After a couple of false starts, the "TV Blog" presents Darlene Love singing "Christmas (Baby, Please Come Home)". Read the whole story
Although the U.S. TV/video ad market overall is expected to see a decline next year, connected TV continues to show big gains vs. other … Read the whole story
With virtually all of the big holiday franchise films out in theaters, U.S. box office revenues are down 4% season-to-date, with national TV ad … Read the whole story
Demand for the major annual holiday season specials spikes in November, but actually declines in December just before Christmas, according to an analysis of … Read the whole story
Demand for U.S. advertising reached its highest point of the year in November, but actually declined 3.7% from November 2018, according to the latest … Read the whole story
Legendary direct marketer Joe Segel retired at age 43, then came back to start his second successful enterprise. Read the whole story
Advertisers and creatives may be demanding more data from streamers -- especially in the age of fractionalizing media. Read the whole story
The chief business officer sees AVOD starting to gain advantage in an "all out war" with SVOD, big growth in user-initiated formats, a continuing … Read the whole story