration campaigns with cost-per-thousand and cost-per-view bidd ...
- LinkedIn AI Services, Stream Video Sponsorships Enter Next Phase
MediaDailyNews, Laurie Sullivan - Wednesday, June 5, 2024
With 72% of B2B marketers expecting budgets to increase this year, p ...
- Google Faces $17B Lawsuit In UK
MediaDailyNews, Laurie Sullivan - Wednesday, June 5, 2024
A UK court has ruled Google must face a lawsuit that cou ...
- Perplexity Breaks First TV Spot, Considers Making It A Movie
MediaDailyNews, Laurie Sullivan - Thursday, June 6, 2024
AI "answer engine" Perplexity broke its first television spot Thursday night duri ...
- OpenAI, Apple Agreement Might Override Privacy Concerns
Performance Marketing Insider, Laurie Sullivan - Thursday, June 6, 2024
The deal would give OpenAI access to hundreds of millions of App ...
- Microsoft Estimates GAI Can Add $187B To Canadian Economy By 2030
MediaDailyNews, Laurie Sullivan - Tuesday, June 4, 2024
Google, Meta, and Microsoft have been spending money and time on studi ...
- Google, Microsoft Layoffs Across Cloud Units Amid AI Efficiencies
MediaDailyNews, Laurie Sullivan - Tuesday, June 4, 2024
Reasons for the layoffs have not been confirmed, but both companies report ...
- NP Digital Acquires SearchGuru To Expand Globally
MediaDailyNews, Laurie Sullivan - Wednesday, June 5, 2024
NP Digital has acquired performance marketing company SearchGuru. All 120 employees ...
- Google Privacy Shakeup And Shakeout After Continued Data Leaks
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 5, 2024
Keith Enright wrote in a LinkedIn post Tuesday that he will lea ...
- Google Leak? What Google Leak?
Media Insider, Gord Hotchkiss - Tuesday, June 4, 2024
Unless you're an SEO, there's really nothing of interest to this st ...
- Search Engine Use Declines Significantly As Young Users Find Their Way Online
MediaDailyNews, Laurie Sullivan - Monday, June 3, 2024
There's a generational divide in the way people search for brands a ...
- Google Gives Advertisers Data Privacy Compliance Law Guidance
MediaDailyNews, Laurie Sullivan - Monday, June 3, 2024
Changes to compliance laws and opt-out preferences across its ads and analyti ...
- MasterCard, Shell Show How Sounds Connect With Consumers
Data & Programmatic Insider, Laurie Sullivan - Monday, June 3, 2024
Visual has dominated branding and advertising, but how a consumer feels wh ...