- Netflix's Modest Content Costs: Legacy Media Still A Working 'Frenemy'?
TV Watch, Wayne Friedman - Friday, October 11, 2024
Over the five-year period from 2019-24, Netflix revenues have grown on avera ...
- CBS Newsman Does Great Interview, Then Gets In Trouble For It
TVBlog, Adam Buckman - Friday, October 11, 2024
"CBS Mornings" co-anchor Tony Dokoupil did a great job asking questions a ...
- Instacart, Roku Expand Ad Partnership With Shoppable Ads, Targeting
MediaDailyNews, Laurie Sullivan - Wednesday, October 9, 2024
Instacart and Roku have expanded their partnership to support campaigns wherever advertise ...
- DirecTV Starts A FAST Platform - MyFree DirecTV
Television News Daily, Wayne Friedman - Thursday, October 10, 2024
MyFree DirecTV will give users "curated" content, an on-demand library, and numb ...
- Can Streaming Businesses Track Young Consumers' Live Event Spending?
TV Watch, Wayne Friedman - Thursday, October 10, 2024
Over 70% of Gen Z and Millennial consumers have seen a li ...
- Purple Reign: After Long Absence, Barney Returns In Digital Form
TVBlog, Adam Buckman - Thursday, October 10, 2024
What's missing from the new "Barney" series coming to Max next wee ...
- Spanish-Language TV Scores Major Brand Engagement Gains
Advanced TV Insider, Wayne Friedman - Wednesday, October 9, 2024
Brand messaging on Spanish-language TV networks has been 31% more effective ...
- 25% Of U.S. Streaming Consumers Shared Passwords, Watched Pirated Content In Last Year
Television News Daily, Wayne Friedman - Wednesday, October 9, 2024
Fifteen percent of streaming users borrow passwords, while 7% watch pirated sho ...
- Democrats' Spending 58% Higher Vs. GOP On Presidential Election TV Ads
Television News Daily, Wayne Friedman - Wednesday, October 9, 2024
From late July- Oct. 9, Democrats have spent $1.1 billion on advertisi ...
- Should Virtual Pay TV Services Pursue Adding Streamers More Aggressively?
TV Watch, Wayne Friedman - Wednesday, October 9, 2024
The NFL drives virtual pay TV subscriber growth because NBC, CBS, A ...
- Hey, 'Abbott'! Show Starts New Season With A Secret
TVBlog, Adam Buckman - Wednesday, October 9, 2024
"Abbott Elementary" returns for its fourth season Wednesday night, but ABC h ...
- Fox News Prime-Time Viewers Up 10% In September, MSNBC And CNN Decline
Television News Daily, Wayne Friedman - Tuesday, October 8, 2024
The strongest-performing show for the month was Fox News' "The Five," earni ...
- Former WBD Exec Cukaj Hired By Fox TV To Lead Entertainment Ads
Television News Daily, Wayne Friedman - Tuesday, October 8, 2024
Cukaj will oversee Fox's linear TV and digital businesses as well ...
- Is Pickleball Here To Save Cable TV Networks - Of Any Type?
TV Watch, Wayne Friedman - Tuesday, October 8, 2024
QVC, which has a number of home shopping cable TV networks, h ...
- Peacock's 'Teacup' Isn't Just Horseplay
TVBlog, Adam Buckman - Tuesday, October 8, 2024
In "Teacup," horses and goats are kicking up their heels and hoov ...
- Microsoft Bundles Gaming, CTV Ad Buys
MediaDailyNews, Laurie Sullivan - Friday, October 4, 2024
Microsoft has quietly begun to offer ad media buys that combine C ...
- Facts Matter, Context Too: A Conversation With Soledad O'Brien
MediaDailyNews, Joe Mandese - Sunday, October 6, 2024
At a time when it seems much of the news media h ...
- No Joke: 'Joker: Folie A Deux' Bombs
MediaDailyNews, Wayne Friedman - Monday, October 7, 2024
Warner Bros. spent a modest $17.3 million in national TV advertising f ...
- Watchdog Seeks Probe Of CTV Ad Targeting
MediaDailyNews, Wendy Davis - Monday, October 7, 2024
CTV "has become a major focal point for the commercial surveillance marketi ...
- Who Won The VP Debate? Prediction: It Won't Really Matter
Red, White & Blog, Ed DeNicola - Monday, October 7, 2024
Ask a Democrat and the answer is Walz. Ask a Republican a ...
- Major Brands Still Avoiding TV News: Is Brand Safety Still A Thing?
TV Watch, Wayne Friedman - Monday, October 7, 2024
TV news networks' powerful video messages can speak volumes for consumers a ...
- Critic's Notebook: The New TV Season Is Off To An Okay Start
TVBlog, Ed Martin - Monday, October 7, 2024
The new "traditional" TV season is off to a relatively slow sta ...
- Streamers' TV Ad Spend, Value Up 10% In Q3, Airings And Impressions Decline
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery's Max was largely responsible for the decline in airin ...
- WBD's Steinlauf To Exit, Ad Revenue Trends Worsening
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery Chief U.S. Advertising Sales Officer Jon Steinlauf is departin ...
- Amazon Cranking Up More Commercial Time On Prime Video: Good News?
TV Watch, Wayne Friedman - Friday, October 4, 2024
Amazon pulled in $1.8 billion at an upfront event in September f ...
- An Unexpected Hallmark Summer
TVBlog, Ed Martin - Friday, October 4, 2024
Not to sound too corny, but throughout a very difficult summer, Hallma ...
- Vimeo Hires New CMO, Turns To Business Content, AI
MediaDailyNews, Colin Kirkland - Wednesday, October 2, 2024
Vimeo is moving away from consumer video with the appointment of Charl ...
- It's Not Your Father's Media-Buying Marketplace
Planning & Buying Insider, Joe Mandese - Thursday, October 3, 2024
First-of-its-kind programmatic marketplace data released by Guideline this morning shows just h ...
- TV Debates' QR Codes: Multitasking Media Behavior Misses The Big Picture
TV Watch, Wayne Friedman - Thursday, October 3, 2024
Avoiding efforts to do fact-checking strikes at the heart of what real-ti ...
- Long TV's Most Traditional Network, CBS Now Challenging Broadcast Traditions
TVBlog, Ed Martin - Thursday, October 3, 2024
Lately, it looks to me like CBS has simply separated itself fr ...