- Vodafone Saves 10% To 15% In-Housing Media
Around the Net In MAD London, Sean Hargrave - Thursday, March 14, 2019
Vodafone has announced that taking its biddable media buying in-house has prov ...
- BT Has Another Ad Banned By The ASA
Around the Net In MAD London, Sean Hargrave - Thursday, February 28, 2019
BT has suffered yet another upheld complaint against its advertising, "Campaign" report ...
- InMobi New Business Unit, TruFactor, To Support Telcos' Data Strategies
Digital News Daily, Laurie Sullivan - Monday, February 25, 2019
The new business unit uses technology from the acquisition of Pinsight Medi ...
- 5G Becoming Secret Advertising Weapon For AT&T, Verizon
Digital News Daily, Laurie Sullivan - Tuesday, February 19, 2019
5G, which will support augmented and virtual reality applications with faster speed ...
- T-Mobile Ran 4 Ads In The Super Bowl - Why?
Television News Daily, Tony Jarvis - Monday, February 4, 2019
T-Mobile ran the ads to heavily influence various federal government departments a ...
- Xfinity Scares Heck Out Of Millennials To Demo Its Product
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
With Halloween approaching, it staged "Project Dead Zone," the first-ever live paranorm ...
- Xfinity Mobile Puts A Running Meter On Your Data
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The idea was simple: Show people how much it costs to ...
- Commerce Committee Should Scrutinize T-Mobile Merger With Sprint, Senate Democrats Say
Digital News Daily, Wendy Davis - Thursday, January 24, 2019
The Senate Commerce Committee should examine whether T-Mobile's proposed $26 billion acquisiti ...
- AT&T Improves Post-Hurricane Sentiment On Puerto Rico
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The communication strategy included TV spots, live integrations, print, digital advertising, soci ...
- Adobe To Make DOOH Perform -- Is There A Place For Search?
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 15, 2019
Adobe is working with telecom brands to determine when someone with ...
- 5G: Good God, Great Is My Gratitude For Faster Gigabytes
MediaDailyNews, George Simpson - Thursday, January 10, 2019
Many telecom CEOs spent the week at CES forecasting how 5G wi ...
- How Do Telecoms Get Loyalty So Wrong?
London Blog, Sean Hargrave - Monday, January 7, 2019
January is renewal month -- and so if you are loyal, prepa ...
- CenturyLink Customers Lose Internet Service In Outage
Around the Net in Email, Ray Schultz - Friday, December 28, 2018
Telcom CenturyLink suffered a nationwide outage on Thursday, affecting internet service. T ...
- Search Drives Phone Calls; TV Ads Prompt Social Media Engagement
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 26, 2018
From the Wednesday before Thanksgiving through Cyber Monday, auto, finance and oth ...
- Proposed T-Mobile, Sprint Merger Passes Two Key Security Reviews
Marketing Daily - Top of the News, Thom Forbes - Tuesday, December 18, 2018
The Committee on Foreign Investment in the United States and "Team Teleco ...
- Verizon Is Cutting Over 10,000 Jobs, Admits Oath Is A Bust: Report
Digital News Daily, Ray Schultz - Friday, December 14, 2018
Verizon says it has experienced "lower-than-expected benefits" from its integration of Yah ...
- FCC Allows Phone Companies To Block Text Messages
Digital News Daily, Wendy Davis - Wednesday, December 12, 2018
The FCC Wednesday voted 3-1 to classify text messaging as an "informatio ...
- O2 Customers Finally Get 4G Back
Around the Net In MAD London, Sean Hargrave - Friday, December 7, 2018
O2 smartphone users can finally access the internet again over 3G a ...
- FCC Chair Wants To Allow Text-Message Blocking
Digital News Daily, Wendy Davis - Tuesday, November 20, 2018
The proposal "would give carriers unlimited freedom to censor any speech th ...
- AT&T To Disconnect Repeat Copyright Infringers
Digital News Daily, Wendy Davis - Tuesday, November 6, 2018
The telecom's move comes several months after its $85 billion purchase ...
- Oath Rebranded In Verizon Restructuring
Digital News Daily, Ray Schultz - Monday, November 5, 2018
The newly created Verizon/Oath unit will be one of three newly structur ...
- Verizon May Be Conceding Defeat On Oath: Analysis
Around the Net in Email, Ray Schultz - Monday, November 5, 2018
Verizon’s Oath is experiencing slowly declining sales. Will Verizon simply milk ...
- Verizon Hit With Service Outages In Parts Of The U.S.
Around the Net in Email, Ray Schultz - Wednesday, October 31, 2018
Verizon customers in the Midwest and East Coast were hit with servi ...
- Email With Heart: Consumers Demand Empathy From Brands
Email Insider, Ray Schultz - Tuesday, October 9, 2018
In-person contact is rated highest in providing emotional support to shoppers. Ema ...
- Rebranded Metro by T-Mobile Says It Will Offer 5G Service Next Year
Marketing Daily - Top of the News, Thom Forbes - Tuesday, October 9, 2018
"Innovation that was science fiction a decade ago is not only possibl ...
- Q2 Outage Prevents Customers From Using Mobile Devices
Around the Net in Email, Ray Schultz - Friday, October 5, 2018
Telecom network Q2 suffered an outage that prevented customers across the ...
- Commerce Department Seeks Comments On 'Risk-Based' Privacy Approach
Digital News Daily, Wendy Davis - Tuesday, September 25, 2018
"The time is ripe for this Administration to provide the leadership need ...
- Broadband Lobby Calls For National Privacy Law
Digital News Daily, Wendy Davis - Friday, September 14, 2018
"We believe that it's time for our Congress to take steps, ...
- Spectrum Service Down In Central Florida
Email Marketing Daily, Ray Schultz - Tuesday, September 11, 2018
Internet service is down, but Spectrum says it has resolved at lea ...
- 5G: AT&T Expands Mobile Rollout; Verizon Touts Its Fixed Service
Marketing Daily, P.J. Bednarski - Monday, September 10, 2018
AT&T says its service will be ready for 5G mobile in ...