- Hulu Worth Pegged At $25B, Profitable In 2 Years
Television News Daily, Wayne Friedman - Monday, May 23, 2016
For Hulu, the premium digital video service, value has climbed sharply, accordi ...
- NBC's 'Tonight' Still Leads Late Night In Viewers
Television News Daily, Wayne Friedman - Monday, May 23, 2016
Through 34 weeks of the TV season, NBC's "Tonight Show with Jim ...
- Comcast's AudienceXpress Tests Demand-Side Interface, Gives Agencies Direct Access
Television News Daily, Joe Mandese - Tuesday, May 24, 2016
In a move that could greatly accelerate the programmatic TV advertising marketplac ...
- Viacom's Leadership Turmoil: Prime-time Drama For Sure
TV Watch, Wayne Friedman - Tuesday, May 24, 2016
Finally, some good drama to watch via the Viacom networks. Unfortunately, th ...
- Hundreds Of 'Mad Men' Props Up For Grabs In Online Auction
TVBlog, Adam Buckman - Tuesday, May 24, 2016
More than 1,500 items from the set of "Mad Men" will ...
- Advertisers Slam 'Flawed' Set-Top Box Proposal
PolicyBlog, Wendy Davis - Monday, May 23, 2016
A "seriously flawed" proposal to unlock set-top boxes would "undermine responsible a ...
- Fox Television Network, Fox News Highest In Commercial Clutter
Television News Daily, Wayne Friedman - Friday, May 20, 2016
Fox Television Network and the Fox News Channel run the most commercia ...
- Global Pay TV Revenues Forecast To See Slower Gains
Television News Daily, Wayne Friedman - Friday, May 20, 2016
Global pay TV revenues -- which include subscription fees, pay-per-view movies a ...
- Hello, Scripted 'Premium' TV -- Goodbye, Reality TV?
TV Watch, Wayne Friedman - Monday, May 23, 2016
Find in these numbers the true measure of reality TV this seaso ...
- Upfronts Were A Challenge For Big TV Companies With Many Networks
TVBlog, Adam Buckman - Monday, May 23, 2016
Maybe it's because some TV companies try to cram too many ...
- The Tyranny of Choice, As Seen On TV
VidBlog, P.J. Bednarski - Monday, May 23, 2016
With more streaming SVOD services popping up, how soon before the O ...
- Bernie Sanders Agrees To Fox News Debate
Around the Net In Marketing Politics, Philip Rosenstein - Friday, May 20, 2016
Earlier this week, Fox News sent out a letter to both Democrat ...
- Time To Stop Chanting 'Shift Your Spend From TV To Us'
MediaDailyNews, George Simpson - Thursday, May 19, 2016
Everyone has partnered with outside sources of demographic, psychographic and spending da ...
- NEW! Outlandish Reasons Why Girls Can't Code
Out to Launch, Amy Corr - Thursday, May 19, 2016
Girls Who Code, a
nonprofit working to close the gender g ...
- Upfront Revenues: Slightly Up For Broadcast, Down For Cable
Television News Daily, Wayne Friedman - Thursday, May 19, 2016
Broadcast networks will only see a 2% rise in overall upfront revenu ...
- New Research: ATMs Reach More People Than YouTube
Television News Daily, Steve Sternberg - Friday, May 20, 2016
If I watch one YouTube video for three minutes, and then spe ...
- CW Upfront Promotes Appeal To Both Sexes, Confirms 'Supergirl' Pickup
Television News Daily, Adam Buckman - Thursday, May 19, 2016
For next season, the network will have two new shows -- thr ...
- Pioneering Cable, Online Researcher Marshall Cohen Goes OTT, Joins Tru Optik
Television News Daily, Joe Mandese - Friday, May 20, 2016
Marshall Cohen, one of the godfathers of sell-side researchers (MTV, AOL, etc. ...
- ABC Upfront: Making A Case Where Networks Can Talk Favorably About Digital
TV Watch, Wayne Friedman - Friday, May 20, 2016
And you thought prime time meant some vague references, such as programmi ...
- Secrets Of A Tiny Town: AMC's 'Preacher' And The Legacy Of 'Twin Peaks'
TVBlog, Adam Buckman - Friday, May 20, 2016
Tell people that a show you just watched reminded you of "Tw ...
- 21st Century Fox Splits Media Chores After Long Review
MAD, Steve McClellan - Wednesday, May 18, 2016
Incumbent Zenith has been retained to handle buying for the film a ...
- U.S. Ad Volume Declines From March, But Posts Biggest April To Date
MediaDailyNews, Joe Mandese - Thursday, May 19, 2016
Despite reports on a tightening of the so-called "scatter" marketplace heading in ...
- In Really Stupid Move, DDB New Zealand Spams Twitter Users With 'Game Of Thrones' Promotion
Mediapsssst, Richard Whitman - Wednesday, May 18, 2016
I mean, you really have to wonder what goes through a person ...
- NEW! Dutch Insurance Company Illustrates Voice-Activated Car Commands That Go Wrong
Out to Launch, Amy Corr - Wednesday, May 18, 2016
Dutch insurance company Centraal Beheer Achmea celebrates its 30th anniversary working wi ...
- Screen Play: VAB Has Them Big And Small, Absorbs Cinema Ad Council
Television News Daily, Wayne Friedman - Friday, May 13, 2016
Expanding the scope of its video trade efforts, the Video Advertising Bure ...
- Pay TV Providers Get Tepid Q1
Television News Daily, Wayne Friedman - Wednesday, May 18, 2016
Traditional pay TV providers had a mixed first quarter when looking ...
- Modest Rises In National TV Spend, Digital Soars
Television News Daily, Wayne Friedman - Wednesday, May 18, 2016
Scatter advertising revenue rose 8% in April -- 13% for cable networ ...
- CBS Adds 6 Shows To Fall Lineup, Tops Rivals In 18-49
Television News Daily, Wayne Friedman - Wednesday, May 18, 2016
"This has been one of the most difficult scheduling years ever," sa ...
- A Young Media Person's Guide To Evaluating Pilots
Television News Daily, Steve Sternberg - Wednesday, May 18, 2016
Anyone who says they predicted "Friends," "Grey's Anatomy," "American Idol," "Scandal," "T ...
- Turner's Upfront Vow: Will Reduce Commercials, Joins Industry Trend
Television News Daily, Adam Buckman - Wednesday, May 18, 2016
"The consumer experience must come first," said Donna Speciale, president of ...