TVBlog
Since he took over Discovery, CEO David Zaslav has taken some pretty big swings. He's rebranded channels (one twice); launched a network with Oprah Winfrey; and even invested in a … Read the whole story
Where do consumers place their loyalty when it comes to entertainment brands? ABC, the NFL, and video game "Call of Duty" draw the biggest … Read the whole story
Comcast CEO Brian Roberts said the company's emphasis on marshaling an array of assets to back a single NBCUniversal initiative is paying off with … Read the whole story
Some six weeks into midseason, CBS has now risen to a solid first place in key 18-49 viewers among broadcast networks' prime-time programming. The … Read the whole story
"This work redefines the benchmark of open-sourced excellence," said Jonathan Mildenhall, Coke's VP of global advertising strategy and content excellence, adding that "American Idol" … Read the whole story
- COMMENTARY
Paying for "free TV" has never been more confusing. Ninety percent of the country has had its behavior changed forever in this regard. You … Read the whole story
- COMMENTARY
Increasingly, television has been having an uneasy relationship with print media -- especially in big media companies. And so Time Warner is looking to … Read the whole story
- COMMENTARY
Liz Janneman not only speaks fluent Dutch, she is also a very effective senior sales executive for Ovation TV. She started in the business … Read the whole story
