- North Lake Tahoe Offers 'Real Summer'
Marketing Daily, Tanya Gazdik - Thursday, August 7, 2014
"The north California/Bay Area will always be an important part of o ...
- Time Warner Posts Solid Results, Aided By NCAA
MediaDailyNews, Wayne Friedman - Wednesday, August 6, 2014
With the threat of Fox now over, after pulling its Time Warn ...
- Disney Posts Solid Revs, Broadcast Dips In Upfront But ESPN Rises
MediaDailyNews, Wayne Friedman - Wednesday, August 6, 2014
Against the backdrop of Walt Disney posting a strong financial second quarte ...
- Lean Back: ABC News Live Video Viewing On Apple TV Outstrips Desktop/Mobile Combined
MoBlog, Steve Smith - Thursday, August 7, 2014
ABC News reports that video consumption via Apple TV is substantially great ...
- John Oliver Is A Genius
Online Spin, Joe Marchese - Thursday, August 7, 2014
Usually, if the entire ad industry is sharing a clip of ...
- NEW! Scottie Pippen Thinks He's The Greatest Chicago Bulls Player In Foot Locker's Back-To-School Ad
Out to Launch, Amy Corr - Wednesday, August 6, 2014
The best advice that retired NBA star Charles Barkley can give curre ...
- Is Local TV Digital Growing Too Slowly?
TV Watch, Wayne Friedman - Thursday, August 7, 2014
Growing digital revenues are a nice bonus for broadcast stations. But a ...
- Syfy's 'Ascension' Is Already One Of The Most Talked About TV Events Of The Fall Season
TVBlog, Ed Martin - Thursday, August 7, 2014
As I contemplate the dizzying number of shows that I previewed ...
- Twitch Junks Justin.tv Brand
Around the Net in Video, Gavin O'Malley - Wednesday, August 6, 2014
Say goodbye to live-video hub Justin.tv. Since rebranding the company to Twit ...
- Aflac Duck Strives For Zen In Claims Response
Marketing Daily, Tanya Gazdik - Tuesday, August 5, 2014
"The Aflac Duck is a very lively, active duck, so we want ...
- Toys R Us Puts Coolest YouTube Dad Behind Camera
Marketing Daily, Sarah Mahoney - Tuesday, August 5, 2014
By day, Daniel Hashimoto toils as a special-effects guy at Dream Work ...
- Ohio Lottery Scratches That Itch
Marketing Daily, Aaron Baar - Tuesday, August 5, 2014
"It's about the joy and happiness of just doing scratch-offs," Glenda Terrel ...
- Gannett Splits Into 2 Companies: TV, Publishing
MediaDailyNews, Wayne Friedman - Tuesday, August 5, 2014
Following similar moves of other media companies, Gannett Co. will split in ...
- 21st Century Fox Withdraws Time Warner Bid
MediaDailyNews, Wayne Friedman - Tuesday, August 5, 2014
In a rare instance of backing down, Rupert Murdoch's 21st Century F ...
- Accuracy Matters When Buying A Home In Realtor.com Campaign
Out to Launch, Amy Corr - Wednesday, August 6, 2014
In this modern age of technology, the typical home-buying manta of "locatio ...
- Affinity Federal Credit Union Wants To Rid World Of Fat Cats
Out to Launch, Amy Corr - Wednesday, August 6, 2014
NJ-based Affinity Federal Credit Union wants to rid the world of fat-c ...
- NEW! Comedians Get Territorial Over Dodge Dart In 'Don't Touch My Dart' Campaign
Out to Launch, Amy Corr - Tuesday, August 5, 2014
Father shows viewers #HowToDad in peanut butter Cheerios ad. Bret Michaels serenad ...
- The Next Camouflage Advertising?
TV Watch, Wayne Friedman - Wednesday, August 6, 2014
HBO's "Last Week Tonight with John Oliver" took a bunch of swin ...
- Will British Actor James Corden Be Our Next Late Night Star?
TVBlog, Ed Martin - Wednesday, August 6, 2014
Apparently, the very entertaining British actor James Corden is in the runni ...
- New Study Explores How Much Real America Wants Connected TV (A Lot)
VidBlog, P.J. Bednarski - Wednesday, August 6, 2014
A new study of Chicago households from the Nielsen-backed Council for Resear ...
- Samsung Takes Golf Fans Behind The Tournament
Marketing Daily, Aaron Baar - Monday, August 4, 2014
Via a new "PGA Championship App," the company will give people usi ...
- TV Spinoff Complete, Tribune Media Co. Debuts
MediaDailyNews, Wayne Friedman - Monday, August 4, 2014
Now separate from its newspaper businesses, The Tribune Company will start i ...
- Social Media Ups TV Awareness
MediaDailyNews, Wayne Friedman - Monday, August 4, 2014
Although the actual dollar value that social media brings to TV programmi ...
- NEW! Subaru Canada's 'Group Photo' Pokes Fun At The Social Media-Obsessed
Out to Launch, Amy Corr - Monday, August 4, 2014
Subaru Canada pokes fun at those who are dependent on social med ...
- Guessing Your New TV Show's Ratings At Episode 50 Or 100
TV Watch, Wayne Friedman - Tuesday, August 5, 2014
Predicting where TV shows will land in the world of viewership ratin ...
- Married,' 'You're The Worst,' 'Partners': FX's Uneven Comedy Triple-Play
TVBlog, Ed Martin - Tuesday, August 5, 2014
It may look like FX is suddenly trying to make a na ...
- Impact Of Social Media On TV Viewing
Around the Net in Search Marketing, Laurie Sullivan - Monday, August 4, 2014
A Nielsen study suggests one-quarter of TV viewers report they became mo ...
- New Subway Campaign Spotlights Veggies
Marketing Daily, Karlene Lukovitz - Monday, August 4, 2014
"In a very crowded and competitive marketplace, you need to do everythi ...
- Bret Michaels Rocks Nissan Vehicles In Digital Effort
Marketing Daily, Karl Greenberg - Friday, August 1, 2014
The series has Michaels starring in several videos, each focusing on ...
- Kimberly-Clark Launches Social Movement For Depend
Marketing Daily, Karl Greenberg - Friday, August 1, 2014
Perhaps more importantly, the integrated, Millennial-centric campaign uses the idea that raisi ...