- More Streaming Homes Don't Always Mean More Cord-Cutting, Survey Finds
Television News Daily, Wayne Friedman - Wednesday, January 11, 2023
Streaming services as a share of U.S. homes are now at 8 ...
- Netflix Dominates In New Content, With 1,160 New TV Episodes In Q4
Television News Daily, Wayne Friedman - Thursday, January 12, 2023
Netflix's total of 1,160 episodes for Q4 2022 was four times great ...
- WideOrbit Starts Demand-Side Platform, ZingX
Television News Daily, Wayne Friedman - Thursday, January 12, 2023
WideOrbit says ZingX will be available in 184 out of 210 market ...
- Netflix's Upfront Week Presentation Looks To Boost Ad Business, Takes CBS's Place
Television News Daily, Wayne Friedman - Friday, January 13, 2023
In a further move to compete with linear TV, Netflix will ...
- Samba TV Sells Media-Sales Business To MiQ, Strikes Measurement Deal
Television News Daily, Wayne Friedman - Friday, January 13, 2023
Looking to eliminate any future media-business conflicts in the measurement space, Sam ...
- CTV Platforms Continue To Grow: Guess Who Some Of The Biggest Advertisers Are?
TV Watch, Wayne Friedman - Friday, January 13, 2023
It is a tricky tightrope dance that media companies continue to wal ...
- Prince Harry Produces Regal Ratings For CBS
TVBlog, Adam Buckman - Friday, January 13, 2023
This past week, the outspoken outlier of the British royal family produc ...
- HBO Max Hikes Ad-Free Sub Price For First Time
Digital News Daily, Karlene Lukovitz - Thursday, January 12, 2023
The first price hike since its 2020 launch comes as Warner Bro ...
- MessageGears Acquires Mobile App Marketing Platform Swrve
Email Marketing Daily, Ray Schultz - Thursday, January 12, 2023
The acquisition of Swrve will enable enterprise brands to reach consumers acro ...
- Nielsen Begins Global Layoffs
MediaDailyNews, Wayne Friedman - Wednesday, January 11, 2023
A Nielsen spokesperson said "the total headcount after this reorganization will ...
- Small/Mid-Size Networks Face Headwinds - Are 'Reflection' And 'Correction' The Answer?
TV Watch, Wayne Friedman - Thursday, January 12, 2023
Should small and mid-sized TV networks and platform operators merge -- ...
- 'The Way Home' On Hallmark Is Gem Of A Drama
TVBlog, Adam Buckman - Thursday, January 12, 2023
Hallmark's exceptional new drama "The Way Home" has the human touch. ...
- Amazon Refunding Advertisers On 25% 'Thursday Night Football' Audience Miss: Report
Digital News Daily, Karlene Lukovitz - Wednesday, January 11, 2023
Amazon set a high $60- to $80 CPM on 'TNF' inventory, a ...
- Ad Industry Study Calls For JIC Approach To New Market Currencies
MediaDailyNews, Joe Mandese - Wednesday, January 11, 2023
The ANA, 4As, CIMM study comes days after the networks announced ...
- TV Advertising To Sink 8.2% In 2023 Amid Economic Concerns
Television News Daily, Wayne Friedman - Tuesday, January 10, 2023
Amidst looming economic concerns, total TV advertising for 2023 is expected ...
- NFL Regular-Season Games Rise 2% To Average 16.6M Viewers, Amazon Dips With 'TNF'
Television News Daily, Wayne Friedman - Wednesday, January 11, 2023
The NFL continued to buck overall TV trends, posting another regular-season viewersh ...
- Should Networks Keep Or Sell Streaming TV Shows? An Old Story With New Tricks
TV Watch, Wayne Friedman - Wednesday, January 11, 2023
Now, it seems there are overlap and "frenemy" issues when it com ...
- HBO's 'The Last Of Us' Is First Post-Apocalyptic Drama Of 2023
TVBlog, Adam Buckman - Wednesday, January 11, 2023
As far as TV is concerned, the times call for dramas depicti ...
- Twitch Livestream Competitor Trovo Launches New Ad Automation Tool
Digital News Daily, Colin Kirkland - Monday, January 9, 2023
The integrated livestream technology, called Uplify, will help brands and content creato ...
- VP Behind Apple TV+, Services Expansion Exits As Unit Is Restructured
Digital News Daily, Karlene Lukovitz - Tuesday, January 10, 2023
Peter Stern, VP Services for six years, is leaving as that busine ...
- What The Joint Industry Committee Means For Ad Measurement
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 9, 2023
OpenAP CMO Brittany Slattery explains why the JIC is important for a ...
- Local Media Buyers Who Buy Broadcast TV Want To Make The Most Media Cuts - On TV
Television News Daily, Wayne Friedman - Monday, January 9, 2023
Nearly 18% of local media buyers say they anticipate cutting back ...
- Young Media Consumers Still Taking Small Media Bites: Is Netflix Waiting For Them?
TV Watch, Wayne Friedman - Tuesday, January 10, 2023
Young media consumers' high usage of short-form video content on social med ...
- How Low Can It Go? Golden Globes On The Skids
TVBlog, Adam Buckman - Tuesday, January 10, 2023
The scandal-plagued Golden Globe Awards are back, but not by popular dem ...
- YouTube: Shorts Can Earn Ad Revenue Starting Feb. 1, Partner Program Gets New Terms
Video Insider, Karlene Lukovitz - Tuesday, January 10, 2023
Shorts creators who agree to terms can now earn ad revenue direct ...
- TikTok Partners With IMDb For New In-App Film/TV Feature
Digital News Daily, Colin Kirkland - Friday, January 6, 2023
TikTok has announced that it is licensing data from film and ...
- 'Avatar: The Way Of Water' Makes Waves At Box Office As 7th-Biggest Global Release Ever
MediaDailyNews, Wayne Friedman - Monday, January 9, 2023
"Avatar: The Way of Water" brought $45 million in box-office dollars ov ...
- Disjointed Industry Committee
MediaDailyNews, Joe Mandese - Monday, January 9, 2023
The major networks announced a joint industry committee (JIC) this morning ...
- Second-Screening Of Devices Rises In Autumn Among TV Viewers
Research Intelligencer, Robert Williams - Monday, January 9, 2023
Two-thirds of television viewers said they look at a second screen ...
- Networks, OpenAP Form JIC To Certify New 'Currencies'
Television News Daily, Wayne Friedman - Monday, January 9, 2023
Major TV network-based media companies, working with OpenAP, are starting up ...