- CBS Records Strong 4Q Scatter Advertising
Television News Daily, Wayne Friedman - Thursday, September 15, 2016
With this year's upfront -- the best CBS has seen in near ...
- General Mills Sponsors Live Weekly Yahoo Esports Show
Marketing Daily, Karlene Lukovitz - Tuesday, September 13, 2016
Reese's Puffs will also run branded segments during Yahoo Esports' coverage ...
- 'This Girl Can Run' Campaign Gets 28,000 Women Running
Around the Net In MAD London, Sean Hargrave - Tuesday, September 13, 2016
The running version of Sport England's "This girl can" campaign, England Athletic ...
- Thursday Is REALLY Game Day For Twitter.
Around the Net in Video, P.J. Bednarski - Tuesday, September 13, 2016
Thursday night’s NFL game between the New York Jets and Buffalo Bil ...
- U.S. Cellular Looking For 'Most Valuable Coach'
Marketing Daily, Aaron Baar - Monday, September 12, 2016
The wireless carrier's just-launched initiative encourages customers in their markets to nomina ...
- Olbermann Is GQ.com's New Fashion Statement
Around the Net in Video, P.J. Bednarski - Monday, September 12, 2016
The journeyman sports and current events commentator will begin popping up bi-week ...
- How To Duplicate The Success Of Nissan's 'Diehard Fan' App
Mobile Insider, Gavin O'Malley - Tuesday, September 13, 2016
If you want a successful app, be prepared to "commit to flawle ...
- theSkimm Automates NFL Calendar On Mobile
Email Marketing Daily, Jess Nelson - Wednesday, September 7, 2016
theSkimm introduced NFL games to its Skimm Ahead calendar and mobile applicati ...
- Mars Chocolate, NASCAR Renew Partnership
Marketing Daily, Tanya Gazdik - Wednesday, September 7, 2016
Mars Chocolate North America and NASCAR are extending their partnership through 201 ...
- Tag Heuer Uses Pitch To Activate Premier League Deal
Around the Net In MAD London, Sean Hargrave - Wednesday, September 7, 2016
Luxury watch brand TAG Heuer has appointed Pitch to activate its n ...
- NBCU Sports Ad Chief Seth Winter Steps Aside
Television News Daily, Wayne Friedman - Tuesday, September 6, 2016
NBCUniversal says the EVP of advertising sales of the NBC Sports Gro ...
- National Lottery Campaign Nearly Doubles Awareness Of Team GB Link
Around the Net In MAD London, Sean Hargrave - Tuesday, September 6, 2016
When the National Lottery launched its "I am Team GB" campaign, t ...
- Element Electronics Brings The Gridiron Home
Marketing Daily, Aaron Baar - Monday, September 5, 2016
The effort features Heisman Trophy winner and Fox Sports analyst Matt Leinar ...
- Warren Named President, Telemundo Deportes
Television News Daily, Wayne Friedman - Thursday, September 1, 2016
Ray Warren will become president of NBCUniversal's Telemundo Deportes, where he wi ...
- Golden State Warriors, Signal360 And App Developer Sued Over 'Eavesdropping' Allegations
Daily Online Examiner, Wendy Davis - Thursday, September 1, 2016
A New York resident has sued the NBA's Golden State Warriors, a ...
- Digital Startup PressPlay Teams WIth NBA's Curry For Exclusive Content
Mobile Marketing Daily, Sara Guaglione - Wednesday, August 31, 2016
Curry, a two-time NBA MVP and Golden State Warriors point guard, wi ...
- American Family Enlists Sports Stars
Marketing Daily, Tanya Gazdik - Wednesday, August 31, 2016
"The support and involvement they provide is representative of the type ...
- Nissan Brings Back 'Heisman House'
Marketing Daily, Tanya Gazdik - Wednesday, August 31, 2016
Nissan is once again partnering with ESPN to introduce the latest Heism ...
- Fox Sports' Cowherd Launches TheHerdNow.com
Publishers Daily, Sara Guaglione - Tuesday, August 30, 2016
The host of Fox Sports Radio and FS1's "The Herd," Cowherd stat ...
- Big VMA Stream Audience Is A Major Indicator
VidBlog, P.J. Bednarski - Wednesday, August 31, 2016
Clearer than anything Including the drop off in Olympics viewing, the VM ...
- Periscope's First Minnesota Lottery Campaign
MAD, Steve McClellan - Monday, August 29, 2016
Just in time for the start of the football season, the campai ...
- Fore! Golf Sponsorships To Surpass $1.8 Billion This Year
MAD, Steve McClellan - Monday, August 29, 2016
Global spending on golf is expected to total $1.82 billion in 201 ...
- ESPN Can't Shake Privacy Battle With Giants Player
Daily Online Examiner, Wendy Davis - Monday, August 29, 2016
New York Giants defensive end Jason Pierre-Paul, who lost a finger aft ...
- You In? USTA Wants To Know
MAD, Larissa Faw - Sunday, August 28, 2016
The U.S. Tennis Association (USTA) is raising awareness for the U.S. Op ...
- McClusky Named Sports Illustrated Group Digital Editor
Publishers Daily, Sara Guaglione - Friday, August 26, 2016
Mark McClusky will shape the digital strategy for Sports Illustrated, Golf, ...
- Mazda Celebrates Commitment To Racing
Marketing Daily, Tanya Gazdik - Friday, August 26, 2016
"With this piece, rather than focus on technology we can develop ...
- How To Duplicate The Success Of Nissan's 'Diehard Fan' App
MoBlog, Gavin O'Malley - Friday, August 26, 2016
If you want a successful app, be prepared to "commit to flawle ...
- 'Sports Illustrated,' Fox Sports Team For Content, Ad Deal
Publishers Daily, Sara Guaglione - Thursday, August 25, 2016
The multiyear partnership will also create a joint digital sports network th ...
- Would You Like Some 'Gronkamole' With Those Chips?
MAD, Larissa Faw - Wednesday, August 24, 2016
DraftKings and its agency Butler, Shine, Stern & Partners (BSSP) are prepari ...
- Top Shared Olympics Ads: Crying For Gold
VidBlog, P.J. Bednarski - Wednesday, August 24, 2016
The top shared ads for these Olympics, like most of the a ...