- Study: TV Consumption Steady Or Growing
Television News Daily, Wayne Friedman - Wednesday, March 22, 2017
U.S. viewers are watching the same amount or more TV content th ...
- TV Political Media Buying: Networks Can Be A Better Bet
Television News Daily, Wayne Friedman - Wednesday, March 22, 2017
TV stations remain a dominant media-planning component for various political campaigns. The ...
- March Madness Viewership Up, Question Of Paying Players A Nonstarter
TV Watch, Wayne Friedman - Thursday, March 23, 2017
NCAA's men's basketball tournament had its best opening-weekend numbers in 24 yea ...
- The Game Show King
TVBlog, Adam Buckman - Thursday, March 23, 2017
I have long considered Chuck Barris to be one of the tr ...
- Shaquille O'Neal's Beard Mojo, Powered by Wix.com
Out to Launch, Amy Corr - Wednesday, March 22, 2017
According to Shaquille O'Neal, his childhood was awkward until he grew ...
- Nissan Rogue 'Snowmen' Return
Out to Launch, Amy Corr - Wednesday, March 22, 2017
The only snowmen I want to see are on TV. Hopefully, la ...
- FCC Urged To Allow Charter To Impose Data Caps
PolicyBlog, Wendy Davis - Wednesday, March 22, 2017
"Hopefully, the FCC's new leadership will seize this opportunity to take ...
- SpotX Expands In Europe, APAC, Reports 33% Transaction Growth In 2016
Real-Time Daily, Philip Rosenstein - Thursday, March 23, 2017
SpotX, a video inventory management platform, released full-year growth figures for 201 ...
- OTT Viewing Climbs, Traditional TV Usage Drops
Television News Daily, Wayne Friedman - Tuesday, March 21, 2017
Total TV usage was down 4.2% on a total day basis f ...
- Programmers Weary Of Programmatic Deals For Premium Video
Television News Daily, Wayne Friedman - Tuesday, March 21, 2017
Digital pure-play platforms for video grew 27% in the fourth quarter ...
- On TV Everywhere, Kickass Women Rule
TV Everywhere, Steve Sternberg - Wednesday, March 22, 2017
Where to find the feistiest woman on the small screen. ...
- Amazon Lets Viewers Pick TV Shows
TV Watch, Wayne Friedman - Wednesday, March 22, 2017
Amazon sent an email around asking customers to decide on TV pilo ...
- Free Advice For NBC Late-Night Publicists: Get Rid Of This Photo
TVBlog, Adam Buckman - Wednesday, March 22, 2017
Jimmy Fallon's playful hair-tousling of then-presidential candidate Donald Trump on "The Tonig ...
- A Shoe Drops: Adidas Going All Digital
VidBlog, P.J. Bednarski - Wednesday, March 22, 2017
Adidas is taking its running shoes and racing after its audience--on digit ...
- FilmOn Not Entitled To Cable License, Appeals Court Says
Daily Online Examiner, Wendy Davis - Tuesday, March 21, 2017
In a blow to streaming video distributor FilmOn, an appeals court sa ...
- NEW! UN Women Fights For Equal Pay With #StopTheRobbery
Out to Launch, Amy Corr - Monday, March 20, 2017
Bargain or robbery? Look close and you'll see it's robbery. UN Wom ...
- Dutch Telecom Firm Altice To Acquire Teads For $307 Million
Real-Time Daily, Tobi Elkin - Tuesday, March 21, 2017
Dutch telecom giant Altice said it will acquire Teads, an outstream vid ...
- iQ Media Launches Metrics Solution For Events Sponsorships
Real-Time Daily, Philip Rosenstein - Wednesday, March 22, 2017
iQ Media launched on Wednesday a new sponsorship measurement solution, offering partne ...
- Choozle, Strata Partner To Merge Traditional TV Buying With Digital Campaigns
Real-Time Daily, Philip Rosenstein - Wednesday, March 22, 2017
Choozle, a cloud-based self-service programmatic ad platform, announced a partnership with t ...
- Spanish-Language TV Advertising ROI Outperforms English
Research Brief, Jack Loechner - Tuesday, March 21, 2017
Brand owners are no stranger to the rapidly growing U.S. Hispanic marke ...
- New Metrics Pay Extra 'Attention' To TV Viewers' Screen Time
Television News Daily, Wayne Friedman - Monday, March 20, 2017
TVision Insights says its ranking is based on the sum of secon ...
- Comcast Names Watson CEO
Television News Daily, Wayne Friedman - Monday, March 20, 2017
Veteran Comcast Cable industry executive Dave Watson has been named president a ...
- Modi Media Approaches The Advanced TV Ecosystem
Television News Daily, Tobi Elkin - Monday, March 20, 2017
In today's quickly evolving, highly fragmented advanced TV universe, everything begins wi ...
- Hulu's TV Ad Impressions: Not About Individual Shows, But Total Audiences
Television News Daily, Wayne Friedman - Monday, March 20, 2017
How much of marketers' media plan is going to specific shows ...
- 8 Best Practices For Evaluating A Programmatic TV Platform
Television News Daily, Tobi Elkin - Tuesday, March 21, 2017
As more advertisers and their media agencies evaluate tactics for implementing programmat ...
- Correction: TV Sports Viewing
Television News Daily, Wayne Friedman - Tuesday, March 21, 2017
Correction: In the "TV Sports Viewing Dips, But Basketball Climbs" (March 1 ...
- Fox Now Seeks To Join 'National Conversation' On Race
TVBlog, Adam Buckman - Tuesday, March 21, 2017
Who better than Fox to lead us into a discussion of ra ...
- What To Expect In Gorsuch Hearings
Around the Net In Media, Gavin O'Malley - Monday, March 20, 2017
The confirmation hearings on Judge Neil Gorsuch should make for interesting T ...
- Disney Determines Long-Term Impact Of Its MultiPlatform TV
Marketing Insider: Cross-Channel, Ray Schultz - Monday, March 20, 2017
A Disney study examines the interplay between multi-platform TV and paid sea ...
- NEW! Mrs. Dash Sends Salt Shakers To 'Group Therapy'
Out to Launch, Amy Corr - Friday, March 17, 2017
Anyone who has seen the movie "Sausage Party" will get a ki ...