- Netflix Can Hit Advertising 'Sweet Spot' Of $25 To $45 CPM: SMI
Television News Daily, Wayne Friedman - Tuesday, August 16, 2022
SMI says Netflix has a clear opportunity to hit this "sweet spo ...
- Google Provides Access To Gaming From Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 12, 2022
Google execs have been looking to integrate the ability to search f ...
- One Video Business Is Getting Hit Hard - Should We Be Worried?
TV Watch, Wayne Friedman - Thursday, April 28, 2022
For the fifth straight month, in March video-game industry sales slipped year-over-ye ...
- Microsoft Search, News Ad Revenue Rose 23% In Q1
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 26, 2022
While Microsoft's strong results were attributed to its cloud platform -- ...
- Take 2: Microsoft Looks To Deepen Ties To In-Game Advertising Since Shuttering Massive In 2010
Inside Performance, Laurie Sullivan - Tuesday, April 19, 2022
Microsoft, apparently, is at it again -- looking to build a progr ...
- Microsoft PC, Windows, Search, LinkedIn Drive Up Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 25, 2022
Amid inflation and plummeting stock prices, Microsoft managed 20% gains in reven ...
- Advertising Strong Focus In Microsoft Earnings
Inside Performance, Laurie Sullivan - Wednesday, October 27, 2021
While some believe reports of supply constraints influencing the outcome of t ...
- Microsoft Back From Thursday West Coast Outage
Around the Net in Email, Ray Schultz - Friday, April 2, 2021
Microsoft suffered an outage in the middle of the West Coast ...
- The 'Cyberpunk' Problem
Digital News Daily, Zach Oscar - Thursday, December 24, 2020
Over the past few months, many gamers shed doubt on the much-anticipat ...
- Warner Music Group Edges Up Quarterly Revenues To $1.13 Billion, Digital, Streaming Gains
MediaDailyNews, Wayne Friedman - Tuesday, November 24, 2020
Warner Music Group posted slightly higher revenues in Q4, reversing declines ...
- Nintendo Halo Effect, Search Share Rises With Release Of Next-Gen PlayStation, Xbox
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 20, 2020
Search data from Captify revealed that PlayStation 5 had the majority sha ...
- Sony PlayStation And Microsoft Xbox New Consoles To Launch This Year
Television News Daily, Wayne Friedman - Thursday, November 12, 2020
Sony PlayStation continues to outspend competitors in major national TV advertising ...
- Apple TV App, Vudu To Launch On New Xbox X And S, As Game Consoles Grab More Streaming Time
Video Insider, Karlene Lukovitz - Tuesday, November 3, 2020
In Q3, Xbox One accounted for 48% of game consoles' total vid ...
- Microsoft Moves Bing To Xbox, Rewrites Site Explorer For Webmaster Tools
Inside Performance, Laurie Sullivan - Friday, October 16, 2020
Microsoft Bing's re-launch of Bing Site Explorer in Webmaster Tools and Bing ...
- Juventus Will Not Appear In FIFA 20
Around the Net In MAD London, Sean Hargrave - Wednesday, July 17, 2019
Any marketing execs about to pre-order FIFA 20 might need to kn ...
- Xbox One Adds Alexa, Cortana Voice Support
Around the Net In Digital, Gavin O'Malley - Thursday, September 6, 2018
Xbox One users can now give voice commands to their console throu ...
- Data Platform MParticle Launches Xbox SDK
Digital News Daily, Alex Weprin - Thursday, December 14, 2017
Customer data platform mParticle has launched a native SDK for Xbox vid ...
- Xbox One Gains An Email Application
Email Marketing Daily, Jess Nelson - Monday, October 17, 2016
Xbox gamers now have a way to access their email inboxes fr ...
- FTC: Machinima Broke Law, Starcom Deal For Microsoft Cited
Daily Online Examiner, Wendy Davis - Wednesday, September 2, 2015
Online gaming network Machinima violated laws against deceptive advertising by secretly payi ...
- "The Interview" Now On iTunes Too
Around the Net in Video, P.J. Bednarski - Monday, December 29, 2014
The controversial film that was canceled and then rescheduled by Sony, debut ...
- Hackers Say They've Released Playstation, Xbox Credit Card Info
Around the Net in Video, P.J. Bednarski - Monday, December 29, 2014
A group claiming affiliation with hackers, Anonymous, say they’ve released personal information includi ...
- Xbox, Playstation Still Not Back From Hacking Attack
Around the Net in Video, P.J. Bednarski - Friday, December 26, 2014
After failing
on Christmas, Sony's PlayStation Network and Microsoft's Xbox Live a ...
- Ballmer Exits Microsoft, Focuses On LA Clippers
MediaDailyNews, Gavin O'Malley - Tuesday, August 19, 2014
Less than a year after stepping down as Microsoft's CEO, Steve Ballm ...
- Microsoft Brings Reddit And MTV To Xbox One, Updates Twitch
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 19, 2014
The Xbox One Tuesday will introduce Reddit and MTV apps to t ...
- Xbox Strikes Out At A Different Game
VidBlog, P.J. Bednarski - Monday, August 18, 2014
Xbox Entertainment Studios looked just like a content-provider. How come it didn ...
- YouTube Making It Easier To Watch On Connected TVs, Xbox, Other Devices
Around the Net in Video, P.J. Bednarski - Friday, August 15, 2014
According to YouTube, the updated app will present channels its users subscri ...
- Xbox One Users To Get Feature Letting Them Stream TV On Phones,Tablets
Around the Net in Video, P.J. Bednarski - Wednesday, August 13, 2014
Microsoft is announcing some significant improvements to the TV experience for Xb ...
- Microsoft Earnings Don't Hit Analyst Projections, But Consumer Revs Up
MediaDailyNews, Gavin O'Malley - Tuesday, July 22, 2014
The sky isn't falling for Microsoft, but CEO Satya Nadella clearly h ...
- Microsoft To Launch Siri Rival And Device Targeting Tools
Around the Net In MAD London, Sean Hargrave - Friday, June 20, 2014
Microsoft Advertising is to launch a digital assistant called Cortana, to riv ...
- Bing Turns Five, Lets Searchers Earn Five Times The Credit, $5 Monthly Gift Cards
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 4, 2014
Happy fifth birthday, Bing. The engine is celebrating the big day ...