- Comcast Q4: Peacock's Loss Widens Despite Advertising, Sub Gains
Digital News Daily, Karlene Lukovitz - Thursday, January 26, 2023
The streamer added 5 million subs, helped drive a 4% gain ...
- Disney Strikes Outcome Measurement Deal With EDO
Television News Daily, Wayne Friedman - Wednesday, January 25, 2023
Disney says its clean-room technology and Disney Audience Graph technology are worki ...
- Live, Linear TV Still Lives - Will Pro Sports On Amazon, YouTube Force An Ad-Revenue Shift?
TV Watch, Wayne Friedman - Thursday, January 26, 2023
Digital versus traditional media? It's not either or. Look for a continu ...
- Beloved Monopoly Game Takes A Hit In 'Ruthless' Doc
TVBlog, Adam Buckman - Thursday, January 26, 2023
"Ruthless: Monopoly's Secret History" searches for the truth, but it might al ...
- DirecTV Drops Newsmax, Citing Costs, GOP Reps Threaten Hearings
Digital News Daily, Karlene Lukovitz - Wednesday, January 25, 2023
DirecTV said Newsmax's new demand for carriage fees caused the decision. Newsm ...
- Showtime Cable May Get Paramount+ Content, And A Rebranding
Digital News Daily, Karlene Lukovitz - Wednesday, January 25, 2023
Such a move might be another step toward an eventual merging ...
- How You're Set Up To Fail On Amazon, And What To Do About It
MediaDailyNews, Jared Belsky - Wednesday, January 25, 2023
Marketers can't afford to wait to get Amazon and retail media righ ...
- Apple Star From 'Ted Lasso' Touts iPhone Privacy Features In Ad
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2023
The star of Apple TV+'s famed Ted Lasso series highlights privacy featur ...
- Basis Delivers On Programmatic Guaranteed, Kreps Creative First To Use
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2023
Jamie Stevenson, senior visual strategist at Kreps Creative, began using the platfo ...
- NFL Playoffs: Down 3% To 31.6M Viewers, National TV Revenue Estimated At $1.1B
Television News Daily, Wayne Friedman - Tuesday, January 24, 2023
The NFL Playoffs were down 3% in viewership for the first t ...
- Fox Corp. Withdraws Merger Plans With News Corp.
Television News Daily, Wayne Friedman - Tuesday, January 24, 2023
Against the backdrop of a potential recession and a billion-dollar defamation cas ...
- TV Networks, Advertisers Face Uncertain New Currency Path: What About The Upfront?
TV Watch, Wayne Friedman - Wednesday, January 25, 2023
A broad view of recent industry initiatives to create standards for audien ...
- Peacock's 'Poker Face' Raises The Stakes For Quality Television
TVBlog, Adam Buckman - Wednesday, January 25, 2023
The superb new mystery drama "Poker Face" is like a travelogue ...
- Media Agency Holding Company of the Year: GroupM
Agency of the Year, Joe Mandese - Sunday, January 8, 2023
This most likely is the most anticlimactic Agency of The Year awa ...
- Wouldn't You Call Timothee Chalamet If He Asked You?
Marketing Daily, Todd Wasserman - Monday, January 23, 2023
Ah, but you're not an exec at Apple TV+, are you? That ...
- TV Networks Boost Program Promo Spend In January, But Impressions Fall
Television News Daily, Wayne Friedman - Monday, January 23, 2023
TV networks' advertising/promo for their own shows, streaming efforts and other servic ...
- Netflix Strong Q4 Subscriber Growth Drives Its Stock - And Competitors' - Higher
Television News Daily, Wayne Friedman - Monday, January 23, 2023
Analysts believe Netflix competitors will see strong subscriber results in future earnin ...
- Netflix 'Basic With Ads': Decent But Slow Start - Could It Top Hulu Long Term?
TV Watch, Wayne Friedman - Tuesday, January 24, 2023
Netflix has big goals for its ad business. Execs believe that ...
- Disney+ To Offer Hulu's 2,000 Targeting Segments
Video Insider, Karlene Lukovitz - Tuesday, January 24, 2023
With the upfronts in view, Disney hopes to offer targeting capabilities we ...
- Spotify Ad Chief Ostroff To Exit As Reorg Begins, 6% Of Staff Is Cut
Digital News Daily, Karlene Lukovitz - Monday, January 23, 2023
Under Ostroff, Spotify upped its content by 40X and doubled its ...
- GroupM: 'It's Realistic' Netflix Will Become A Top 25 Ad Seller
MediaDailyNews, Joe Mandese - Monday, January 23, 2023
"In today's numbers, that would put them in our top 25," GroupM ...
- Trust - And Mistrust - In Advertising, Social Media, News And High Usage: Good News?
TV Watch, Wayne Friedman - Monday, January 23, 2023
A late 2022 Gallup poll says Americans' trust in mass media ...
- Teen Wolves: Life Gets Hairy For High Schoolers In 'Wolf Pack'
TVBlog, Adam Buckman - Monday, January 23, 2023
The new drama series "Wolf Pack" premiering this week on Paramount+ ...
- Creative Agency Of The Year: Giant Spoon
Agency of the Year, Steve McClellan - Sunday, January 22, 2023
Giant Spoon used the Empire State Building and its leading-edge light-show capabiliti ...
- Could Contextual Targeting Solve FAST's Problems?
Advanced TV Insider, Karlene Lukovitz - Friday, January 20, 2023
Could be. But programmers have to be convinced that a common metada ...
- Is Netflix In The Catbird Seat Now? Some Analysts Are Convinced
Digital News Daily, Karlene Lukovitz - Friday, January 20, 2023
Netflix wouldn't have entered the advertising business unless it was convinced ...
- The JIC Is Up
MediaDailyNews, Joe Mandese - Friday, January 20, 2023
The quest for new ad currencies is getting crowded and noisy, ...
- CW Strikes First Broadcast Network Deal For LIV Golf, Turns Focus To Live Sports
Television News Daily, Wayne Friedman - Thursday, January 19, 2023
The CW has made an exclusive deal with upstart golf tour L ...
- Networks To Media Shops: Join Our 'JIC'
Television News Daily, Wayne Friedman - Thursday, January 19, 2023
"Expanding on conversations with the ANA, the JIC has elicited participation fr ...
- Netflix Shocks With Massive Q4 Gain, Hastings To Step Down
Television News Daily, Wayne Friedman - Thursday, January 19, 2023
Netflix massively over-delivered for new subscribers in Q4, stunning industry observers ...