- What You Need To Know About The Future of Content
Video Insider, Eric Korsh - Tuesday, July 10, 2012
Netflix' recent announcement about surpassing one billion hours of streamed content ...
- MLB In Talks With TV Partners -- Including, Possibly, NBC
Around the Net In Media, Phyllis Fine - Monday, July 9, 2012
Facing the end of their present deals with Major League Baseball ne ...
- Why TV Fans Hate Ratings
Around the Net In Media, Phyllis Fine - Monday, July 9, 2012
TV fans often "have a quarrel with Nielsen, but I've come ...
- Key Political Races Flood Select Metros With Ad Dollars
MediaDailyNews, David Goetzl - Friday, July 6, 2012
Ohio and Florida have two markets each among the top 10 ...
- Gee, I Loved That Kind Of Talk
TV Watch, Joe Mandese - Monday, July 9, 2012
First Andy Taylor, now Quinton McHale. In the span of less th ...
- FX Pays Bargain Rate To Air 'Mike & Molly'
Around the Net In Media, Phyllis Fine - Friday, July 6, 2012
FX has bought the off-network rights to CBS' hit comedy "Mike &am ...
- Pelican Pushes Into Consumer Markets
Marketing Daily, Aaron Baar - Thursday, July 5, 2012
"We're all very familiar with the last few years, with the explosi ...
- Ad Dollars Shift As Boomers Age
MediaDailyNews, Wayne Friedman - Thursday, July 5, 2012
Nielsen says three key consumer groups are rapidly changing for marketers: ba ...
- Majority Of U.S. Homes Get Multichannel TV
MediaDailyNews, Wayne Friedman - Thursday, July 5, 2012
Leichtman Research Group says 87% of TV homes subscribe to some fo ...
- Fearless Emmy Advice: Drama Series
TV Board, Ed Martin - Friday, July 6, 2012
While voting members of the Academy of Television Arts and Sciences a ...
- NFL Marketing To On-The-Fence Fans: Not Quite A Blackout
TV Watch, Wayne Friedman - Friday, July 6, 2012
The NFL is making it easier for TV viewers to watch the ...
- Univision's WXTV Majors In Local News
Around the Net In Media, Phyllis Fine - Thursday, July 5, 2012
Print newspapers might be outsourcing local coverage, as we noted in anoth ...
- Q2's Best TV Ads: CPGs, Restaurants Dominate
Marketing Daily, Karlene Lukovitz - Tuesday, July 3, 2012
CPGs and restaurants had six of the top-10 best-performing TV ad spo ...
- Report: Samsung Ranks As Most Effective Ad
MediaDailyNews, David Goetzl - Tuesday, July 3, 2012
A Samsung spot, followed by four from consumer packaged-goods marketers, led rankin ...
- ABC Hits Warm, Fuzzy Tones In 'Katie' Promo
MediaDailyNews, Wayne Friedman - Tuesday, July 3, 2012
Looking to hit the daytime syndication sweet-spot, a new TV promo f ...
- Promote Off Own Air To Drive TV Viewership
Research Brief, Jack Loechner - Thursday, July 5, 2012
According to new research from Nielsen, promotion does drive TV viewership. Evaluati ...
- What Facebook And TV Networks Will And Won't Do For Each Other
TV Watch, Wayne Friedman - Thursday, July 5, 2012
What is the value of a "like" on Facebook for TV advertiser ...
- Group M Foresees TV, Press Revenue Slump
Around the Net In OMD Europe, Nina Lentini - Tuesday, July 3, 2012
Despite any windfalls generated by Euro 2012 and the London Olympics, S ...
- Forecast: Sales From Interactive TV To Explode
Around the Net In OMD Europe, Nina Lentini - Tuesday, July 3, 2012
As Google announces their interactive TV service will be available outside t ...
- TV Icon Andy Griffith Dies At Age 86
Around the Net In Media, Phyllis Fine - Tuesday, July 3, 2012
Andy Griffith, star of TV Land mainstay "The Andy Griffith Show" (1960-1968)&nbs ...
- Anderson Cooper & The Dangers Of Being An Openly Gay Journalist
Around the Net In Media, Phyllis Fine - Tuesday, July 3, 2012
Despite being out to family, friends and colleagues, what kept CNN anch ...
- Gain Goes For Odor Ardor
Marketing Daily, Aaron Baar - Monday, July 2, 2012
Scent can be a powerful motivator, evoking memories and emotions in peop ...
- New Applebee's Campaign: 'See You Tomorrow'
Marketing Daily, Karlene Lukovitz - Monday, July 2, 2012
"'See You Tomorrow' represents the next step of our revitalization and ...
- Extreme Reach Delivers TV Spots Via The Cloud
MediaDailyNews, Wayne Friedman - Monday, July 2, 2012
New cloud-based TV services are taking hold. Extreme Reach, a video distributi ...
- NBC, 'Sports Illustrated' Team For Show
MediaDailyNews, Erik Sass - Monday, July 2, 2012
'Sports Illustrated' and NBC Sports are coming together to create a sho ...
- Olympic Trials Score For NBC
MediaDailyNews, Wayne Friedman - Monday, July 2, 2012
NBC got some good Olympic news: All three major summer events ...
- 'Rangers,' 'Yu-Gi-Oh' Power CW On Saturday Mornings
MediaDailyNews, David Goetzl - Monday, July 2, 2012
The "Power Rangers" franchise, which will celebrate its 20th anniversary in 201 ...
- Skipping Around The Dial This Summer -- Or Just Skipping Commercials?
TV Watch, Wayne Friedman - Tuesday, July 3, 2012
NBC's Summer Olympics are coming, and you might wonder how much commerci ...
- Breaking Bad & Good News: Dish Deletes AMC -- But Cable Channel Gets AT&T U-Verse Deal
Around the Net In Media, Phyllis Fine - Monday, July 2, 2012
This weekend brought both good and bad news for AMC Networks, own ...
- NBC To Air Live Broadcast Of 'Sound Of Music'
Around the Net In Media, Phyllis Fine - Monday, July 2, 2012
The hills will be alive again on national TV, as "Smash" produce ...