- Smaller, Mobile Screens Dominate Video For Youth
Video Insider, Daisy Whitney - Thursday, July 23, 2015
Not only are Millennials focusing their viewing time on digital devices, young ...
- BBC IPlayer Watched By 60m Worldwide Illegally
Around the Net In MAD London, Sean Hargrave - Wednesday, July 22, 2015
More than 60 million people around the world are bypassing Internet restrictio ...
- More Than Half Of Consumers Watch Mobile Video
MoBlog, Erik Sass - Wednesday, July 22, 2015
As recently as five years ago mobile video was a niche medi ...
- Mobile Video Ads: Viewability In Eye Of The Beholder
Video Insider, Alvin Bowles - Wednesday, July 22, 2015
Viewability is a major priority in all digital advertising today, but nowhe ...
- YouTube Claims Average Top 100 Brands Spending 60% More Budget
Around the Net In MAD London, Sean Hargrave - Tuesday, July 21, 2015
The average spend on YouTube from the top 100 brands -- su ...
- TV Insider Turns To Programmatic, Partners With SpotXchange
Real-Time Daily, Tyler Loechner - Monday, July 20, 2015
SpotXchange, a programmatic video supply-side platform (SSP), on Monday announced it h ...
- Netflix, Amazon Rack Up Record Emmy Nods
Around the Net In Media, Gavin O'Malley - Monday, July 20, 2015
Continuing to display their content credentials, new-media leaders like Netflix and Amaz ...
- NEW! Loyal Gamers Get Tattoos Retouched To Promote Remastered 'Gears Of War'
Out to Launch, Amy Corr - Friday, July 17, 2015
If you've ever doubted the loyalty of gamers, check out these vide ...
- Brands Get Blockbuster Engagement From Ads With Big Movie Tie-Ins
Video Insider, Brian Shin - Friday, July 17, 2015
Major movie studios release their biggest summer blockbuster films every year betwe ...
- NEW! Coffee-Mate Goes Au Naturel To Promote All-Natural Creamer
Out to Launch, Amy Corr - Wednesday, July 15, 2015
This is not your mother's Coffee-Mate. To promote Coffee-Mate Natural Bliss, i ...
- GoPro's Latest Campaign Lacks Ambition
Video Critique, Larry Dobrow - Thursday, July 16, 2015
I don't know exactly what to make of GoPro's most recent web-busti ...
- YouTube: 50% Of Views Are Now Mobile
Around the Net in Video, Gavin O'Malley - Wednesday, July 15, 2015
A whopping 50% of YouTube’s views are now coming from mobile device ...
- NEW! Oscar Mayer P3 Pranks Fitness Freaks Into Taking Fake Fitness Class: Friq
Out to Launch, Amy Corr - Tuesday, July 14, 2015
How much do you love bacon? A campaign only teens can deciphe ...
- Vindico Receives MRC Accreditation For Video Viewability
Real-Time Daily, Tyler Loechner - Tuesday, July 14, 2015
Viant's Vindico, a digital video ad platform, on Tuesday announced it h ...
- Netflix & Streaming Play Nice With Pay TV
Video Insider, Daisy Whitney - Wednesday, July 15, 2015
TV viewers are becoming streamers, but they aren't cutting the cord. ...
- Video Ad Tech Firm AnyClip Media Raises $21M
Real-Time Daily, Tyler Loechner - Tuesday, July 14, 2015
AnyClip Media, a programmatic vieo ad platform, on Tuesday announced it h ...
- Why McDonald's & Burger King Should Follow The Way Of KFC's Colonel
Video Insider, Brian Shin - Friday, July 10, 2015
With more and more fast-food options entering the market, famous fast-food ico ...
- Fox Battles TVEyes Over News Clips
Daily Online Examiner, Wendy Davis - Thursday, July 9, 2015
TVEyes' practice of allowing users to share and download news videos cou ...
- Autoplay Is Here To Stay: 3 Ways Advertisers Can Refine Their Video Strategy
Online Video Daily, Zohar Dayan - Wednesday, July 8, 2015
With Facebook reportedly serving up more than 4 billion video views ...
- AerServ Taps BidSwitch To Launch Mobile Video Exchange; MediaMath Plugs In
Real-Time Daily, Tyler Loechner - Wednesday, July 8, 2015
Ad tech platform AerServ is expanding into the world of mobile vide ...
- Meerkat Snuggles Up to Facebook
The Social Graf, Erik Sass - Thursday, July 9, 2015
Meerkat, the adorably named group streaming video app unceremoniously given the bo ...
- Latest Grey Goose Campaign Tastes Desperate
Video Critique, Larry Dobrow - Thursday, July 9, 2015
So while I admired the frankness of Grey Goose's initial branding, ...
- SVOD Numbers Jump, Driven by Netflix And OTT
Video Insider, Daisy Whitney - Thursday, July 9, 2015
Netflix is on a fast track for growth this year, and it ...
- Ad Confidence Dips, Remains Near Historic High, Especially Digital
MediaDailyNews, Joe Mandese - Wednesday, July 8, 2015
The confidence of ad executives -- both advertisers and agencies -- ...
- Chevrolet Scores With 'Real People, Not Actors' Campaign
Out to Launch, Amy Corr - Wednesday, July 8, 2015
Chevrolet launched "Real People, Not Actors," a series of amusing videos th ...
- GE Launches 'Invention Donkey' -- Mini Animal That Grants Invention Wishes
Out to Launch, Amy Corr - Wednesday, July 8, 2015
Small ideas can turn into something big -- just like GE's "Inventi ...
- Schick/Skintimate Partners With 'Pitch Perfect 2' For 'Ready, Shave, Shine'
Out to Launch, Amy Corr - Wednesday, July 8, 2015
How did I miss this video when "Pitch Perfect 2" premiered? Th ...
- Facebook Lets You Float Videos
The Social Graf, Erik Sass - Wednesday, July 8, 2015
People with short attention spans everywhere, rejoice! Facebook is tweaking the interfa ...
- Dead's Last Gigs Streamed Live On Multiplatforms
TV Everywhere, J. Max Robins - Wednesday, July 8, 2015
The Grateful Dead's historic "Fare Thee Well" extravaganzas cemented the band's lega ...
- Forman Joins YuMe's Board As Weiden, Li Resign
Real-Time Daily, Tyler Loechner - Monday, July 6, 2015
Craig Forman has joined video ad tech firm YuMe's board of director ...