- Coors Light Canada Introduces New Mountain Man Spokesman
Out to Launch, Amy Corr - Wednesday, May 28, 2014
The mountain man is a new character for Coors Light Canada. Althou ...
- Twitter Strikes Billboard Deal For Real-Time Music Stats
Social Media & Marketing Daily, Laurie Sullivan - Tuesday, May 27, 2014
Twitter has struck a deal with "Billboard" magazine to serve up real-ti ...
- More TV Discovery At The Point Of Impact: Program Promos
TV Watch, Wayne Friedman - Wednesday, May 28, 2014
Watch a commercial for a show -- and then click on th ...
- The Television Awards Season Heats Up With Today's Critics' Choice Nominations
TVBlog, Ed Martin - Wednesday, May 28, 2014
Yesterday's TV Blog was all about the nominations for this year's Televisi ...
- Comcast Hires One Of Biggest Teams Ever To Lobby For Merger
Around the Net In Media, Phyllis Fine - Monday, May 26, 2014
Working toward its proposed merger with Time Warner Cable, Comcast is "fieldi ...
- Videology's Kerckhove: France Has Embraced Programmatic TV
Around the Net in Real-Time, Tyler Loechner - Friday, May 23, 2014
Beet.TV has posted a video interview with Anne de Kerckhove, managing direct ...
- Bravo Spends Its Summer At The Circus
MAD, Larissa Faw - Friday, May 23, 2014
A new campaign features 36 Bravo network stars, as well as ...
- Annapolis Amplifies Impact Through Partnerships
Marketing Daily, Karlene Lukovitz - Monday, May 26, 2014
That's the thinking behind a notable new partnership initiative spearheaded by t ...
- AOL, Convertro Team To Help Marketers With Data, Analysis
MediaDailyNews, Laurie Sullivan - Friday, May 23, 2014
AOL is running its data through attribution modeling to reemerge as ...
- 'SNF' Scores For Key NBC Demo
MediaDailyNews, Wayne Friedman - Friday, May 23, 2014
For the third year in a row, NBC's "Sunday Night Football" w ...
- Hispanics Over-Index In Mobile Video, Second-Screen Consumption
MediaDailyNews, Erik Sass - Friday, May 23, 2014
Hispanics over-index in a number of mobile media behaviors, including watching mobi ...
- TiVo's Earnings, Subscriber Levels Rise
MediaDailyNews, Wayne Friedman - Friday, May 23, 2014
Against a growing number of time-shifting TV competitors, TiVo has made so ...
- NEW! Dr Pepper's Memorial Day Ad Pays Tribute To Soldiers, Athletes And Dreamers
Out to Launch, Amy Corr - Friday, May 23, 2014
Dr Pepper launched a Memorial Day-themed TV spot, showcasing what makes America ...
- Summertime For TV Networks: No Rest For Programmers -- Or Ad Execs
TV Watch, Wayne Friedman - Tuesday, May 27, 2014
Summertime for TV networks is here -- and apparently there is ev ...
- With Today's TCA Nominations, The Television Awards Season Has Begun
TVBlog, Ed Martin - Tuesday, May 27, 2014
Television has a separate and distinct awards season to call its ow ...
- Stop Playing With That Remote! Mobile Ads That Change Your Channel
Mobile Insider, Steve Smith - Tuesday, May 27, 2014
Smart remote app Peel is launching a tune-in ad unit for T ...
- Bob Benson At Stonewall? Theories On Last 'Mad Men' Episode Of 2014
Around the Net In Media, Phyllis Fine - Thursday, May 22, 2014
As you get ready for this weekend's "Mad Men" episode, the la ...
- Honey Maid's Gary Osifchin Talks Real Families
Marketing Daily, Karl Greenberg - Thursday, May 22, 2014
Honey Maid sought "to reinvent the Honey Maid in a way that ...
- Malibu Launches Summer Campaign, OneRepublic Tour
Marketing Daily, Karlene Lukovitz - Thursday, May 22, 2014
Digital marketing efforts are running on Vevo and Live Nation, among oth ...
- Sapporo Launches First U.S. TV Campaign
Marketing Daily, Tanya Gazdik - Friday, May 23, 2014
Sapporo beer is launching a $2 million integrated campaign which includes t ...
- TV Everywhere Has Visibility Issues, But Can Up TV Viewing
MediaDailyNews, Wayne Friedman - Thursday, May 22, 2014
TV Everywhere has made gains with viewers, yet still suffers from ...
- 'Idol,' 'Survivor' End Seasons, Ratings Dip
MediaDailyNews, Wayne Friedman - Thursday, May 22, 2014
On the next-to-last day of the broadcast TV season, some big ...
- Should ESPN Be Priced Like A Premium Cable Channel?
TV Watch, Wayne Friedman - Friday, May 23, 2014
Should cable operators make ESPN and other sports channels premium channels li ...
- Tweets Belong On Twitter - Not On TV
TVBlog, Ed Martin - Friday, May 23, 2014
Will these tiresome tweets ever go away? I'm all for tweeting whi ...
- Time Warner, Comcast, Hit Bottom In Customer Satisfaction Survey
Around the Net In Media, Phyllis Fine - Wednesday, May 21, 2014
On the road to their merger, Time Warner Cable and Comcast scor ...
- ABC Will Win First May Sweep In 14 Years
Around the Net In Media, Phyllis Fine - Wednesday, May 21, 2014
ABC is set to win its first May sweep period in ...
- Fruit Vines Bites Launch Uses TV, Mobile Tour, Social
Marketing Daily, Karlene Lukovitz - Wednesday, May 21, 2014
The campaign also includes a mobile sampling tour, in partnership with C ...
- New Belgium Plays Up Bike Connection
Marketing Daily, Tanya Gazdik - Wednesday, May 21, 2014
"I met the Chopaderos (outlaw bike club) at the San Diego To ...
- Worldwide Pay TV Hits $221B In 2013
MediaDailyNews, Wayne Friedman - Wednesday, May 21, 2014
The worldwide pay TV market continues to enjoy significant revenue, but futu ...
- 'Voice,' 'Dancing' Head Season On Downbeat
MediaDailyNews, Wayne Friedman - Wednesday, May 21, 2014
Two broadcast networks can only hope their big reality TV programming seas ...