- Peacock Abandons 'Broadcast' Model - Free Streaming Will Never Be The Same
TV Watch, Wayne Friedman - Friday, February 3, 2023
So much for the "broadcast" model for NBCU's Peacock. That "free" ...
- Talked About For Five Years, New 'Frasier' Finally Starts Production
TVBlog, Adam Buckman - Friday, February 3, 2023
The new "Frasier" will have Dr. Frasier Crane living in Boston, t ...
- 'Fortune' Partners With Unrealistic Ideas On FTX Documentary
Publishers Daily, Ray Schultz - Wednesday, February 1, 2023
Unrealistic Ideas, the production company behind the McMillions, which was nominated f ...
- Instacart Delivers Shoppable TV Commercials For Michelob ULTRA
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 1, 2023
In its first major CPG co-marketing campaign, Instacart fulfilled on a long-ti ...
- Alicia Silverstone Returns As Cher For Rakuten Super Bowl Ad
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 1, 2023
Cher Horowitz, played by Alicia Silverstone, is back and ready to sho ...
- Streaming To Be The Big Winner For The Super Bowl: Are TV Consumers Playing Ball?
TV Watch, Wayne Friedman - Thursday, February 2, 2023
Last year there were 98.1 million average minute viewers watching the b ...
- End Of An Era In Daytime Talk As Dr. Phil Ends Show
TVBlog, Adam Buckman - Thursday, February 2, 2023
Dr. Phil McGraw announced this week that he has decided to mo ...
- NBCU Pulls Plug On Peacock's Free Tier For New Subscribers
Digital News Daily, Karlene Lukovitz - Wednesday, February 1, 2023
With Peacock having reached 20 million paid subscribers, Comcast is doubling do ...
- YouTube TV Pulls MLB Network Over Carriage Dispute
Digital News Daily, Karlene Lukovitz - Wednesday, February 1, 2023
With viewership of major league baseball declining among Gen Z, in particula ...
- MessageGears Appoints Natalia Dykyj As CMO
Email Marketing Daily, Ray Schultz - Wednesday, February 1, 2023
Dykyj, who worked at SparkPost and MessageBird, is the latest executive ...
- Valpak Will Give Cash Prizes To Drive Performance, Plans Data And Analytics Support
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2023
Valpak announced Monday that 1,000 consumers will find a $10 cash pri ...
- Amazon, Paramount Advertising Expand Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2023
Amazon Publisher Direct, announced at Unboxed 2022, expanded an agreement with Paramou ...
- National TV Ad Decline Moderates In December, Falls 2%
Television News Daily, Wayne Friedman - Monday, January 30, 2023
The national TV marketplace was down 6% for all of Q4 ...
- New Combined Paramount Streamer: 'Paramount+ With Showtime'
Television News Daily, Wayne Friedman - Monday, January 30, 2023
The merger of Paramount Global's two big streaming brands, "Paramount+ with Showtim ...
- Warner Bros. Discovery Starts FAST Program Channels On Roku
Television News Daily, Wayne Friedman - Tuesday, January 31, 2023
The new ad-supported channels to be run on The Roku Channel wi ...
- Roku, Cox Automotive Strike Data-Sharing Deal
Television News Daily, Wayne Friedman - Wednesday, February 1, 2023
The deal will pair automotive consumer data with TV streaming data ...
- Media Owner Committee To Pitch 'JIC' Progress At NBCU One23
Television News Daily, Wayne Friedman - Wednesday, February 1, 2023
Key execs from the MOC pushing alternative new currencies will appear ...
- With Viewership In The Tank, Grammy Awards Are Back For Another Try
TVBlog, Adam Buckman - Wednesday, February 1, 2023
The Grammy Awards will try again this Sunday to turn its ratin ...
- Sling TV To Add Local ABC Stations In 8 Markets, Raise Prices In 5
Digital News Daily, Karlene Lukovitz - Tuesday, January 31, 2023
Prices will go up in markets in which Sling is already payi ...
- NBCU 'One Platform' Unifies Brand/Agency Teams, Triples Investment
Television News Daily, Wayne Friedman - Tuesday, January 31, 2023
NBCU's unified cross-media platform selling service One Platform is streamlining operations ...
- 'Freedom Of Speech'? The U.S. Isn't India - Ask Elon Musk
TV Watch, Wayne Friedman - Tuesday, January 31, 2023
Elon Musk agreed to a request from the government of India ...
- Trigger Alert: They're Still Saying 'Colonial' On 'House Hunters'!
TVBlog, Adam Buckman - Tuesday, January 31, 2023
Can you believe it? The word "colonial" is still being bandied abo ...
- Most Media Consumption Down in Q4, Including Paid Streaming
Video Insider, Karlene Lukovitz - Tuesday, January 31, 2023
Although U.S. consumers' consumption of most media has declined in the la ...
- Toyota, Chevrolet Most-Seen Automotive Brands On TV In 2022
Marketing Daily, Tanya Gazdik - Sunday, January 29, 2023
Toyota's increase was fueled by tentpole events with significant reach, including t ...
- Charter Loses 4.3% Of Q4 Video Subscribers, Cord-Cutting Continues Industrywide
Television News Daily, Wayne Friedman - Friday, January 27, 2023
Despite a Q4 loss of 145,000 subscribers, Charter posted stronger results f ...
- Streamers' National TV Advertising Slips In Some Metrics For TV Season
Television News Daily, Wayne Friedman - Monday, January 30, 2023
Total estimated paid advertising/media value for national TV advertising dropped 5% ...
- Popular Movies Tout TV's Oscar Broadcast: Can Younger Viewers Come With Them?
TV Watch, Wayne Friedman - Monday, January 30, 2023
Two of the highest-grossing domestic movies in 2022 received nominations, suggesting th ...
- Randy Rocketeers of Syfy's Space 'Ark' Are Young And Restless
TVBlog, Adam Buckman - Monday, January 30, 2023
An ark in the form of an interstellar spacecraft forgot the animal ...
- The Next Big Thing For Addressable TV: Retail Media Collaboration
Advanced TV Insider, Karlene Lukovitz - Friday, January 27, 2023
Combining retailers' transactional and consumer profile data with TV's engagement factor a ...
- DirecTV Adds A Different Conservative Network In Wake Of Newsmax Kerfuffle
Digital News Daily, Karlene Lukovitz - Friday, January 27, 2023
In an unstated reference to its cited cost reason for dropping Newsma ...