- Despite Need For Standards, Online Video Is Looking Bright -- And On A Roll
VidBlog, Daisy Whitney - Wednesday, October 26, 2011
Standards. They are still the one of the biggest hurdles advertisers a ...
- How Non-Social Publishers Are Benefiting From Social Video Advertising
Video Insider, - Wednesday, October 26, 2011
Recent changes in social media advertising are creating new opportunities for W ...
- Telemundo, Old Navy Ask Online Video Viewers What To Wear
VidBlog, Daisy Whitney - Tuesday, October 25, 2011
What to wear, what to wear? It's a question most women mu ...
- Mobile Video Ad Networks: Overrun With Home-Run Hitters?
Video Insider, Matt Young - Tuesday, October 25, 2011
With the World Series underway and the movie "Moneyball" recently released ...
- Premium Online Video Advertising Requires Both Proper Content and Ad Execution
Online Media Daily, Jeremy Helfand - Monday, October 24, 2011
As audience demand for online video content and the channels and devic ...
- Worldwide Cord-Cutting, TV-Connecting, Popcorn And Pie
VidBlog, Daisy Whitney - Monday, October 24, 2011
I am a card-carrying cord-cutter and have been for three years counti ...
- Time To Leverage Current News Stories -- AND Create Evergreen Videos
Video Insider, Ashkan Karbasfrooshan - Monday, October 24, 2011
News doesn't need to be gory, gruesome or tragic to break ...
- Hyundai's Veloster Effort Operating On 12 Cylinders
Marketing Daily, Karl Greenberg - Thursday, October 20, 2011
Hyundai Motor America's marketing campaign for the new Veloster has more movi ...
- Lexus Puts Billboard On Pandora To Tout Safety
Marketing Daily, Karl Greenberg - Thursday, October 20, 2011
Lexus is launching a program that takes its "Crash Test Genius" ...
- Crackle Counts Down The Kills In Halloween Packaging
VidBlog, Steve Smith - Friday, October 21, 2011
Since it ramped up its free ad-supported streaming film and TV servi ...
- Reminds Me Of My Favorite 'Tommy Boy' Quote...
Video Insider, - Friday, October 21, 2011
As a seller for many years, I always refer back to t ...
- Nielsen: Time- And Place-Shifting Accelerate, Digital Options Boosting TV Viewing
MediaDailyNews, Joe Mandese - Thursday, October 20, 2011
Fueled by ubiquitous access across digital media platforms, time-shifted viewing of televisi ...
- Forget Media Neutrality, Think Experience Agnosticism
VidBlog, Joe Mandese - Thursday, October 20, 2011
Joe Mandese here, filling in for Gavin O'Malley, who's been filling ...
- Redefining Social TV
Video Insider, Sean Casey - Thursday, October 20, 2011
Facebook just announced some sweeping changes, among them "frictionless" sharing for viewe ...
- Private Exchanges, RTB Offer Benefits For Advertisers And Publishers
Online Media Daily, Erik Swain - Tuesday, October 18, 2011
The use of RTB enables advertisers to be more selective about invento ...
- CBS isn't rushing to create an online paywall
Show Daily, Erik Sass - Wednesday, October 26, 2011
CBS Interactive isn't chomping at the bit to introduce an online paywa ...
- Aim High Integrates Web Series Fans into Personalized Video Scenes
VidBlog, Gavin O'Malley - Wednesday, October 19, 2011
What does social video look like? A consumer-generated, instantly sharable YouTube cli ...
- Why Marketers Should Take Ownership Of How-To Videos
Video Insider, Neil Perry - Wednesday, October 19, 2011
When was the last time you really enjoyed reading a new devi ...
- Consumer Digital Video: More Than A Web Buzz Word For Sports Sponsors
Marketing: Sports, Brian Grey - Tuesday, October 18, 2011
Buzzwords certainly make the Internet go 'round. From general categories like mobi ...
- Vdio. Competition for Netflix?
VidBlog, Gavin O'Malley - Tuesday, October 18, 2011
Is the Web ready for another video service? Janus Friis -- co-creat ...
- How Funny, Edgy Or Bat S#!t Crazy Should Your Video And Social Marketing Be?
Video Insider, David Murdico - Tuesday, October 18, 2011
I'm looking over a creative brief from a large brand that wan ...
- Population Of Kids Playing Vid Games Rising
Marketing Daily, Aaron Baar - Saturday, October 15, 2011
According to a new report from The NPD Group, the rate ...
- Chinese Digital Revolution Impacts Media Choice, Brand Engagement
MediaDailyNews, Steve McClellan - Friday, October 14, 2011
China is a huge, lucrative media marketplace. A new study by Starc ...
- Correction: Vindico Not Part of BBE
Online Media Daily, Fern Siegel - Friday, October 14, 2011
In the Oct. 14 Vidblog story "Pick A Roll, Any Roll. Resear ...
- blurbIQ Launches Cross-Platform Interactive Video Unit
Online Media Daily, Gavin O'Malley - Friday, October 14, 2011
Trendy as it is, it was only a matter of time befo ...
- Video Takeover Units Work When Users Engage With Ads
VidBlog, Gavin O'Malley - Monday, October 17, 2011
Who your friends are says a lot about you, just as ...
- Is Branded Content Salvation for Producers -- Or Simply A Mirage?
Video Insider, Ashkan Karbasfrooshan - Monday, October 17, 2011
Geoff Ramsey is uniquely positioned to talk about advertising and video ...
- DVR, VOD Is Propelling TV Revenue
MediaDailyNews, Wayne Friedman - Thursday, October 13, 2011
Higher home television revenue is being driven by new TV-related services a ...
- Video App Use Soars On Net-Connected TV
MediaDailyNews, Wayne Friedman - Thursday, October 13, 2011
According to a new study from the Cable & Telecommunications Association f ...
- Xasis Debuts Audience-Based Video Buying Service
VidBlog, Gavin O'Malley - Friday, October 14, 2011
Audience buying -- rather than paying for placement on Web sites th ...