- X's Streaming App Will Link Its Search, Social Data To TV Viewing Habits
MediaDailyNews, Laurie Sullivan - Sunday, March 10, 2024
The service would enable Elon Musk to integrate ad options for bran ...
- U.S. Streamer Studios Win Just One Oscar With Netflix's Short 'Henry Sugar'
Television News Daily, Wayne Friedman - Monday, March 11, 2024
Netflix won for the live action short film category with "The Wonderf ...
- TV Networks, Streaming, Broadband: Happy Partners - Or Frenemies In The Making?
TV Watch, Wayne Friedman - Friday, March 8, 2024
With all the focus on linear TV networks and their owners, ...
- Streaming Viewers Now Up To 80% Of U.S. Adults, To 214M
Television News Daily, Wayne Friedman - Wednesday, March 6, 2024
AdTaxi found that 214 million U.S. adults consumed video content via streami ...
- The New TV Package: Consumers Tucking - Or Ducking - This Bundle?
TV Watch, Wayne Friedman - Thursday, March 7, 2024
When it comes to young consumers and the TV bundle, Disney continu ...
- Global Ad, Marketing Spend To Rise 7.7% In 2024
Advanced TV Insider, Wayne Friedman - Wednesday, March 6, 2024
PQ Media expects growth in ad and marketing spend due to politic ...
- Consumers Binge On Streaming Services Despite Higher Prices
Research Intelligencer, Robert Williams - Wednesday, March 6, 2024
The growth rate of spending on streaming has accelerated in the pa ...
- TV Ad Sales Veteran Lucas Named CRO Of Tubi
Television News Daily, Wayne Friedman - Monday, March 4, 2024
Lucas will report to Fox Corp. President of Ad Sales Jeff Collin ...
- The 'Bundle' That Is The Pairing Of TV Networks And Affiliates
TV Watch, Wayne Friedman - Tuesday, March 5, 2024
Scripps CEO Adam Symson said he had assurances that TV stations wi ...
- Metric Shows Critical Connection Between Time And Attention
MediaDailyNews, Laurie Sullivan - Friday, March 1, 2024
GumGum's attention metrics company Playground xyz has a new attention framework ...
- Paramount Global Revenues Dip 6%, Paramount+ Projected For Profitability In 2025
Television News Daily, Wayne Friedman - Wednesday, February 28, 2024
Paramount Global missed on analysts' Q4 revenue projections, sinking 6% to $7 ...
- Is Black Television Out Of Sync With Black America?
Television News Daily, Mark Walton - Tuesday, February 27, 2024
Stories of immigrants from Africa and the Caribbean and their descendants ha ...
- Premium Streaming Subscriptions Slow To 10% Growth: Antenna
Television News Daily, Wayne Friedman - Tuesday, February 27, 2024
Premium streaming subscriptions slowed in 2023 to 10.1% growth with total subscriptio ...
- Paying 'Double' For TV Content? New Focus For Consumers And Pay TV
TV Watch, Wayne Friedman - Tuesday, February 27, 2024
A long-term question is how to prevent consumers from paying "double" f ...
- Media, Entertainment Advertisers Invested $1B On TikTok In Q4
MediaDailyNews, Colin Kirkland - Friday, February 23, 2024
Advertisers' $1 billion ad spend on TikTok involved video and online gam ...
- Big TV-NFL Pass Rush: Amazon To Pay $120M For One Playoff Game?
TV Watch, Wayne Friedman - Monday, February 26, 2024
We will see whether any streaming platform offense can get the be ...
- FAST Channels Still Rising, But How Fast? And For What Viewers?
TV Watch, Wayne Friedman - Friday, February 23, 2024
FAST channels have mostly inexpensive, low-cost content. But analysts believe that whi ...
- Animated Series Examines The Future of Health Care And Hospitals
TVBlog, Adam Buckman - Friday, February 23, 2024
With health care on the minds of many, here comes an animat ...
- Streaming TV Spend, Marketing Value Declines Over Heavy NFL, NBA Programming Period
Advanced TV Insider, Wayne Friedman - Thursday, February 22, 2024
Streaming TV and video platforms have slowed national TV ad spend ...
- Branded YouTube Series Drives Awareness For HIV Prevention
Marketing Daily, Les Luchter - Wednesday, February 21, 2024
Apretude's "Backseat Hotseat" shows comedian Phoebe Robinson having discussions designed to "g ...
- Pinterest Launches Its First Streaming Show With Media Company Tastemade
MediaDailyNews, Colin Kirkland - Wednesday, February 21, 2024
Pinterest's first streaming show, "Deliciously Entertaining," will further expand its roster ...
- Amazon Says No Changes To Ad-Streamer Freevee
Television News Daily, Wayne Friedman - Wednesday, February 21, 2024
Amazon representatives say: "Amazon Freevee remains an important streaming offering providing bo ...
- Walmart Buys Vizio For $2.3B
MediaDailyNews, Wayne Friedman - Tuesday, February 20, 2024
The deal will rapidly boost Walmart's retail media advertising operation, says Se ...
- Apple Makes Annual 'Replay' Music Rundown A Monthly Feature
MediaDailyNews, Colin Kirkland - Wednesday, February 21, 2024
Apple Music users will have the option to log into replay.music.apple.com ...
- Total TV Viewing Hits 4-Year High In January
Television News Daily, Wayne Friedman - Tuesday, February 20, 2024
Boosted by ever stronger streaming viewing, Nielsen says total TV viewing climb ...
- FuboTV Sues Disney, Fox, WBD Over New Sports Streamer
Television News Daily, Wayne Friedman - Wednesday, February 21, 2024
Fubo TV claims that Disney, Fox and Warner Bros. Discovery have engag ...
- DirecTV And Streaming: Putting The Satellite Dish In The Cupboard?
TV Watch, Wayne Friedman - Wednesday, February 21, 2024
With a new TV campaign, DirecTV wants to be in the coole ...
- Comcast, Paramount Global In Talks Over U.S. Streamer Operations Deal: Report
Television News Daily, Wayne Friedman - Monday, February 19, 2024
Comcast and Paramount are now in early talks about combining their U. ...
- Roku: Streaming Walls Closing In? Find Where Data Partners Party First
TV Watch, Wayne Friedman - Tuesday, February 20, 2024
The pressure is on Roku, even as its most recent quarterly da ...
- It Happened That Night
Mad Blog, Barbara Lippert - Saturday, February 17, 2024
"The Greatest Night in Pop" is a nostalgia fest of inside inf ...