- Easter Spending Up; Food Tops Gifting
Research Brief, Jack Loechner - Monday, March 29, 2010
According to the NRF 2010 Easter Consumer Intentions and Actions Survey, East ...
- GenX and Millennials Driving Recovery
Research Brief, Jack Loechner - Thursday, March 25, 2010
According to a new report from PricewaterhouseCoopers and Retail Forward, entitled T ...
- Survey: Americans To Up Easter Candy Ante
Marketing Daily, Sarah Mahoney - Wednesday, March 17, 2010
For families that celebrate, food continues to be the major expense, wi ...
- Report: Gen Y Will Spend Us Into Recovery
Marketing Daily, Sarah Mahoney - Tuesday, March 9, 2010
Shoppers are habitually much more methodical in the ways they save, usi ...
- More Americans Will Shop With Tax Refunds
Marketing Daily, Sarah Mahoney - Tuesday, March 2, 2010
But for the most part, consumers will focus on practical financial goal ...
- Brown Bagging and Generics Lead Consumer Spending Savings
Research Brief, Jack Loechner - Monday, February 22, 2010
The economy is turning around based on what one hears from economis ...
- Marketers Still Frugal, But Deepest Cuts Behind Them
Research Brief, Jack Loechner - Wednesday, February 17, 2010
According to the most recent contiguous six month poll by the Associati ...
- The Consumer Forecast: Still Cloudy, With a Chance of Silver Lining
Online Media Daily, Cella M. Irvine - Thursday, February 11, 2010
What an abrupt change those frightening days in late 2008 and througho ...
- Cupid Cuts Back Two Years In A Row
Marketing Daily, - Monday, February 1, 2010
Looks like couples are tightening their Valentine's Day belts again this yea ...
- Back To Basics
Engage:Millennials, Dan Coates - Friday, January 8, 2010
While this generation is indeed tech-savvy, marketers looking to unhook the pur ...
- ComScore: Record Ecommerce Day Highlights Better-Than-Expected Holiday Retail Season
Online Media Daily, Gavin O'Malley - Wednesday, January 6, 2010
U.S. holiday shoppers spent $29.1 billion between November and December of 200 ...
- Heinz' Johnson Sees Permanent Change In Consumer's Habits
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
Put H.J. Heinz Chairman and CEO William Johnson on the side ...
- When Holiday Shoppers Get Hero's Welcome
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 22, 2009
...
- Online Spending Hits New One-Day Record
Marketing Daily, - Monday, December 21, 2009
Consumers spent a record $913 million on Dec. 15, setting a n ...
- Is The New Frugality Transformative Or Transitory?
Around the Net In Brand Marketing, Thom Forbes - Monday, December 21, 2009
Mackey isn't the only one pondering whether the lessons of the la ...
- Online Holiday Spending Pushing Records
Research Brief, Jack Loechner - Monday, December 21, 2009
A new comScore survey reported that, for holiday season retail e-commerce spendi ...
- Generation Buy: Younger Consumers Splurge Despite Recession
Online Media Daily, Gavin O'Malley - Wednesday, December 16, 2009
Doing their parts this year, Generations X and Y -- consumers a ...
- Will Startups See a Renaissance Of VC Funding In 2010?
Online Media Daily, Laurie Sullivan - Wednesday, December 16, 2009
The advertising industry could see a double lift in 2010 for dolla ...
- Search and Video Bright Spots In Down Online Ad Market
Online Media Daily, Laurie Sullivan - Sunday, December 13, 2009
Spending for U.S. online advertising will decline by 4.6% overall in 200 ...
- Consumers Still Cautious, But Poised To Spend
Around the Net In Brand Marketing, Thom Forbes - Friday, December 11, 2009
...
- Black Friday: America Shopped More, Spent Less
Marketing Daily, Sarah Mahoney - Sunday, November 29, 2009
"It just wasn't the start to the holiday season that we we ...
- Online Advertising Down 5.4% in Q3
Online Media Daily, Mark Walsh - Wednesday, November 25, 2009
Spending over the first three quarters of 2009 has been roughly fl ...
- Moms, Dads, Kids and Teachers Safest on Gift List; But Mood is Upbeat
Research Brief, Jack Loechner - Tuesday, November 24, 2009
According to the American Express Spending & Saving Tracker, The "joyful" outlo ...
- Dell Bets On Corporate Spending For Recovery
Around the Net In Brand Marketing, Thom Forbes - Friday, November 20, 2009
...
- More Holiday Shoppers Shunning Plastic
Marketing Daily, - Thursday, November 19, 2009
The National Retail Federation says consumers are relying more on cash a ...
- Q&A: Infiniti Eyes Value-Driven Luxury Buyers
Marketing Daily, Karl Greenberg - Wednesday, November 11, 2009
"There is an interesting trend in luxury in ... which consumers a ...
- Forrester: E-Marketing To Near $55 Bill By 2014
Online Media Daily, Gavin O'Malley - Wednesday, November 11, 2009
While the interactive marketing industry is poised to grow at a 1 ...
- Like, Totally Wired
Research Brief, Jack Loechner - Thursday, November 12, 2009
According to findings from Alloy Media + Marketing's 9th annual College Explor ...
- Kraft Net Revenues Decline, But '09 Guidance Raised
Marketing Daily, Karlene Lukovitz - Wednesday, November 4, 2009
Kraft Foods Inc.'s Q3 '09 net revenues declined 5.7% to $9.8 billio ...
- Consumers Brown Bagging, Drinking Tap Water, Saving Money
Research Brief, Jack Loechner - Thursday, November 5, 2009
A new Harris Poll finds that more than half of all adul ...