- ESPN 'Very Interested' In Expanding Ad Options On ESPN+ Streaming Service
Digital News Daily, Alex Weprin - Friday, August 17, 2018
ESPN President Jimmy Pitaro said ESPN+ and direct-to-consumer is one of fo ...
- 'Family Friendly' Streaming Service Can't Revive Antitrust Claims Against Studios
Digital News Daily, Wendy Davis - Friday, August 17, 2018
Siding against VidAngel, a federal appellate court has refused to restore clai ...
- Xumo Expands Channel Lineup As Viewership Rises Threefold
Digital News Daily, Alex Weprin - Thursday, August 16, 2018
Xumo has focused much of its efforts on the smart TV segmen ...
- Where Is TV's Biggest Ad Category - Autos - Driving In Future?
TV Watch, Wayne Friedman - Friday, August 17, 2018
The good news, per the VAB, is that it appears TV advertisi ...
- AT&T Completes AppNexus Acquisition
Digital News Daily, Alex Weprin - Wednesday, August 15, 2018
AppNexus is poised to become a pivotal part of the company's ...
- TV Ad Spend Appears To Boost Digital KPIs For Auto Brands
Digital News Daily, Alex Weprin - Wednesday, August 15, 2018
For example, Toyota increased TV ad spend by 10%, and saw i ...
- Verizon To Offer YouTube TV In 5G Broadband Rollout
Digital News Daily, Alex Weprin - Wednesday, August 15, 2018
Verizon will provide 5G residential internet service in four cities this yea ...
- Telaria Integrates Nielsen Digital Ad Ratings Into Platform
Digital News Daily, Alex Weprin - Tuesday, August 14, 2018
Telaria says that by incorporating DAR, the company hopes to "accelerate TV-li ...
- Streaming Video Tech Company Vidpresso Joins Facebook
Digital News Daily, Alex Weprin - Tuesday, August 14, 2018
Vidpresso was founded in 2012, and settled on a mission to tu ...
- Streaming Video Bundle Subscribers Are OTT 'Super Users'
Digital News Daily, Alex Weprin - Tuesday, August 14, 2018
Households that bought into these new bundles (which include Sling TV) stre ...
- HQ Trivia Brings Interactive Game Show To Connected TVs
Digital News Daily, Alex Weprin - Tuesday, August 14, 2018
The company airs multiple live game shows every day, including a ma ...
- Small Cable Companies, Advocacy Groups Seek To Nix AT&T-Time Warner Merger
Digital News Daily, Wendy Davis - Tuesday, August 14, 2018
A judge's decision to approve the merger was a "setback for consume ...
- Netflix CFO Wells To Step Down
Digital News Daily, Alex Weprin - Monday, August 13, 2018
Wells, who joined Netflix in 2004 when it was still exclusively ...
- FuboTV Taps Two Execs To Lead Engagement, Design
Digital News Daily, Alex Weprin - Monday, August 13, 2018
Erik Gerson, the new senior vice president of engagement, joins Fubo fr ...
- Streaming Video Services Pour Resources Into The Home Screen
Video Insider, Alex Weprin - Tuesday, August 14, 2018
For companies founded with technology in mind, like Netflix, Amazon, and Hul ...
- BrightLine To Add Cuebiq Location Data For OTT Ad Buys
Digital News Daily, Alex Weprin - Friday, August 10, 2018
Specifically, the deal gives publishers and advertisers access to Cuebiq's Footfall attributi ...
- 'Jeopardy!' Joins Hulu In Streaming Deal
Digital News Daily, Alex Weprin - Sunday, August 12, 2018
Hulu will curate 60 episodes of the program, including events like t ...
- NBCUniversal Plans To Take A Different OTT Tack With WatchBack
Digital News Daily, Alex Weprin - Monday, August 13, 2018
NBCUniversal is aiming to launch a new streaming service and app, call ...
- Roku Expanding Roku Channel To The Web
Digital News Daily, Alex Weprin - Thursday, August 9, 2018
The move marks a significant expansion for The Roku Channel, which launch ...
- Viacom Expands Efforts To Produce Shows For Streaming Services
Digital News Daily, Alex Weprin - Thursday, August 9, 2018
MTV Studios was announced in June, using the network's intellectual property libra ...
- ComScore Inks Deal With Inscape For ACR Data
Digital News Daily, Alex Weprin - Thursday, August 9, 2018
The data will be used for "ad effectiveness studies designed to he ...
- Roku Reports Strong Q2
Around the Net In Digital, Gavin O'Malley - Wednesday, August 8, 2018
Roku reported better-than-expected second-quarter earnings, and revealed that it is on t ...
- Disney Teases Upcoming Streaming Service, Set For 'Late 2019'
Digital News Daily, Alex Weprin - Wednesday, August 8, 2018
The Disney-branded service will be the "biggest priority of the company" ne ...
- OpenX Rolls Out Video Header-Bidding Solution
Digital News Daily, Alex Weprin - Thursday, August 9, 2018
The solution is built to take advantage of open-source Prebid technology. ...
- CVS Rolls Out National Mobile Video Visits
Marketing Daily, Sarah Mahoney - Thursday, August 9, 2018
The service will cost $59 for now, but the drug chain wi ...
- Katzenberg's NewTV Raises $1 Billion From Major Studios
Digital News Daily, Alex Weprin - Tuesday, August 7, 2018
NewTV, the mobile-first streaming video service in development from Jeffrey Katzenberg's WndrC ...
- Audience Engagement Measurement Firm Spark Neuro Raises $13.5M
Digital News Daily, Alex Weprin - Wednesday, August 8, 2018
Spark Neuro's system looks at brain activity, electrodermal activity, facial expressions a ...
- AT&T Acquires Control Of Peter Chernin's Otter Media
Digital News Daily, Alex Weprin - Tuesday, August 7, 2018
Otter Media includes a number of digital content and video properties, includi ...
- Locast Streaming Service Set To Expand
Digital News Daily, Alex Weprin - Monday, August 6, 2018
The Locast streaming service, operated by the nonprofit Sports Fans Coalition, wi ...
- Facebook's Alleged Video Metrics Errors Amount To 'Fraud,' Marketers Claim
Digital News Daily, Wendy Davis - Monday, August 6, 2018
"The wide disparity between the actual average viewership and Facebook's reported metri ...