- TV Sports Viewing Dips, But Basketball Climbs
Television News Daily, Wayne Friedman - Friday, March 17, 2017
During 2016, ESPN accounted for 32% of total viewing. NBCUniversal generated 2 ...
- Maddow's 'Tax Scoop' Delivered Higher Ratings For Marketers
TV Watch, Wayne Friedman - Monday, March 20, 2017
Despite the praise -- and some ridicule -- of MSNBC's Rachel Maddow ...
- Tim Allen's Germany-Hollywood Comparison: What He Really Said
TVBlog, Adam Buckman - Monday, March 20, 2017
Instead of invoking the the n-word -- in this case, "Nazi" ...
- Hunter Douglas Enlists Style Icon Iris Apfel
Marketing Daily, Tanya Gazdik - Thursday, March 16, 2017
In a category whose advertising is typically quite traditional, the 95-year-old Apf ...
- February's Prime-Time C3 Ratings Drop 10%
Television News Daily, Wayne Friedman - Thursday, March 16, 2017
The prime-time viewership decline in broadcast was down 11% to 8.8 millio ...
- OpenAP Offers New Targeting, But Few Revenue Benefits For TV Nets
Television News Daily, Wayne Friedman - Thursday, March 16, 2017
OpenAP -- which is backed by Fox, Viacom and Turner -- inten ...
- What Is PBS' Future In A World Of Cord Cutting, Budget Cuts?
TV Watch, Wayne Friedman - Friday, March 17, 2017
TV consumers are still deciding how much media they should pay f ...
- The Nut And The Ninny: NBC's Maddow/Fallon Problem
TVBlog, Adam Buckman - Friday, March 17, 2017
With her ridiculous non-scoop about Donald Trump's 2005 tax return this wee ...
- Netflix May Offer Mobile-Specific TV, Movie Cuts
Around The Net In Television, Gavin O'Malley - Thursday, March 16, 2017
Netflix chief product officer Neil Hunt said the company is explore streami ...
- Facing Defunding, Planned Parenthood Breaks TV, Digital Ad Campaign
Marketing Politics Daily, Philip Rosenstein - Thursday, March 16, 2017
In an attempt to move the debate in their favor, Planned Parentho ...
- Televisa Signs Deal With Taboola To Implement Content Discovery
Real-Time Daily, Tobi Elkin - Thursday, March 16, 2017
Content discovery platform Taboola announced an alliance with Televisa, the largest med ...
- Broadcast Nets Most Popular In 'A la Carte' Pay Packages
Television News Daily, Wayne Friedman - Wednesday, March 15, 2017
A TiVo study reports that respondents tout ABC (65.8%), CBS (63.5%), Discove ...
- Fox, Turner, Viacom Form 'Advanced Audience' Consortium
Television News Daily, Wayne Friedman - Wednesday, March 15, 2017
OpenAP will be a single platform for agencies and advertisers to integra ...
- Viewers Flock To Maddow's Trump Tax Report, Most Unimpressed
Television News Daily, Philip Rosenstein - Thursday, March 16, 2017
While Rachel Maddow's revelation of President Trump's taxes wasn't really as b ...
- TV Station Cos. Big Deals Mean Bigger Business Arrangements
TV Watch, Wayne Friedman - Thursday, March 16, 2017
TV stations group have a big wish -- to be a bigg ...
- With Mr. T And Charo, 'Dancing With The Stars' Can't Miss
TVBlog, Adam Buckman - Thursday, March 16, 2017
With Mr. T and Charo both competing in the new, upcoming "Danci ...
- Samsung Launches New Line Of Smart TVs That Learn What Viewers Like
AI & IoT Daily, Chase Martin - Tuesday, March 14, 2017
In an effort to redefine the role of a TV within t ...
- For LG 'Life's Good' Is Good Enough
Marketing Daily, Aaron Baar - Wednesday, March 15, 2017
One of the new commercials shows off LG refrigerators' InstaView technology, whi ...
- The Exhausting Codependence Of The Press And White House
MediaDailyNews, Gary Holmes - Tuesday, March 14, 2017
I'm not one for conspiracy theories - but I'm beginning to wond ...
- 'The Wetter The Weather, The Better The Butter,' Says Kerrygold
Out to Launch, Amy Corr - Wednesday, March 15, 2017
With St. Patrick's Day almost here, let's take a trip to t ...
- CobornsDelivers.com, Making Grocery Time 'Me' Time
Out to Launch, Amy Corr - Wednesday, March 15, 2017
It took me a few seconds to detect the woman's sarcasm ...
- Mid-Roll TV Ads Have 97% Completion Rate
Television News Daily, Wayne Friedman - Tuesday, March 14, 2017
Mid-roll ads, which appear inside TV content, now have a 97% completi ...
- Total U.S. MVPD Revs Up, OTT Rising Faster
Television News Daily, Wayne Friedman - Tuesday, March 14, 2017
Looking at new digital pay TV businesses, the BMO Capital Markets stu ...
- Lower Viacom TV Ratings? Think Bigger
TV Watch, Wayne Friedman - Wednesday, March 15, 2017
If you are wondering where Viacom is going as a company, y ...
- Dear TV News, You're A National Joke
TVBlog, Adam Buckman - Wednesday, March 15, 2017
TV news has finally accomplished the goal toward which it has be ...
- New FX Now App Late To The Party
VidBlog, P.J. Bednarski - Wednesday, March 15, 2017
On Tuesday, Fox introduced a new and improved Fox Now app th ...
- Spike, TVGla Use Infographic-Style Ads To Promote New Series
MAD, Larissa Faw - Monday, March 13, 2017
The Spike network and its creative digital agency TVGla have borrowed ...
- AT&T Customers Won't 'Miss A Thing' For Tournament
Marketing Daily, Aaron Baar - Wednesday, March 15, 2017
The new campaign brings to life the ability to watch games ...
- New York City Sues To Force Verizon To Finish Fiber Rollout
PolicyBlog, Wendy Davis - Tuesday, March 14, 2017
Verizon reneged on a promise to make fiber optic service available ...
- Viacom Ups Schireson To Chief Data Officer
Television News Daily, Wayne Friedman - Monday, March 13, 2017
Schireson helped create Viacom Vantage, the company's data-driven advertising initiative, as we ...