- Meta Bans Political Advertisers, Campaigns From Using Generative AI Ad Tools
MediaDailyNews, Colin Kirkland - Tuesday, November 7, 2023
One month after rolling out various generative AI tools to advertisers, Me ...
- OpenAI's Path Toward App Store, Ad Monetization
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 7, 2023
OpenAI's first developer conference debuted tools that allow anyone to create ...
- Google Takes AI Two Steps Forward, Consumers Shuffle One Step Back
MediaDailyNews, Laurie Sullivan - Thursday, November 2, 2023
Google's product image creation tool enables marketers to create images from tex ...
- X Officially Launches New Subscription Tiers
MediaDailyNews, Colin Kirkland - Friday, October 27, 2023
After weeks of teasing new subscription tiers, X finally launched a n ...
- Amazon Brings Sponsored Ads To Streaming TV
MediaDailyNews, Laurie Sullivan - Wednesday, October 25, 2023
Amazon Ads announced a self-service ad system that allows brands that se ...
- Snap Intros Ad Tools To Help Advertisers Connect With Creators
MediaDailyNews, Colin Kirkland - Thursday, October 19, 2023
Snap is introducing a suite of new ad products to give ...
- Microsoft Bing Integrates Content Credentials For AI-Generated Images
MediaDailyNews, Laurie Sullivan - Thursday, October 19, 2023
A text-to-image tool from OpenAI now available in Microsoft Bing and BingCh ...
- ByteDance Video Editor Offers Advertisers, Creators Business Tools
MediaDailyNews, Colin Kirkland - Monday, October 16, 2023
TikTok parent company ByteDance is expanding its all-in-one video editing app, CapCu ...
- YouTube Wants Advertisers To 'Own The Moment' With AI Ad Tools
MediaDailyNews, Laurie Sullivan - Monday, October 16, 2023
YouTube's Google AI-powered solutions distribute campaigns across formats to serve ads ...
- Google Introduces Ad-Measurement Tool, Privacy Sandbox Forces Change
MediaDailyNews, Laurie Sullivan - Wednesday, October 11, 2023
The ad-measurement tool, which connects with marketers' first-party data, is designed ...
- Meta Offers Reels Ads Updates For Holiday Season
MediaDailyNews, Colin Kirkland - Wednesday, October 11, 2023
Meta has announced new features for Reels ads, including text, template a ...
- Amazon Reportedly Will Introduce A Search Concierge In January
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 3, 2023
Amazon is overhauling its search bar with generative AI features that wi ...
- They're Giving It All - Tech That Detects AI-Generated Clickbait
Performance Marketing Insider, Laurie Sullivan - Monday, October 2, 2023
Tools and chatbots are being used to generate massive amounts of low-quali ...
- AI, Take A Note: Can Sales Meeting Transcripts Be Turned Into Emails?
Email Insider, Ray Schultz - Friday, September 29, 2023
Zoominfo says its new tool can summarize meetings and to-do items. ...
- Talk To Me: Ad Industry Turns AI Strategies Conversational
Data & Programmatic Insider, Laurie Sullivan - Monday, September 25, 2023
Verbal conversation with a machine to plan ad strategies will soon beco ...
- YouTube To Introduce Gen AI-Based Dream Screen Next Year
MediaDailyNews, Laurie Sullivan - Thursday, September 21, 2023
YouTube will provide a variety of tools for creators, agencies, and brand ...
- Vaulting From The Silo: Can Emailers Gain By Using Web-Wide Data?
Email Insider, Ray Schultz - Thursday, September 21, 2023
AtData is using machine learning to create an engagement score for ema ...
- The B2B CRM Palette: Email Ranks As One Of The Top Tools
Email Insider, Ray Schultz - Wednesday, September 20, 2023
Almost half of companies have added email, and over a third ha ...
- WhatsApp To Expand In-App Shopping With 'Flows'
MediaDailyNews, Colin Kirkland - Wednesday, September 20, 2023
Merchants on WhatsApp will see a wider range of tools to off ...
- Spotify Launches New 'Promo Cards' For Songwriters
MediaDailyNews, Colin Kirkland - Friday, September 15, 2023
Spotify is expanding its suite of promo tools with "Songwriter Promo Card ...
- Meta Preps 'AI Holiday Season' With AI Bid Multipliers, Budget Scheduling
Media 3.0, Colin Kirkland - Friday, September 15, 2023
Meta is prepping marketers for the world's "first AI-powered holiday season" wi ...
- Pinterest CEO Pledges A Safer Platform For Users, Advertisers
MediaDailyNews, Laurie Sullivan - Wednesday, September 13, 2023
"If we don't come through on this pledge - if we don ...
- Dreaming It Up: Tools On Tap At Dreamforce
Email Insider, Ray Schultz - Friday, September 8, 2023
At Salesforce's Dreamforce conference, Validity will outline enhancements to its DemandTools prod ...
- Going Bananas With AI: Mailchimp Offers GenAI Capability As Part Of Intuit Suite
Email Insider, Ray Schultz - Wednesday, September 6, 2023
Small businesses can revise or create emails and email campaigns with Intu ...
- Help Me Get It Write: Google's New Tool Helps Users Draft Email Copy
Email Insider, Ray Schultz - Friday, September 1, 2023
Duet AI for Google Workspace is being offered for $30 per mon ...
- Reddit Releases Contextual Targeting, Keywords
MediaDailyNews, Laurie Sullivan - Thursday, August 31, 2023
Reddit's EVP of business marketing Jim Squires believes AI's promise and potenti ...
- Radical Plugin: Nylas Says New API Tool Supports Email Integrations
Email Insider, Ray Schultz - Wednesday, August 30, 2023
Developers can connect with all the major email service providers using i ...
- Buried Gold: Yahoo Mail Uses AI To Help Shoppers Find Savings In Their Inbox
Email Insider, Ray Schultz - Monday, August 28, 2023
Long-forgotten discounts, gift cards and store credits can be pulled up a ...
- Salesforce Brings AI Enhancements To The Field
Email Marketing Daily, Ray Schultz - Friday, August 25, 2023
Salesforce has added several features to its Field Service offering to he ...
- Reddit Introduces First-Party Measurement Tools
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 24, 2023
The tools - intended to quantify the incremental impact and overall effectivene ...