In the wake of Mary Tyler Moore's death, much has been said about her position in feminist history -- but not enough about the talent that made her one of … Read the whole story
Charter Communications stock was sharply higher on Thursday, due to a reported move by Verizon to explore some "combination" with the big cable operator. … Read the whole story
Comcast says it has recorded "the best video customer results in 10 years" -- with 161,000 in net additions. In 2015, there was a … Read the whole story
ABC has been working closely with Google to develop a cross-channel campaign that promotes the return of its Thursday night "TGIT" (Thank God It's … Read the whole story
Extreme Reach has launched a marketing campaign for a new cloud-based video product that streams television ads in real time to any digital device. … Read the whole story
Created by adam&eveDDB, "Romance" marks only the third time the brand has advertised during the Super Bowl. Read the whole story
The biggest spenders are the 45 million who plan to host a party, which means big bucks on food and beverages, as well as … Read the whole story
The tongue-in-cheek campaign includes a 30-second TV spot in which Brett Favre, in flashbacks, expresses bewilderment at why so many of his passes were … Read the whole story
Maybe there's a little Mr. Clean in all men. In his first Super Bowl appearance, the brand icon dances his way into a woman's … Read the whole story
As the J. Geils Band once put it, "Love stinks." In a new campaign for its Febreze air freshener brand, Procter & Gamble takes … Read the whole story
As I've written on several previous occasions, not being able to promote a show to the largest chunk of available (and prime) prospects -- … Read the whole story
Even despite the somewhat lower-than-expected political advertising revenues, some TV station groups are cheering the windfall that 2016 bought. But are "core" TV advertisers … Read the whole story
Consumer confidence rose in December 2016 and dipped 2% in January 2017, but the numbers remain at record highs, according to Prosper Insights & … Read the whole story
T-Mobile's new attack on DirecTV Now is... really, really different, with Hulu playing a pivotal role. Read the whole story
Earlier this month, he paid two men to hold up a sign that contained an offensive Jewish slur. He's still trying to say the … Read the whole story