TVBlog
Considering Time Warner Cable serves a large chunk of New York City, it stands to reason the WCBS blackout would hurt the station's efforts to attract ad dollars in the … Read the whole story
Facebook on Monday announced partnering with OpenTable to allow users to make restaurant reservations through their mobile devices. Starting this week, U.S. users of … Read the whole story
Ford, Geico and Yum Brands will take on launch sponsor roles with Fox's new 24/7 cable network, Fox Sports 1. The network describes them … Read the whole story
Completing a small deal with big implications, NBC News has acquired Stringwire, a start-up that develops real-time mobile video-sharing software. Stringwire was developed by … Read the whole story
In its latest step on the comeback trail, the Gap is returning to its denim-and-chambray roots, wooing Millennials "Back to Blue" with the biggest … Read the whole story
Perry Sook, the CEO of station group Nexstar, says he expects CBS to land game-changing rates in its negotiations with Time Warner Cable that … Read the whole story
Corona Extra and pop singer Marc Anthony are coming together for the U.S. leg of the multiple Grammy Award-winner's "Vivir Mi Vida" world tour. … Read the whole story
Homes.com, an online real estate destination, has kicked off its first national TV ad campaign. The new 30-second spot airs on cable networks across … Read the whole story
Viacom has resolved a text-spam lawsuit by agreeing to pay $3,000 to Tennessee resident Eric Mock, who alleged that the media company sent her … Read the whole story
Ad delivery and trafficking company DG Monday announced the sale of its TV ad distribution operations and a plan to refocus its remaining business … Read the whole story
Deep Root Analytics, a Republican analytics firm, has struck a partnership with FourthWall Media, a Virginia-based TV ad solutions provider. The partnership will provide … Read the whole story
Michelle Wright has been promoted to vice president, east coast sales and brand champion for E!, Style, EsquireTV, and TV Without Pity. Wright is … Read the whole story
A father and son bond over their love of JELL-O chocolate pudding in “Comb-Over,” a 30-second spot that launches yesterday. The son opens Pandora’s … Read the whole story
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Brand response TV advertising (BRTV) and social networking play particularly well together, due to the direct and highly proactive nature of each. BRTV's value … Read the whole story
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Time Warner's fee dispute with CBS isn't doing much for either of those companies' reputations. But the fight over the amount of money that … Read the whole story
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There seems to be a consensus in polite society that "everyone" hates reality television, which, given the clear ratings to the contrary, is obviously … Read the whole story
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Filling in for TV Watch regular Wayne Friedman while he's on vacation today. Wayne and others have their own approaches to this column, but … Read the whole story
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Last week, AOL bought Adap.tv for $405 million. If the history of online video is any indication, then right now, in management meetings and … Read the whole story
