- Combined TV, Streaming Ad Spend Projected To Decline 2%
Television News Daily, Wayne Friedman - Friday, March 29, 2024
Major premium streaming platforms will grow 13% to $10 billion in ...
- Hulu On Disney+ : Disney's Bigger Push For New TV Bundles
TV Watch, Wayne Friedman - Friday, March 29, 2024
Viewers now can access Hulu inside the Disney+ app itself on i ...
- Broadcast, CTV Platforms - And Social Media - Push Crossover Media Use
Advanced TV Insider, Wayne Friedman - Thursday, March 28, 2024
Broadcast and CTV platforms continue to be among the big movers a ...
- JIC Clarifies Role Vis A Vis MRC, Unveils Streaming Certification Program
MediaDailyNews, Joe Mandese - Wednesday, March 27, 2024
The statement, which includes a quote from the MRC's George Ivie, sa ...
- Disney's Streaming Business Is Poised For Gains From Bundling: UBS
Research Intelligencer, Robert Williams - Wednesday, March 27, 2024
Disney's bundle offers viewers better value than every other streaming service exce ...
- Last Supper In Poland: Hulu Series About Jews In WWII Hits Home
TVBlog, Adam Buckman - Wednesday, March 27, 2024
What can we learn from the experience of the Jews in Easte ...
- Spotify Rolls Out Educational Video Programming In UK
MediaDailyNews, Colin Kirkland - Monday, March 25, 2024
Spotify is expanding its focus beyond music streaming, podcasts and audiobooks ...
- Paramount+, Peacock See Gains In Super Bowl, Playoff Sign-Ups
Television News Daily, Wayne Friedman - Friday, March 22, 2024
Paramount+ pulled in an estimated 3.4 million in new sign-ups for i ...
- Olympic TV Sport Multi-Frames: More Eyes - And Eye Drops? Hello, Sponsors
TV Watch, Wayne Friedman - Friday, March 22, 2024
A new feature will allow viewers to track up to 40 li ...
- Recent Stories Imply Linear TV Is At Point Of No Return
TVBlog, Adam Buckman - Friday, March 22, 2024
The current era has taken on a kind of "jig is u ...
- Legacy TV 'Quiet Quitting' Reveals 'Sticky' Sports, News Viewing Strength
Advanced TV Insider, Wayne Friedman - Thursday, March 21, 2024
Complete "quitting" of program viewing on legacy TV platforms continues to l ...
- Navigating TV, Streaming Bundles To Lighten The Load: Who Wins?
TV Watch, Wayne Friedman - Thursday, March 21, 2024
"Nobody wants 10 different services," MyBundle CEO Jason Cohen told "The Hollywo ...
- National Linear TV Revenue Forecast: Down 2.6% In 2024, Steeper Decline Next Year
Television News Daily, Wayne Friedman - Tuesday, March 19, 2024
"It is now clear that outside of sports advertising there should ...
- Disney Offers Direct Programmatic Inventory Via Google, The Trade Desk
Television News Daily, Wayne Friedman - Wednesday, March 20, 2024
For the first time, Disney is allowing direct access of its programmat ...
- February Streaming Viewing Climbs 10%, YouTube, FAST Platforms Show Growth
Television News Daily, Wayne Friedman - Tuesday, March 19, 2024
YouTube rose to its best share ever at 9.3% last month, leadi ...
- Netflix Sets The Seder Table For Passover With 'Moses' Miniseries
TVBlog, Adam Buckman - Tuesday, March 19, 2024
A docudrama about Moses and last year's series on the life ...
- Poll: 71% Of GenZ/Millennials Are Cancelling Streamers Due To Tiering
Mediapsssst, Richard Whitman - Friday, March 15, 2024
Conversely, 48% of Gen Z and Millennials feel pressure to stream curre ...
- Former Apple Exec Named CEO Of Mega Sports Streaming Venture
Television News Daily, Wayne Friedman - Friday, March 15, 2024
Peter Distad had a ten-year stint at Apple, where he was responsib ...
- DirecTV Offers Discount With Bold 'No Locals' TV Station Strategy
Television News Daily, Wayne Friedman - Monday, March 18, 2024
DirecTV says the new consumer plan, called "No Locals," could mean ...
- Young Streamers Believe They Are Overspending On TV, Video
Advanced TV Insider, Wayne Friedman - Thursday, March 14, 2024
U.S. TV consumers are now spending on average $120 every month ...
- Google And Apple Prevail In Privacy Battle Over Streaming Video Records
MediaDailyNews, Wendy Davis - Wednesday, March 13, 2024
A federal appeals court on Wednesday refused to reinstate lawsuits alleging th ...
- Global FAST Platforms On The Rise - Up To 7.5 Services In The U.S.
Television News Daily, Wayne Friedman - Wednesday, March 13, 2024
The number of global subscription video streaming platforms has declined among vid ...
- Streaming Hacking Impacts Advertisers, Customers - More To Come?
TV Watch, Wayne Friedman - Thursday, March 14, 2024
How can TV distributors earn even greater consumer-safety trust? We wonder h ...
- New Peacock Drama Is About A Family of Sour 'Apples'
TVBlog, Adam Buckman - Thursday, March 14, 2024
The title of "Apples Never Fall" comes from an old saying sometim ...
- NBCU, DoubleVerify Strike AI Brand-Safety Deal
Television News Daily, Wayne Friedman - Tuesday, March 12, 2024
The new effort will analyze campaign performance using AI and new metric ...
- TV 'Arms Dealers': Choose Your Programming Weapons Accordingly
TV Watch, Wayne Friedman - Wednesday, March 13, 2024
LightShed Partners media analyst Rich Greenfield and others believe Paramount Global shou ...
- Amazon Hit With Privacy Suit Over Prime Video
MediaDailyNews, Wendy Davis - Monday, March 11, 2024
Two Amazon Prime Video users claim in a new lawsuit that t ...
- Apple Tests AI-Powered Tool To Optimize App Store Ads
MediaDailyNews, Laurie Sullivan - Monday, March 11, 2024
Apple is testing a new campaign type where advertisers enter their budg ...
- Publisher Adds Four Titles To Streaming Platform
Publishers Daily, Ray Schultz - Monday, March 11, 2024
The versions are available across the web, iOS and Android devices. ...
- Media Consumption Shifts Influence Voters' Receptivity To Political Ads, Study Finds
MediaDailyNews, Laurie Sullivan - Friday, March 8, 2024
Voters are more than twice as likely to be receptive to politic ...