- Carnival 'Bobslides' Into Olympic Sponsorship
Marketing Daily, Aaron Baar - Thursday, February 6, 2014
As the national exclusive cruise line advertiser for NBC's broadcast of t ...
- Brands Lag Expectations In Travel, Financial Services
Marketing Daily, Tanya Gazdik - Wednesday, February 5, 2014
In travel, expectations have grown 15%; brands have only grown 6%. ...
- The Big Game Continues
Marketing: Travel, Gary Leopold - Monday, February 3, 2014
Travel finds itself well suited to leveraging games and gamification. ...
- Next Brand App Stage - Engagement Enhancement
MoBlog, Steve Smith - Tuesday, January 28, 2014
The Mobile Insider Summit kicked off with a panel of branded a ...
- How Much Should Your Hotel Marketing Budget Be?
Marketing: Travel, Dave Spector - Monday, January 27, 2014
One of the most vexing questions posed to marketing managers in a ...
- Building A Travel Brand Starts, And Can End, Online
Marketing Daily, Karl Greenberg - Tuesday, January 21, 2014
Successful branding doesn't begin at the airline gate. It starts online wi ...
- Cost To Reach Football Fans On Exchanges Dips; Travelers Still Expensive
Real-Time Daily, Tyler Loechner - Monday, January 20, 2014
ChoiceStream on Monday released the January Cost Calendar, its monthly report ...
- Doing Something About The Weather - With Mobile
Marketing: Travel, Harvey Chipkin - Monday, January 20, 2014
Weather has dominated the news over the last few weeks - a ...
- Princess Cruises Launches $20 Million Effort
Marketing Daily, Tanya Gazdik - Tuesday, January 14, 2014
Princess Cruises is taking a cue from its tagline, "Come Back New ...
- Getting The Most Out Of Competitive Research
Marketing: Travel, Todd Wilson - Monday, January 13, 2014
Every marketer loves checking out the competition - and with the trackabili ...
- Programmatic 'Profoundly Changing Travel Sales'
Around the Net in Real-Time, Tyler Loechner - Tuesday, January 7, 2014
Programmatic advertising, fueled by Big Data, and individualized ads are "profoundly changi ...
- Managing Revenues: Not As Systematic As You Might Think
Marketing: Travel, Gary Leopold - Monday, January 6, 2014
New study reveals that many hotel revenue managers are dealing with inaccura ...
- Meta Search Turns 14
Marketing: Travel, Ryan Bifulco - Thursday, January 2, 2014
With so many people talking about meta search these days, you wou ...
- Airlines Gradually Moving to Mobile Payments
MobileShopTalk, Chuck Martin - Friday, December 27, 2013
Mobile payments are gradually taking to the air. Well, at least they' ...
- More Business Travel in 2014; Road Warriors Loyal to Airlines, Hotels
Research Brief, Jack Loechner - Thursday, December 26, 2013
According to a new survey conducted by Frequent Business Traveler in associati ...
- HomeAway Ready For World Cup
Marketing Daily, Aaron Baar - Monday, December 23, 2013
"One of the things we've seen is that when people book vacati ...
- What Do Hotel Marketers Want For Christmas?
Marketing: Travel, Dave Spector - Monday, December 23, 2013
Before we break for the holidays, we asked our staff, client GM ...
- How Google's Virtual World Supports Hotel Industry
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 19, 2013
A virtual tour can't take the place of reality, but Best Weste ...
- Travel Platform Sojern Raises $10 Million, Names Atkisson CFO
Real-Time Daily, Tyler Loechner - Tuesday, December 17, 2013
Data-driven traveler ad platform Sojern is expected to Tuesday announced it h ...
- Targeting Customers Is No Longer Enough
Marketing: Travel, Harvey Chipkin - Monday, December 16, 2013
It's not enough to target customers. Now you have to remarket ...
- Kobe Bryant Goes Around The World For Airline
Marketing Daily, Tanya Gazdik - Monday, December 9, 2013
Turkish Airlines renews the rivalry between basketball star Kobe Bryant and socc ...
- Taking (A Little) Stress Out Of Holiday Travel
Marketing: Travel, Todd Wilson - Monday, December 9, 2013
It's the most wonderful time of the year, right? Packed flights, ful ...
- Bing Releases Top Ad Search List For 2013
Online Media Daily, Laurie Sullivan - Friday, December 6, 2013
Bing has released a list of the Top 10 Advertising Campaigns a ...
- United Ups The Ante For Luxury Domestic
Marketing Daily, Tanya Gazdik - Tuesday, December 3, 2013
United Airlines claims to be the first and only airline to off ...
- Traveling By Tribe
Marketing: Travel, Gary Leopold - Monday, December 2, 2013
Togetherness shapes motivation for travel. ...
- Forget Big Data: 10 Simple Ways To Drive Revenue With 'Little' Data
Marketing: Travel, Dave Spector - Monday, November 25, 2013
A recent study revealed that only 10% of all companies use the ...
- Air New Zealand: Official Airline Of Middle-Earth
Marketing Daily, Tanya Gazdik - Friday, November 22, 2013
Air New Zealand is launching a global marketing campaign tied to t ...
- Hilton Urges Workers To 'Use It Or Lose It'
Marketing Daily, Tanya Gazdik - Wednesday, November 20, 2013
Hilton Hotels is kicking off a promotion aimed at professionals who ha ...
- Sociomantic Unveils Travel CRM System
Real-Time Daily, Tyler Loechner - Thursday, November 21, 2013
Sociomantic is putting the final touches on a recent travel data partnersh ...
- Signs Pointing To A Happy Holiday Season
Engage:Affluent, Stephen Kraus - Wednesday, November 20, 2013
'Tis shaping up to be a good holiday season for Affluent-focused brand ...