- Pay TV Market Stabilizes, Will Climb Globally
MediaDailyNews, Wayne Friedman - Wednesday, July 23, 2014
Although the U.S. pay TV market has had rough times of la ...
- 4K/Ultra-HD TV Sets Sport High Tech, But Low Public Awareness
MediaDailyNews, Wayne Friedman - Friday, July 18, 2014
Don't look for major changes among TV consumers with regard to ...
- TV Viewers Happily Indulge In Binge Watching
MediaDailyNews, Wayne Friedman - Monday, July 14, 2014
Research says 63% of TV viewers 18+ have watched at least thr ...
- Why Social "Newsrooms" Skew Positive
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, July 10, 2014
Like a number of ad agencies, Google set up a “newsroom” ...
- Mobile Isn't As Huge As It's Hyped To Be (Yet) - Here's Why
Mobile Insider, Christof Wittig - Thursday, July 10, 2014
Mobile is huge, tech pundits say -- but most of them mi ...
- Sorrell Sees Procurement Influence Ebbing
MAD, Steve McClellan - Monday, July 7, 2014
The WPP CEO believes that procurement influence will dwindle with the passa ...
- U.S. Mobile Video Audience Up 16% To 103.5 Million
Mobile Marketing Daily, Mark Walsh - Monday, June 30, 2014
Aereo may have shut down its streaming service, but the U.S. mobi ...
- Fueling Gen Y's New Passion For Power Babes
Marketing Daily, Sarah Mahoney - Wednesday, June 25, 2014
Pantene, a brand that deserves plenty of credit for reigniting conversations abo ...
- Despite Grumbling, Most Pay TV Customers Stay With Provider
MediaDailyNews, Wayne Friedman - Friday, June 20, 2014
While there is some dissatisfaction among pay TV consumers, most subscribers ha ...
- Stop the Presses! Trust In News Media At All-Time Low
MediaDailyNews, Erik Sass - Friday, June 20, 2014
The proportion of Americans who say they have "a great deal" ...
- Growing Streaming Video Impacts TV Trends
MediaDailyNews, Wayne Friedman - Thursday, June 19, 2014
Streaming of video content is growing -- but slowly -- when ...
- Millennials Use Facebook Less
Social Media & Marketing Daily, Gavin O'Malley - Monday, June 16, 2014
Supporting a general sense that Facebook is losing its connection with young ...
- Few Willing To Pay For Online News
MediaDailyNews, Erik Sass - Thursday, June 12, 2014
Just over one in 10 Internet users (11%) have paid for acce ...
- Media Shift: World Cup To Score More Mobile Viewers
Mobile Marketing Daily, Mark Walsh - Wednesday, June 4, 2014
When it comes to big sports events like the upcoming World Cu ...
- Ads On Family-Friendly Networks Gain Greater Viewer Trust
MediaDailyNews, Wayne Friedman - Monday, June 2, 2014
Big family-friendly networks have something to cheer about when it comes ...
- Sizable TV Deletions Occur, Despite Frequent Recordings
MediaDailyNews, Wayne Friedman - Friday, May 30, 2014
Some 28% of recorded TV shows are never watched, with around 3 ...
- Hulu, Netflix Seen As Good Value, Trad TV Stats Dip
MediaDailyNews, Wayne Friedman - Thursday, May 29, 2014
The value of TV is declining in some areas. For example, t ...
- TV Cord-Cutters Have No Regrets
MediaDailyNews, Wayne Friedman - Wednesday, May 28, 2014
A majority of "cord-cutters" are clearly happier -- largely due to le ...
- Meeker Report Spotlights Mobile Growth
Mobile Marketing Daily, Mark Walsh - Wednesday, May 28, 2014
The Meeker Internet report estimates that mobile accounts for 20% of ti ...
- Twitter Strikes Billboard Deal For Real-Time Music Stats
Social Media & Marketing Daily, Laurie Sullivan - Tuesday, May 27, 2014
Twitter has struck a deal with "Billboard" magazine to serve up real-ti ...
- Hispanics Over-Index In Mobile Video, Second-Screen Consumption
MediaDailyNews, Erik Sass - Friday, May 23, 2014
Hispanics over-index in a number of mobile media behaviors, including watching mobi ...
- Game Play On Mobile Devices Enjoys Upswing
Mobile Marketing Daily, Mark Walsh - Tuesday, May 27, 2014
The huge popularity of games like Candy Crush and Angry Birds h ...
- Heavy TV Viewers More Likely To Buy Cars, Clothes
MediaDailyNews, Wayne Friedman - Friday, May 16, 2014
Heavy TV viewers -- those watching almost 12 hours a day ...
- Brands Must Rethink Media As Consumers Value Scale Over Consumption
MediaDailyNews, Laurie Sullivan - Wednesday, May 14, 2014
Small is the new big. Need trumps desire. This change in consum ...
- Tablets Equal All-Day Media Consumption
Mobile Marketing Daily, Gavin O'Malley - Friday, May 9, 2014
Despite declining demand, new research suggests that tablets have cemented their stat ...
- How To Reach The Fastest-Growing Segment In The U.S.
Engage:Hispanics, Maria Lopez-Knowles - Monday, May 5, 2014
The Pew Research Center, in its most recent Hispanic Trends Project, not ...
- TV Binge Viewing On Rise
MediaDailyNews, Wayne Friedman - Friday, May 2, 2014
TV producers better ramp up TV show production -- otherwise we'll ha ...
- Millennial Men Are Biggest Mobile Travel Users, Airlines Biggest Ad Spenders
Mobile Marketing Daily, Mark Walsh - Wednesday, April 30, 2014
Mobile is becoming all-purpose for travel. The mobile travel audience skews ma ...
- NCAA Viewership Grows On Mobile
MediaDailyNews, Wayne Friedman - Friday, April 25, 2014
Viewership for one big live TV event -- the NCAA Basketball Tourname ...
- Mobile Video Offer Ads Get Most Clicks
Mobile Marketing Daily, Mark Walsh - Thursday, April 24, 2014
As more people turn to handheld screens to watch clips, TV show ...