- Targeted Victory Updates Platform To Include Facebook Ads Integration
Real-Time Daily, Tyler Loechner - Thursday, February 19, 2015
Targeted Victory, an audience targeting firm focused on Republican political candidates, ...
- LinkedIn Network Display Extends Brand Reach Outside Platform
Social Media & Marketing Daily, Gavin O'Malley - Thursday, February 19, 2015
Expanding its Marketing Solutions platform, LinkedIn will now let businesses target potenti ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, February 20, 2015
"The Journey Never Stops" campaign drove a 416.48% increase in digital engageme ...
- YouTube Launching App For Kids
The Social Graf, Erik Sass - Friday, February 20, 2015
YouTube is preparing to unveil a new, free app just for kid ...
- Facebook Working On Virtual Reality Oculus Rift Apps
Around the Net In MAD London, Sean Hargrave - Thursday, February 19, 2015
Facebook is working on apps to bring virtual reality (VR) sharing ...
- Twitter Allows For More Secure Account Sharing
Around the Net in Mobile, Gavin O'Malley - Wednesday, February 18, 2015
Twitter is now letting users share accounts without having to share the ...
- Hyatt, Rokkan Want Travelers To Go 'All In'
MAD, Larissa Faw - Wednesday, February 18, 2015
Hyatt and its agency Rokkan are launching the #HyattAllIn social sweepstakes th ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, February 19, 2015
Downy revived its #RipYourClothesOn campaign, driving a 104% increase in digital engagem ...
- What Marketers Can Learn About Twitter From Pissed-Off High School Kids
Social Media Insider, Scott Gillum - Thursday, February 19, 2015
Last month (Jan. 6, to be exact,), the Washington, D.C. area receiv ...
- CMOs Will Spend More On Social Media, But Still Struggle With ROI
The Social Graf, Erik Sass - Thursday, February 19, 2015
The latest edition of the CMO Survey from Duke University's Fuqua Scho ...
- John Green Is No Longer In Love With A Sentence He Wrote
TVBlog, P.J. Bednarski - Thursday, February 19, 2015
John Green, of the VlogBrothers channel, recently essayed about a single oft-quot ...
- Heineken Unveils New Champions League Campaign
Around the Net In MAD London, Sean Hargrave - Wednesday, February 18, 2015
Heineken is hoping to build on the success of last year's Champio ...
- Video Better For Facebook Organic Reach Than Photos
Around the Net In MAD London, Sean Hargrave - Wednesday, February 18, 2015
Socialbakers research shows that for average organic reach on brand pages, phot ...
- Facebook Says Virtual Reality Apps Are Coming
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, February 18, 2015
Facebook is reconfiguring its more popular apps for virtual reality, its he ...
- Digital And Traditional Parity Is Due To Digital Growth, Not TV's Imaginary Decline
London Blog, Sean Hargrave - Wednesday, February 18, 2015
As the UK leads the world by hitting an equilibrium between digit ...
- Apology Marketing Inducts Krispy Kreme Into Klub Campaign
MediaDailyNews, Laurie Sullivan - Tuesday, February 17, 2015
Marketing apologies continue to rack up in numbers, but the latest o ...
- Yeti Spotted In Boston Helps Stranded Drivers Brave Snowy Conditions
Out to Launch, Amy Corr - Wednesday, February 18, 2015
A Yeti was spotted in Boston and it's more tech savvy th ...
- Yelp Backs FCC's Planned Broadband Regs
PolicyBlog, Wendy Davis - Wednesday, February 18, 2015
Like Amazon, Etsy and numerous other Web companies, Yelp today said th ...
- Facebook To Debut Product Ads, Boost To Brands
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, February 17, 2015
On Tuesday, Facebook plans to unveil Product Ads -- a new form ...
- 4 Essential Questions For Your 2015 Social Strategy
Social Media & Marketing Daily, Jenna Woodul - Wednesday, February 18, 2015
Many practitioners have been confused into thinking that social media is ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Wednesday, February 18, 2015
Victoria's Secret's digital engagement increased 144% as promotion for the first-ever Victoria ...
- Snapchat Valuation Pegged At $19B, Media Brands Invest In Service
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, February 18, 2015
Snapchat is reportedly raising another $500 million at a valuation approaching $ ...
- U.S., UK Battle ISIS On Social Media
The Social Graf, Erik Sass - Wednesday, February 18, 2015
The terrorist group Islamic State, better known as "the worst people ...
- Twitter Tests Employees For Spam Savviness
Around the Net in Email, Dianna Dilworth - Tuesday, February 17, 2015
Twitter is running tests on employees to see just how good th ...
- Is Twitter A Total Waste Of Time For Publishers?
Around the Net in Mobile, Gavin O'Malley - Tuesday, February 17, 2015
Is Twitter a complete and utter waste of time and energy f ...
- Oakley Launches Global 'Obsession' Campaign With Athletes
Marketing Daily, Karl Greenberg - Monday, February 16, 2015
Action-gear company Oakley is launching a global digital push, "One Obsession," who ...
- Message Discipline And Social Media
Marketing: Politics, Michael Cornfield - Tuesday, February 17, 2015
In the last few weeks, Hillary Rodham Clinton chided (okay, trolled) Ra ...
- Sideswipes: We're At A Weird Moment In Narcissism
MediaDailyNews, Katie Meier - Tuesday, February 17, 2015
Creating the perfect moment for a photo isn't as easy as ...
- Sour Patch Finds The Best Way To Talk To Teens: Let Teens Talk
Mobile Insider, Steve Smith - Tuesday, February 17, 2015
In a set of daring campaigns of late, the Sour Patch bra ...
- Customer Experience (CX) Top Strategic Choice For Retail Marketers
Research Brief, Jack Loechner - Tuesday, February 17, 2015
With customers' ability to easily search and compare prices and products onlin ...