- On Other Screens, Other Wonders
Media Magazine, Yaakov Kimelfeld - Friday, December 4, 2009
All media are vehicles for persuasion and influence; TV power, however, wa ...
- YouTube Takes on TV
Around the Net In Online Marketing, John Capone - Thursday, December 31, 2009
It seems that Google's YouTube, has only one really competitor: television. ...
- Papa John's Declares 'National Football Month'
Marketing Daily, Karlene Lukovitz - Wednesday, December 30, 2009
Looking to further leverage its official NFL pizza sponsorship and establish ...
- Google Lawyer Claims Viacom Request Undermines Its Charge Of Copyright Infringement
Online Media Daily, Wendy Davis - Tuesday, December 29, 2009
The judge presiding over the Viacom-YouTube copyright lawsuit has allowed Viacom ...
- A New Video Frontier With Contextual Media
Video Insider, - Wednesday, December 30, 2009
With a new year upon us, many professionals in the digital medi ...
- Netflix CCO Looking To Cut Digital Distribution Deals With Studios
Around the Net In Brand Marketing, Thom Forbes - Tuesday, December 29, 2009
After doing an end-run around the Hollywood studios last year to g ...
- The 'New' Domino's Unveils TV Spots
Marketing Daily, Karlene Lukovitz - Monday, December 28, 2009
Intended to suggest movie trailers, the spots convey the basic drift ...
- Rich Media For All
Mobile Insider, Steve Smith - Tuesday, December 29, 2009
MMS continues to be one of the missed opportunities of mobile marketi ...
- The Two Faces Of Social TV
Video Insider, Seth Haberman - Tuesday, December 29, 2009
At the recent UBS Media Conference, Glenn Britt, the CEO of Ti ...
- The Connected Consumer
Research Brief, Jack Loechner - Friday, December 25, 2009
According to the Nielsen third quarter Three Screen Report, DVR and onli ...
- Lego Uses Movie Tie-Ins To Help Drive Sales In Shrinking Market
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 24, 2009
While the global toy industry slumped by 5% in the first ha ...
- Warner Music, Hulu Cut Deal
Around the Net In Media, Fern Siegel - Wednesday, December 23, 2009
Warner Music Group is the second major label to strike a conte ...
- 2010 in Online Video: Are You Ready For Some Surprises?
Video Insider, Eric Franchi - Thursday, December 24, 2009
In the spirit of closing out 2009, here is my list ...
- National Hockey League Launches New Site
Marketing Daily, - Monday, December 21, 2009
The National Hockey League is replacing its NHL Network Online with ...
- Scion Targets The Counterculture Carefully
Marketing Daily, Karl Greenberg - Monday, December 21, 2009
In a Q&A format, Scion's lifestyle, events and promotions manager Jeri Yoshi ...
- Carl, The Rink Guy, Laments Bauer's Success
Marketing Daily, Aaron Baar - Monday, December 21, 2009
The television commercial, which has been airing on hockey-centric programming and seed ...
- Vuclip Upgrades Mobile Video Platform
Online Media Daily, - Monday, December 21, 2009
Mobile video startup Vuclip has added features including new content categories a ...
- Limelight To Acquire EyeWonder
Online Media Daily, Gavin O'Malley - Monday, December 21, 2009
Content delivery company Limelight Networks on Monday announced plans to acquire private ...
- Revolting: The Chevy Volt Dance
Around the Net In Brand Marketing, Thom Forbes - Monday, December 21, 2009
Andrew Heller took a look at a YouTube video of a dan ...
- Music Video Game Sales Plummet
Around the Net In Media, Fern Siegel - Sunday, December 20, 2009
The music-game category raked in $1.4 billion in revenue last year, accordi ...
- Hulu Adds Search, Analytics
Around the Net In Online Marketing, Gavin O'Malley - Monday, December 21, 2009
Hulu has added the ability to search captions so users can hu ...
- Charmin Expands 'Enjoy The Go' To Net, Mobile
Marketing Daily, Tanya Gazdik - Friday, December 18, 2009
The site also includes a link to the mobile application, "Sit ...
- Future Revs: Paid Video Boon To TV Producers
MediaDailyNews, Wayne Friedman - Friday, December 18, 2009
Struggling video and TV producers got some good new: Consumers will p ...
- Tribal Fusion's 100-Percent Engagement Guarantee
Online Media Daily, Gavin O'Malley - Monday, December 21, 2009
So much for subtlety. Tribal Fusion -- Exponential Interactive's online ad netwo ...
- New Year's Wishes For Online Video In 2010
Video Insider, Lewis Rothkopf - Monday, December 21, 2009
As we conclude the year and the decade, I think back ...
- Scion Launching Indie Music Video Series
Marketing Daily, Karl Greenberg - Thursday, December 17, 2009
The music videos, from artists in genres like metal, hip-hop, electro a ...
- Unicast's Roadblock Busting 3D Rich Media Campaign For Cadillac
Online Media Daily, Gavin O'Malley - Thursday, December 17, 2009
MSNBC.com has tapped Unicast to launch a new ad campaign for Cadill ...
- YouTuber Signs Hollywood Deal
Around the Net In Online Marketing, Gavin O'Malley - Thursday, December 17, 2009
In a development sure to infuriate many a Hollywood resident, a produc ...
- YouTube: Considering Pay Model For Premium TV
MediaDailyNews, Wayne Friedman - Wednesday, December 16, 2009
Looking to hop on the current pay-for-premium video train, YouTube says ...
- Warming Up The Mobile TV Tubes
Mobile Insider, Steve Smith - Thursday, December 17, 2009
I think down the road video is one more instance when mobi ...