TVBlog
Thanks to cool friends such as Tina Fey, today Alec Baldwin is a celebrity who appeals to all age groups -- even babies. Read the whole story
Comcast's NBCUniversal posted big 15% Q1 gains overall in revenue, largely thanks to its film entertainment and cable TV businesses. Cable revenues for NBCU, … Read the whole story
The layoffs are largely due to declining subscriber numbers, yet ESPN pulled in $2.7 billion in national ad sales, by another measure. Read the whole story
The deal gives marketers access to an "always-on" team of writers, directors, and producers from Broadway Video. Content will run on all linear and … Read the whole story
AT&T's AdWorks unit unveiled a sleek new media lab packed with interactive technology demos, including connected TV, smart home appliances, and a virtual reality … Read the whole story
"Most consumers use trials for their intended purpose of trying out a service before deciding whether or not to continue as a paid subscriber," … Read the whole story
- COMMENTARY
Recent headlines exclaiming "Cable News Ratings Soar," about how there were 72.5 billion minutes of news consumption in 2016, made me cringe. Any time … Read the whole story
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Given the power of "influencers," the FTC has laid responsibility not just on those celebrity endorsers but to marketers paying for these social-media promotions. Read the whole story
- COMMENTARY
The lobbying group USTelecom praised FCC Chairman Ajit Pai's plan to roll back net neutrality, arguing that the move will boost innovation and investment. Read the whole story
