- Google Making Changes To Conversion Metrics
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 5, 2014
Google will make a change this month in how AdWords conversions a ...
- Evernote Jumps Into Descriptive Search
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, February 5, 2014
The note-taking platform Evernote has added descriptive search to its Mac ap ...
- DG's Tech Businesses Renamed Sizmek Following Sale Of TV Ops
MediaDailyNews, Laurie Sullivan - Tuesday, February 4, 2014
After DG's sale of its TV ad distribution operations, which execs expe ...
- Google Settles EU Antitrust Probe
Online Media Daily, Wendy Davis - Wednesday, February 5, 2014
Google has tentatively settled an European antitrust probe by promising to displ ...
- Can Microsoft Really 'Bing It On' Against Google Search?
Performance Marketing Insider, Ryan DeShazer - Wednesday, February 5, 2014
What seems like an eternity ago (last October), I was fortunate ...
- Google Glass Owners Browsing Media Sites For News, Sports
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 4, 2014
Adobe released a few stats Tuesday to give marketers insight into h ...
- Google, Facebook, LinkedIn, Microsoft, Yahoo Release Information On NSA Data Collection
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 4, 2014
LinkedIn became the latest social network to release the amount of da ...
- Microsoft Licenses Foursquare Data After $15M Investment
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 5, 2014
Microsoft has agreed to a licensing partnership with Foursquare after making ...
- YouTube Identifies Cooking And Food As Fastest-Growing Channels
SearchBlog, Laurie Sullivan - Wednesday, February 5, 2014
Content related to cooking and food is the fastest-growing genre on YouTu ...
- Microsoft Names Satya Nadella CEO
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 4, 2014
Microsoft named Satya Nadella CEO Tuesday. The new CEO, who was bo ...
- Google Must Move SF Bay Barge
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 4, 2014
The San Francisco Bay Conservation and Development Commission said Google must mo ...
- U.S. Smartphone Market Share Reaches 65% Penetration
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 4, 2014
Search marketers looking to gain the attention of smartphone users should kn ...
- A Look Back As Microsoft Chairman Bill Gates Steps Down To Become Technical Advisor
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 4, 2014
Microsoft said Bill Gates, founder, will step down as chairman and beco ...
- Experian Connects Responses To Online Ads Across Media
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 3, 2014
Experian Marketing Services soon will begin rolling out a tool that connec ...
- Search Marketers Troubled Over Measuring Social and Mobile ROI
SearchBlog, Laurie Sullivan - Tuesday, February 4, 2014
Marketers continue to struggle with measuring their return on investment in ...
- OK Glass, Games To Inspire Developers
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 3, 2014
Google has released several "mini" games for Glass that allow the wear ...
- Amazon Ranks Top 20 Most Romantic U.S. Cities By Sales Data
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 3, 2014
Looking for a little romance? Amazon compiled a list of the mo ...
- Asia-Pacific Consumers To Spend More Online Than North American In 2014
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 3, 2014
Worldwide business-to-consumer (B2C) ecommerce sales will rise 20.1% to reach $1.500 trilli ...
- Links SEOs Need To Discard
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 3, 2014
Marketers that are building links today may want to consider it ...
- Television Advertising And Search Performance
Performance Marketing Insider, John Busby - Monday, February 3, 2014
Big events like the Academy Awards or Super Bowl may get t ...
- Misunderstanding Programmatic Keeping Marketers From Capitalizing On Buys
Real-Time Daily, Laurie Sullivan - Friday, January 31, 2014
Too many marketers misunderstand programmatic buying, and as a result become overwhelme ...
- Vroom: Edmunds Analyzes Ads That Resonate With Super Bowl Fans
SearchBlog, Laurie Sullivan - Monday, February 3, 2014
Automakers battled it out during the Super Bowl at a cost ...
- Building Characters To Fit Personas For Ad Targeting
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 31, 2014
For years I thought about building personas to fit marketing audience segment ...
- Mobile App Developers Aiding NSA Snooping
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 31, 2014
A recent report identified that Android apps leak user information like locatio ...
- Yahoo Experiences Another Email Security Breach
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 31, 2014
Another day, another mail breach. Yahoo detected a mass attack on i ...
- Microsoft Could Name Satya Nadella CEO
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 31, 2014
Rumors swirling late Thursday put Satya Nadella in the CEO chair ...
- Twitter Now Has Search Function for Videos, News, Friends
Around the Net in Video, P.J. Bednarski - Friday, January 31, 2014
Twitter started a new search feature that help users sort through twee ...
- PLAs Boost Revenue For Google Paid-Search Clicks
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 30, 2014
Video ads on YouTube welcomed a steady stream of viewers tuning ...
- Magnetic Opens UK Office, Plans Further Expansion In Europe, Canada
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 31, 2014
Magnetic has opened its first international office in London and appointed Lu ...
- Google And Facebook: Analyzing What's Said (And Not) In Earnings Reports
SearchBlog, Laurie Sullivan - Friday, January 31, 2014
Analyzing sentiment has become second nature for online marketers prior to designi ...