- HP Gets Celebrities To Sell TouchPad
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 8, 2011
British comedian Russell Brand and boxer Manny Pacquaio are among celebs ...
- War Heats Up Between Google, Facebook
Around the Net In Online Marketing, Gavin O'Malley - Friday, July 8, 2011
With the recent arrival of Google+, the battle for Web dominance ...
- Toyota's Venza Walks Line Between Boomers, Gen Y
Marketing Daily, Karl Greenberg - Thursday, July 7, 2011
The disruptive new campaign, via AOR Saatchi & Saatchi, L.A., overturns ...
- Aprilia U.S.A. Salutes Shuttle With New Video
Marketing Daily, Karl Greenberg - Thursday, July 7, 2011
Aprilia U.S.A., the U.S. marketing arm of the Italian motorcycle and scoot ...
- News Of The Weird & News Of The World
Marketing Daily - Top of the News, Thom Forbes - Friday, July 8, 2011
Two unusual stories caught our fancy on this lethargically steamy July mor ...
- Videocracy Has Spoken: Metacafe/Strike.TV Viewers Award Fan Favorite
VidBlog, Steve Smith - Friday, July 8, 2011
A writer at NBC's "The Office" has gotten the nod from MetaCa ...
- The Future of Video Advertising? Focus on the Present First
Video Insider, Eric Franchi - Friday, July 8, 2011
I've recently been participating in a number of thought-provoking conversations on t ...
- AT&T Targets African Americans In 'Rethink'
Marketing Daily, Aaron Baar - Wednesday, July 6, 2011
In a television and online campaign, the company tells the stories ...
- Levi's Extends 'Go Forth' Globally
Marketing Daily, - Wednesday, July 6, 2011
Levi's new global marketing campaign builds upon the brand's 2009 and 20 ...
- Facebook Adds Video Calling, Group Chat
Online Media Daily, Mark Walsh - Wednesday, July 6, 2011
Facebook has partnered with Skype to bring video calling to the world ...
- Hulu Plus Closes on 1M Subs and Over-the-Top Service Revenues to Escalate Sharply
VidBlog, Steve Smith - Thursday, July 7, 2011
In coming years, more and more TV viewers will be doing wh ...
- Video In E-Commerce Growing, Hungry For Leadership
Video Insider, Justin Foster - Thursday, July 7, 2011
Stats abound; video's growth in e-commerce is undeniable. According to eMarketer's "Vid ...
- Video-on-Demand Hears The Lion's Roar
MediaDailyNews, David Verklin - Tuesday, July 5, 2011
Next up on the creative conga line? The evolving opportunity that ...
- Mixed Signals: Majority Not Ready For Internet-Connected TV
MediaDailyNews, Wayne Friedman - Tuesday, July 5, 2011
Consumers may be as nonplussed about Internet-connected TVs as they are abo ...
- It's All In the Hands, Or Bringing the Human Touch to Gadget Marketing
VidBlog, Steve Smith - Wednesday, July 6, 2011
Most viral video ads have a "do you believe this?" "how d ...
- Why Video Ad Exchanges Aren't A Silver Bullet
Video Insider, Jason Burke - Wednesday, July 6, 2011
There's a great tradition in the city of Boston, where soon-to-be-brides batt ...
- Internet-Connect TV Soars, Clicks With Mainstream Audience
MediaDailyNews, Wayne Friedman - Friday, July 1, 2011
Internet-connected television sets have been growing fast, and by the end ...
- TR3S.com Heats Up the Grill With New Latino Series...and a Giant Hamster
VidBlog, Steve Smith - Tuesday, July 5, 2011
If those July 4 hot dogs yesterday just didn't seem to ha ...
- Content, Content Everywhere -- But Is It Safe To Drink? We Need A Marketplace For Web Video
Video Insider, Paul Kontonis - Tuesday, July 5, 2011
In a world where there are an incredible number of potential conte ...
- Semantic, Even Before The Web
Video Insider, Joe Mandese - Monday, July 4, 2011
First, a confession. I am not an insider. As a journalist w ...
- When Brand's Goal Is Generating Audience
Marketing Daily, Jeff Smith - Friday, July 1, 2011
When people discuss "building brands," they are usually thinking about a long-te ...
- Big Red Back On TV With "Different" Campaign
Marketing Daily, Karlene Lukovitz - Thursday, June 30, 2011
The #1 red soda brand Big Red is returning to TV f ...
- Hilton Garden Inn Campaign 'Speaks Success'
Marketing Daily, Tanya Gazdik - Thursday, June 30, 2011
Hilton Garden Inn is launching an integrated ad campaign developed to spe ...
- Is TMZ the Future of News?
VidBlog, Steve Smith - Friday, July 1, 2011
If TMZ focused on any other category but celebrity gossip, I imagi ...
- Million Dollar Valuation -- Or Millions-In-Revenue Baby?
Video Insider, Adam Singolda - Friday, July 1, 2011
This is for you, an entrepreneur raising money to start the ne ...
- Big Brands Piloting In-Store 3GTV Networks
Marketing Daily, Karlene Lukovitz - Wednesday, June 29, 2011
The in-store media platform -- being touted as a breakthrough in t ...
- NBC, Radio Shack Boost Tour de France Digital Profile
Marketing Daily, - Thursday, June 30, 2011
NBC Sports is looking to raise the digital profile for Versus's To ...
- Nemours Children's Hospital Launches Campaign
Marketing Daily, - Wednesday, June 29, 2011
The campaign, created by Fry Hammond Barr, builds on Nemours' promise ...
- Peltz Re-engages As Kraft Heats Up Social Engagement
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 30, 2011
All the recent activity at Kraft Foods finally caught my fancy th ...
- TV Holds: Young Adults More Likely To Media Migrate
MediaDailyNews, Wayne Friedman - Wednesday, June 29, 2011
More studies reveal cord-cutting isn't a threat to traditional TV distribution syste ...