- 'This Is A Test...' Zenith Using Rentrak As Currency In Some Markets Only
MediaDailyNews, Joe Mandese - Tuesday, October 7, 2014
Days after announcing it will use Rentrak as its "local TV currency ...
- With Streaming In The Red, Redbox Digital Is Dead
TV Watch, Wayne Friedman - Tuesday, October 7, 2014
Everyone wants to be Netflix, or maybe Amazon Prime Video or Hu ...
- Top TV Interviewers Could Learn A Thing Or Two From Andy Cohen
TVBlog, Adam Buckman - Tuesday, October 7, 2014
The "mystique" of TV news just got tarnished as Bravo's Andy Coh ...
- Scooby Doo, Where Are You?: Gaming Is The New TV
Data and Targeting Insider, Steve Smith - Monday, October 6, 2014
A half century TV tradition of Saturday morning cartoons came to ...
- Smart TVs On The Rise In Connected TV World
MediaDailyNews, Wayne Friedman - Friday, October 3, 2014
Connected TV devices continue to climb worldwide -- with game console devic ...
- ABC Scores With 'Scandal,' 'Murder'
MediaDailyNews, Wayne Friedman - Friday, October 3, 2014
The second Thursday of the new TV season offered up a repe ...
- With Real-Time Media, Don't Stop Thinking About Tomorrow
TV Watch, Wayne Friedman - Monday, October 6, 2014
The modern media ecosystem continues to be one where consumers ask, "Wh ...
- CNN Faces News Channel Challenge, Fills Airtime With Non-News Programming
TVBlog, Adam Buckman - Monday, October 6, 2014
What's a news channel to do with all those hours when ...
- The New Basics: TV and Digital
Audience Buying Insider, Justin Evans - Friday, October 3, 2014
As the industry focuses on programmatic TV as an exciting, emerging w ...
- Director Rodriguez Challenges Adland To Better Showcase American Diversity
MAD, Larissa Faw - Thursday, October 2, 2014
Rodriguez spoke at Horizon on Wednesday (Oct. 1) to discuss the curre ...
- Transparent: The Mommas And The Poppas
Mad Blog, - Friday, October 3, 2014
Although I am an Amazon Prime subscriber of long standing, I ...
- More Revenue, Traffic For Internet Brands That Advertise On TV
MediaDailyNews, Wayne Friedman - Thursday, October 2, 2014
A new study says TV advertising is the primary driver of revenu ...
- CBS Wins With $150K Income Homes In Overall Prime Time
MediaDailyNews, Wayne Friedman - Friday, October 3, 2014
A day after ABC released its upscale dominance among just entertainment prime-ti ...
- Zenith Makes Rentrak 'The' - Not 'A' - Currency For Local TV Buys
MediaDailyNews, Joe Mandese - Friday, October 3, 2014
Characterizing it as "the beginning of a big industry change," Zenith Med ...
- For Entertainment Middlemen, Is There Still A Middle Road?
TV Watch, Wayne Friedman - Friday, October 3, 2014
Netflix's distribution deal with The Weinstein Company for a "Crouching Tiger, Hidd ...
- Fox Sends A Better 'Mulaney' Episode To TV Critics, Saves Show
TVBlog, Adam Buckman - Friday, October 3, 2014
Here's a good example of the pitfalls of TV-column writing: I w ...
- NFL, DirecTV Deal Takes Live Streaming Games Off The Table
Around the Net In Media, Gavin O'Malley - Thursday, October 2, 2014
Live coverage of NFL games will not be coming to the W ...
- DirecTV Regains 'NFL Sunday Ticket'
MediaDailyNews, Wayne Friedman - Wednesday, October 1, 2014
One of DirecTV's biggest profitable assets, the "NFL Sunday Ticket" package ...
- ABC TV Takes Top Spot With High-Income Viewers
MediaDailyNews, Wayne Friedman - Wednesday, October 1, 2014
With the season only a week old, ABC claims to be t ...
- New Tues. Comedy Shows Register Lackluster Ratings
MediaDailyNews, Wayne Friedman - Wednesday, October 1, 2014
New comedies from ABC landed some uninspired results from viewers: Its ...
- The Redefinition Of Television Is Leaving Advertising Behind
Online Spin, Joe Marchese - Thursday, October 2, 2014
There's a lot of talk about redefining what is considered to ...
- Juicing The Shopping Aisles? No Problem. Someone Has Your Media Info
TV Watch, Wayne Friedman - Thursday, October 2, 2014
I was at the Smart & Final store, trying to look ...
- From 'A To Z': What's Wrong And Right About TV Comedy
TVBlog, Adam Buckman - Thursday, October 2, 2014
NBC's new comedy series "A to Z" manages to encompass just abo ...
- Agency Execs: Programmatic TV Will Pick Up In 2015
Around the Net in Real-Time, Tyler Loechner - Tuesday, September 30, 2014
Advertising Age has posted an article rounding up an Advertising Week pan ...
- PlaceIQ, Rentrak Use Mobile Location To Boost TV Ratings
MediaDailyNews, Mark Walsh - Wednesday, October 1, 2014
In what they call a first-of-its-kind campaign, Media Storm matched mobile locati ...
- NBCU Revamps Cable Nets, Berwick Named Head
MediaDailyNews, Wayne Friedman - Tuesday, September 30, 2014
NBCUniversal has realigned cable networks and top executives in the formation ...
- Agencies Versus The Mobile Banner
MoBlog, Mark Walsh - Wednesday, October 1, 2014
The mobile banner came in for another beating yesterday during a pan ...
- FCC Ends NFL Blackout Rules: NFL's Response? We're Free TV
TV Watch, Wayne Friedman - Wednesday, October 1, 2014
Hard-core NFL viewers will now be running home to watch their b ...
- Redskins Name Will Die Out On Its Own, Without FCC Intervention
TVBlog, Adam Buckman - Wednesday, October 1, 2014
Those of us who are familiar with the FCC's history in t ...
- Dos Equis Gets Into Halloween 'Spirit'
Marketing Daily, Tanya Gazdik - Tuesday, September 30, 2014
Dos Equis will bring an immersive one-of-a-kind virtual reality "Masquerade" experience ...