Tag results for "sustainability"
- Accenture Finds COVID-19 Permanently Changing Consumer BehaviorsFor one, they are seeking to upgrade their homes digitally. And many ...
- Sustainability Issues: Streaming's Next Big Challenge?Could "dirty streaming" (we're not talking porn here) be a looming PR ...
- With Space Hippie, Nike Heats Up Climate-Change MarketingNike says items are constructed from "space junk," or scraps from its ...
- Personal Values Top List Of Brand Loyalty, IBM ReportsA third of consumers stop buying their preferred products if they lose ...
- S'well Gets Marketing Makeover With First Global CampaignThe aim (and tagline) of the campaign is to inspire consumers to ...
- Unilever's Love Beauty And Planet Turns Print Ad To Gift WrapTo cut down on the paper waste, the brand is running a ...
- Scale To Sustainability: Gravity Lands On Purple MattressGravity Products launched on Kickstarter in 2017 and gathered $5 million in ...
- Sustainability Is The New BlackSustainability isn't a new trend per se, but we're seeing it take ...
- Pizza Hut Looks At Plant-Based EverythingPizza Hut has begun testing plant-based substitutions. On Oct. 23 at a ...
- Dove Products Make Some Really Big Promises About Its Use Of Plastic"By taking these steps, Dove will be the biggest brand in the ...
- Activists Protest P&G Meeting, Say Charmin Tissue Is Killing ForestsP&G already has a sustainability program, but activists say the program "doesn't ...
- As CPG Companies Reduce Packaging Waste, Recycling Lags"America's recycling systems are increasingly complicated," with the country recycling only 34% ...
- Unilever Chief Says Some Of Its Brands Without 'Purpose' May Have To GoThe new criteria is, "Can these brands figure out how to make ...
- Marketing Today: P&G's Pritchard, Helias On Global SustainabilityHelias talks about the Ambition 2030 program at P&G and the company's ...
- The Value Of Brand Values: How Firms Proclaim Them In EmailsCompanies want input on how to focus on values like sustainability in ...
- Marketing Today: KoAnn Skrzyniarz Says 'Be Bold, Not Perfect'Skrzyniarz discusses Sustainable Brands Worldwide's publishing platform's impressive growth, its goals, and ...
- Maybe Amazon Can Help Save The World?The company that invented its own holiday -- Prime Day -- is ...
- Cottonelle Wipes Don't Clog Up Sewer Plants! How About Yours?The makers of Cottonelle Flushable Wet Wipes would like people to know ...
- Extinction Rebellion Stages Protest At CannesExtinction Rebellion staged a protest at Cannes in which it unfurled a ...
- AMI Promotes New Environmentally Friendlier Canned Water BrandAll Market Inc., maker of Vita Coco, aims to differentiate itself from ...
- P&G Forms 'Learning Farms' To Help Small Growers Use Sustainable PracticesP&G will partner with three groups to help small farmers in the ...
- North Face Celebrates Earth Day, Campaigns To Make It Global HolidayThis week, North Face sponsored a series of musical, artistic, culinary and ...
- Microsoft: Zero Carbon, Zero WasteMicrosoft plans to cut operational carbon emissions by 75% in the next ...
- Report: Unilever Gets Top Marks For Addressing Climate Change ConcernsL'Oreal SA ranks second, according to CDP, which is now the official ...
- Keith Weed Most Proud Of Sustainability RecordThe outgoing Unilever boss has told "Marketing Week" his proudest achievement was ...
- New Agency Son&Heir To Champion Earth-Friendly ClientsThe Los Angeles-based agency will be led by creative director and executive ...
- The Carbon Is The Message: Havas To Manage How Ads Impact ClimateHavas says the "Climate Solidarity Initiative" will help marketers offset the carbon ...
- Kraft Heinz, PepsiCo Launch Major Sustainability InitiativesKraft Heinz commits to making its packaging 100% recyclable by '25; PepsiCo ...
- Sustainable Brands Grow The Fastest At UnileverUnilever's sustainable brands are growing 46% faster than other brands in the ...
- Kinetic North America Greens Up Its OOH Production UnitKinetic, part of WPP, is relaunching its production management company Lively Production ...
