A "Me" generation has emerged in TV. Millions of viewers have an extraordinary sense of entitlement with the thinking: I want it now, I want it easy, I want it … Read the whole story
Set to kick off later this week and roll out globally is a surrealistic TV spot and lengthier companion YouTube video in which Downey … Read the whole story
A campaign for FirstBank acknowledges customers' distrust of "free." In addition to traditional media, the Lakewood, Col.-based bank is employing a suite of free … Read the whole story
NBC will acquire the technology and talent behind an app that solicits and gathers user-generated video at news events. The deal signals NBC's willingness … Read the whole story
If the difficult things in life were all explained this easily, there would be nothing to complain about. Google Fiber launched "Bird Watcher," an … Read the whole story
As CBS and Time Warner Cable hurl accusations at each other to win public support for their fee battle, who wins? It may keep … Read the whole story
The press reported that in a letter to CBS CEO Les Moonves, Time Warner Cable boss Glenn Britt offered to make CBS available to … Read the whole story
Analyzing more than 200 episodes of prime-time television programs, Nielsen determined that a surge in the number of tweets about a show increased its … Read the whole story