- Pinterest Campaign Turns Up The 'P' In Performance
MediaDailyNews, Laurie Sullivan - Wednesday, February 21, 2024
"It's a literal takedown of doing something high-performance," said Xanthe Wells, Pintere ...
- Google Licensing Reddit Data In Expanded Partnership
Search & Performance Insider, Laurie Sullivan - Thursday, February 22, 2024
Reddit posts during the past month have increasingly served up in Goog ...
- 'Gemini' Added To Google Workspace, Focus On Data Privacy
MediaDailyNews, Laurie Sullivan - Wednesday, February 21, 2024
Duet AI for Google Workspace today becomes Gemini for Google Workspace, wi ...
- Google Introduces Gemma AI To Run On Laptops
Search & Performance Insider, Laurie Sullivan - Wednesday, February 21, 2024
Google has unveiled a new family of open-source AI models called Gem ...
- Traditional Search Forecast To Fall 25% By 2026: Gartner
MediaDailyNews, Laurie Sullivan - Monday, February 19, 2024
Search marketing will lose share to generative AI chatbots from Google, Microsof ...
- Installs Up 56%, As AI Fuels Mobile Commerce Shopping Apps
MediaDailyNews, Laurie Sullivan - Tuesday, February 20, 2024
As investment in generative AI continues to rise, boosting mobile marketing syste ...
- Media Giant Walmart's New Descriptor: From Online To Offline
Search & Performance Insider, Laurie Sullivan - Tuesday, February 20, 2024
Walmart is expected to augment razor-thin margins in the grocery business wi ...
- AI-Driven Affiliate Marketing And Ads? Brands Leap Into A New Era
MediaDailyNews, Laurie Sullivan - Friday, February 16, 2024
Wildfire Systems created a Google Chrome browser extension built on generative ...
- Google Top Search Results Might Be Wrong
MediaDailyNews, Laurie Sullivan - Monday, February 19, 2024
Spammers use AI tools to create content and get people to downlo ...
- Talk Of Google Lawsuit Around Privacy Sandbox Rumbles Through Industry
Search & Performance Insider, Laurie Sullivan - Monday, February 19, 2024
Captify CPO Amelia Waddington says she would not be surprised if ...
- Record Ad Revenue: How Yelp Reached $1.28B
Search & Performance Insider, Laurie Sullivan - Friday, February 16, 2024
Quality vs. quantity seems to drive revenue -- especially in the servic ...
- Slack Furthers AI Investment, Launches Automatic Summary, Search Tools
MediaDailyNews, Colin Kirkland - Wednesday, February 14, 2024
The workplace communications platform is rolling out new generative AI features includi ...
- Microsoft-Backed OpenAI Tools Being Used By Hackers In China, Iran, Russia
MediaDailyNews, Laurie Sullivan - Thursday, February 15, 2024
State-affiliated hackers from Russia's military intelligence, Iran's Revolutionary Guard, and Chinese a ...
- Data Targeting Startup Recruits Ad Vets For Advisory Board
MediaDailyNews, Laurie Sullivan - Tuesday, February 13, 2024
A group of industry veterans will serve on the advisory board ...
- Google Increases Revenue For Publishers, Support For YouTube Creators
Search & Performance Insider, Laurie Sullivan - Wednesday, February 14, 2024
Google is giving greater focus and consideration to publishers and partners bas ...
- Biden's 2024 Campaign Joins TikTok Despite Security Concerns
MediaDailyNews, Laurie Sullivan - Monday, February 12, 2024
Reports suggest the president will not personally join the platform. His campai ...
- AI Monsters, Imaginary Images Infiltrate Super Bowl LVIII Ads
Search & Performance Insider, Laurie Sullivan - Tuesday, February 13, 2024
One Super Bowl ad used AI to poke fun of the conce ...
- Pinterest Announces Major Ad Deal With Google
MediaDailyNews, Laurie Sullivan - Friday, February 9, 2024
Pinterest announced a new ad deal with Google as the social platfo ...
- Ohio AG Presses Bid To Regulate Google Search Results
MediaDailyNews, Wendy Davis - Friday, February 9, 2024
Google should be subject to regulation as a common carrier service becau ...
- Television, Search Shown Inseparable During Super Bowl
MediaDailyNews, Laurie Sullivan - Monday, February 12, 2024
The stakes were high for advertisers on Sunday - not only ...
- Google Search Ad Scams: Will LLMs And GAI Make It Worse?
Search & Performance Insider, Laurie Sullivan - Monday, February 12, 2024
The internet economy and the introduction of large language models and generati ...
- Apple CEO Asks 'Where's Usher?' In Super Bowl Halftime Teaser
MediaDailyNews, Laurie Sullivan - Thursday, February 8, 2024
Apple teased this year's Super Bowl halftime show, promoting R&B singer a ...
- TikTok Encouraging More Searches With Shortcut And AI
Search & Performance Insider, Laurie Sullivan - Friday, February 9, 2024
Douyin - China's TikTok and the original version of the app ...
- Google Bard Becomes Gemini With Paid, Free Services
MediaDailyNews, Laurie Sullivan - Thursday, February 8, 2024
Google on Thursday moved into the "Gemini Era," rebranding its Bard technolo ...
- Microsoft Back In The Big Game With Copilot Ad
MediaDailyNews, Laurie Sullivan - Wednesday, February 7, 2024
Microsoft will run the first Super Bowl ad in four years ...
- Google Joins C2PA Steering Committee, Adobe General Counsel Calls It 'Major Milestone'
Search & Performance Insider, Laurie Sullivan - Thursday, February 8, 2024
The C2PA's Content Credentials, which act like a nutrition label for digit ...
- DOOH Video Climbing In Ad Spend
MediaDailyNews, Laurie Sullivan - Tuesday, February 6, 2024
Advertisers are increasing their use of short-form vertical video content from soci ...
- Google, Apple Defeat Users' Antitrust Claims Over Search Partnership
MediaDailyNews, Wendy Davis - Tuesday, February 6, 2024
A federal judge in California has dismissed claims by a group ...
- Caveats Flood Paid Search, Retail Media Investments
Search & Performance Insider, Laurie Sullivan - Wednesday, February 7, 2024
Analytics and reporting limitations in retail media were cited as the prima ...
- Yandex Severs Ties With Russia For $5.2B
MediaDailyNews, Laurie Sullivan - Monday, February 5, 2024
Yandex NV has agreed to sell its assets in the country ...