- Google TW-BERT Demonstrates Improvements On Search
Performance Marketing Insider, Laurie Sullivan - Monday, August 7, 2023
A Google research paper on TW-BERT describes how a new framework improv ...
- OpenAI Releases GPTBot Web Crawler That Marketers Can Block
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 7, 2023
OpenAI on Monday introduced GPTBot, a web crawler designed to collect public ...
- Brave Severs Ties With Bing, Offers Own Video And Image Results
Performance Marketing Insider, Laurie Sullivan - Friday, August 4, 2023
After several months in development, Brave Software, maker of the privacy-focused Bra ...
- Where Ecommerce Implements Technical SEO/Schema
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 1, 2023
Through its platform SearchIQ, BrightEdge is tracking things that impact ranking a ...
- Google Reveals 3 New Features Of Generative AI In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 2, 2023
Google wants to make content faster and easier to find in ...
- Google Tests Link Sources In Search GAI Experience
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 1, 2023
Google's tests that cite text links in its search generative AI experien ...
- Visa Dives Deep Into Creator Economy
Performance Marketing Insider, Laurie Sullivan - Thursday, July 20, 2023
With a TikTok page that highlights cinematography and black culture, Kennedy @whok ...
- Meta, Microsoft Expand AI Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 19, 2023
The expanded partnership, announced with the release of the new large langua ...
- Newswire Begins Releasing AI Tool Suite For Marketers, Copywriters, Creators, PR
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 18, 2023
The writing and recommendation engines are the first tools in the sui ...
- AI Hallucinations: Lucidworks Validates Truth In Responses
Performance Marketing Insider, Laurie Sullivan - Thursday, July 13, 2023
Lucidworks' search and artificial intelligence (AI) platforms got upgrades, providing what t ...
- Microsoft Bing Gets Nod After Canadian Official Accuses Google Of 'Blackmailing' Canada
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 12, 2023
One Canadian Senator is publicly calling on residents to join him ...
- Twitter Blocks Links To Threads After Temporarily Blocking Google
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 12, 2023
Backlinks have become the thread that leads a user from one platfo ...
- Canadians Push Back On Google, Facebook Domestic News Blockades
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 11, 2023
Some 61% of Canadians say Big Tech should compensate publishers when conte ...
- Microsoft Adding 'Nosearch' Feature To Bing Chat
Performance Marketing Insider, Laurie Sullivan - Monday, July 10, 2023
The "nosearch" feature is intended to prevent Bing Search from looking f ...
- Tweets Returning To Google Search Results As Meta Releases Threads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 6, 2023
Tweets began returning to Google Search results just before Meta released i ...
- Threads, Data Or Not, Giving Brands Somewhere To Go Other Than Twitter
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 6, 2023
Threads opened its doors with a ready-made user base after deciding ...
- Organic Search Drove 36% Of Overall Website Traffic For 6 Key Industries
Performance Marketing Insider, Laurie Sullivan - Thursday, July 6, 2023
Marketers are tasked with staying on top of a growing number ...
- ChatGPT Forecasts Use To Grow Nearly 900% In 2023
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 5, 2023
Insider Intelligence forecasting analyst Peter Newman believes GAI will "radically" change searc ...
- Searches For 'Aspartame' Surge, Putting Marketers In Difficult Spot
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 5, 2023
Marketers of consumable products will have a few challenges this month ...
- Amazon Still Overpowers Google, TikTok Declines, Study Finds
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 30, 2023
Where do online shoppers start product searches and where do people g ...
- Cruises, Related Bookings Rebound: Celebrity Web Traffic Rose Over 36%, Norwegian Rose 33%
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 26, 2023
Carnival, the biggest brand in cruising, had 14.4 million visits to i ...
- Google: Thin Content Does Not Mean Less Words In Copy
Performance Marketing Insider, Laurie Sullivan - Friday, June 23, 2023
The best word count needed to succeed in Google Search "doesn't exist ...
- Analysis Compares Results To Find The Best Generative AI Model
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 21, 2023
A group of UC Berkeley students and faculty members conducted an experime ...
- What AI Means To SEO, Search Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 20, 2023
Brands can expect more targeted ads closer to the point of sa ...
- Google SGE 'Experiment' Gives SEO Professionals A Critical Role
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 19, 2023
It will become essential to monitor and understand the dynamics of AI ...
- Google Files Lawsuit Over Fake Review Scams
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 16, 2023
Google reported that alleged scammers created 350 fraudulent business profiles and mo ...
- The Risks Of AI: Legal/Ethical Issues And Lack Of SEO
Email Marketing Daily, Ray Schultz - Friday, June 16, 2023
Freelancers are much more likely than others to fear incorrect information, ...
- Google Search Generative Experience Becomes Major Challenge For Publishers
Performance Marketing Insider, Laurie Sullivan - Monday, June 12, 2023
While early concerns focused on GAI's potential to replace jobs and spre ...
- Google Generative Search Experience Returns Answers In Half The Time
Performance Marketing Insider, Laurie Sullivan - Friday, June 9, 2023
Google Search generative AI takes a bit of getting used to, b ...
- Google Generative AI To Power Priceline Virtual Travel Agent
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 6, 2023
Priceline plans to use Google Cloud's generative AI across customer-facing and intern ...