Tag results for "sports"
- Esurance Contest Offers Ski Trip The direct-to-consumer personal auto insurance company has launched the Esurance Icer A ...
- Kia Court Invites N.Y. Hoopsters For Day-Long Promo "NBA Tip-Off '08 presented by Kia Motors," will feature NBA-themed activities acro ...
- Fox's Big Sunday Ratings From Sports Double-DoseFox double-teamed the networks on Sunday night with big sports events--an N ...
- NASCAR Sponsorships Slowing Down "What wins on Sunday, sells on Monday!" So goes the Detroit marketi ...
- Tecate To Join Oscar De La Hoya In Boxing Ring "We are going all out on this," says the brand director. "It ...
- AutoTrader.com Extends Deal With NBA Besides the AutoTrader.com logo being on the "NBA Tip-Off" host's desk a ...
- Goldman Brokers Food Deal With Yankees, Cowboys The Post reports that Goldman Sachs honcho Lloyd Blankfein "is behind ...
- Taco Bell Back With Stolen Base Offer During the World Series, consumers can get a free Crunchy Seasoned Be ...
- N.Y. Marathon Sponsors Race For Pole Position "One goal was to provide clients with a marketing platform umbrella campaign ...
- Breeders' Cup Opts for Fewer Ads The Breeders' Cup tournament is copying an ad planning technique from t ...
- Bridgestone Sponsors Annual NFL Game In UK The Bridgestone brand, which also is the "Official Tire of the Nation ...
- Sports Marketers Face Stiff Competition In Down Economy The sports industry has been in the zone for quite some tim ...
- NFL Bows Iteration Of Brand Campaign The NFL Players Association is launching its second iteration "Football doesn't defi ...
- Sharp Pitches Aquos Line In Final MLB Month The new elements include a national sweepstakes promotion, grassroots efforts and reta ...
- NHL Brings Live Streaming Video To FansThe National Hockey League reported Thursday the availability of NHL GameCenter Liv ...
- MLB, ESPN To Carry World Baseball ClassicSeeking programming to fill its unending available hours, the MLB Network h ...
- T-Mobile Again Backs NBA, WNBA T-Mobile USA has re-upped for three more years its sponsorship of t ...
- Hair Cuttery Campaign Turns On Hockey Superstar Banner ads, on such sites as sportingnews.com and digitalsports.com, lead users ...
- Tampa Bay Rays Use P&G Techniques In Makeover The Tampa Bay Rays, which are one victory away from playing ...
- MLB Channel Wants To Be 'Authentic Home of Baseball'Major League Baseball is launching the MLB Network Jan. 1 in Secaucu ...
- ESPN Expands Brand To Europe, MexicoESPN is giving its brand more visibility in both Europe and Mexic ...
- Olympics, Football Turn Workers Into Online SpectatorsThe Beijing Olympics, football season, and an influx of female sports fa ...
- Sports Ratings Impacted By Cross-Platform ViewingDon't just take those TV ratings as an indication of a spor ...
- Yardbarker Expanding Into Non-SportsYardbarker, an online sports community and branded vertical ad network, has creat ...
- ESPN to Air More Live Games Instead of Shows ESPN's content guru John Skipper says he is going to add mo ...
- Endemol Reaches Beyond Reality Into Sports Reality TV giant Endemol is launching a major global sports programming a ...
- Kellogg Unveils Michael Phelps Packaging The Olympic gold medalist's image will appear on Kellogg's Frosted Flakes, Kellogg ...
- 'Boston Globe' Debuts 'OT,' New Sports TabloidHoping to find a new revenue source, The Boston Globe is publishi ...
- PepsiCo Offers $1 Million If Doritos Ad Tops Super Bowl Poll One surefire way to dominate the clutter is by upping the ant ...
- NHL.com Redesign Involves Yahoo Sports The new site, launching today, allows for fan personalization, more editorial conten ...
