- OWNing Up To Some Lousy Ratings
Around the Net In Media, Phyllis Fine - Thursday, February 10, 2011
In its fifth week of programming, OWN: The Oprah Winfrey Network's ratin ...
- The '20": Tweeting Their Way Onto TV
Around the Net In Media, Phyllis Fine - Thursday, February 10, 2011
NBC Local Media has debuted "The 20," "an initiative that taps t ...
- Major Brands To Test Canoe Project
Around the Net In Media, Phyllis Fine - Thursday, February 10, 2011
The major advertisers that just announced they're participating in the first te ...
- HP Campaign Spotlights The Computer User
Marketing Daily, Aaron Baar - Wednesday, February 9, 2011
"The center of the world isn't the PC [anymore], it's the user ...
- Sealy: A Good Mattress Is About More Than Z-z-z's
Marketing Daily, Karl Greenberg - Wednesday, February 9, 2011
The campaign, which comprises three spots, takes the tack that beds, ki ...
- Sinclair 4Q Broadcast Revs Rise 23%
MediaDailyNews, Wayne Friedman - Wednesday, February 9, 2011
Sinclair's broadcast revenues climbed 23.5% to $189.9 million, with net income mov ...
- Q Scores Tout 'CSI,' 'Event'
MediaDailyNews, Wayne Friedman - Wednesday, February 9, 2011
Another new TV measuring company metric -- one consisting of "audience involveme ...
- Lythgoe Launches CMT 'Superstar'
MediaDailyNews, David Goetzl - Wednesday, February 9, 2011
"American Idol" producer Nigel Lythgoe will launch a country music competition seri ...
- ANA, Partners With Canoe: Create Consumer Panel
Show Daily, Joe Mandese - Thursday, February 10, 2011
In his opening remarks at the ANA TV and Everything Video Foru ...
- Nielsen To Use Ad-ID, Brand Ratings Loom
Show Daily, Joe Mandese - Thursday, February 10, 2011
ANA Chief Bob Liodice just told TV and Everything Video attendees th ...
- Best Buy 'Dialing Down On Digital,' Up 50% On TV
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's what Best Buy CMO Barry Judge said the electronics retail giant ...
- Gore: I'm Stuck On Level 10 Of Angry Birds
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's right. The former president, er vice president, of the United State ...
- Nielsen Funded Research Council Issues RFP For 'Digital Audience Measurement,' Will Nielsen Bid?
Show Daily, Joe Mandese - Thursday, February 10, 2011
Moments after ANA chief Bob Liodice announced that the ad industry wou ...
- In The Knicks Of Time
Show Daily, Joe Mandese - Thursday, February 10, 2011
NBA Commissioner David Stern is rattling off the strong NBA franchises th ...
- What The F**k Is MMO?
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's pretty much what Best Buy CMO Barry Judge said during t ...
- Who The F**k Is Justin Bieber
Show Daily, Joe Mandese - Thursday, February 10, 2011
Imagine a TV doctor portrayed by George Clooney. Okay, so he actual ...
- Barry Judge's Inconvenient Mashup
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's more or less what Barry Judge, CMO of Best Buy, d ...
- Surprise! Broadcast Net And Affiliates Battle Over Cable Retransmission, But Comcast Isn't The Culprit
TV Watch, Wayne Friedman - Thursday, February 10, 2011
For the better part of a year, TV critics hounded Comcast's potenti ...
- ANA Pushes For True Commercial Ratings
TVBlog, David Goetzl - Thursday, February 10, 2011
The Association of National Advertisers is continuing its 4-year-old push to bri ...
- Oh, Darn! Kate And William Won't Be Married In 3D!
Around the Net In Media, Phyllis Fine - Wednesday, February 9, 2011
The royal wedding won't be broadcast in 3D, mostly because the sma ...
- Brand Olbermann Lands At Current TV
MediaDailyNews, Wayne Friedman - Tuesday, February 8, 2011
Looking to put a recognizable news face on its growing news networ ...
- Belo: Political Revs Rocket, Spot Up 18%
MediaDailyNews, Wayne Friedman - Tuesday, February 8, 2011
Belo Corp made double-digit percentage advertising gains in the fourth quarter ...
- McManus Promoted, Heads All CBS Sports Ops
MediaDailyNews, David Goetzl - Tuesday, February 8, 2011
Sean McManus is now dropping his news role at CBS and returni ...
- Wednesday Morning Quarterback -- On Culture, Kids, And Cola
TV Board, Frank Maggio - Wednesday, February 9, 2011
Somewhere along the way, the media masters that have kept the footba ...
- News, Info And Ads Imported -- From Wherever You Think Is Important
TV Watch, Wayne Friedman - Wednesday, February 9, 2011
Key to the surprising Super Bowl Chrysler commercial featuring Eminem was ...
- Current TV Ready To Juice Lineup
TVBlog, David Goetzl - Wednesday, February 9, 2011
Current TV revamps its lineup, starting with Keith Olbermann. But while Olberma ...
- Yes, Olbermann Will Join Current TV
Around the Net In Media, Phyllis Fine - Tuesday, February 8, 2011
It's official. Bushy-browed former MSNBC anchor Keith Olbermann is moving to Curre ...
- A Direct 'Friday Night' Farewell
Around the Net In Media, Phyllis Fine - Tuesday, February 8, 2011
In honor of the season finale of "Friday Night Lights" airing ...
- PepsiCo 'Crash' Ads Score: #1, And 4 In Top 10
Marketing Daily, Karlene Lukovitz - Monday, February 7, 2011
PepsiCo's six "Crash the Super Bowl" consumer-generated ad spots for Doritos a ...
- WABC Plans Newscast Post-Oprah
MediaDailyNews, - Monday, February 7, 2011
WABC plans to become the only New York station with a ...