Do any of the purveyors and producers of our visual entertainment media understand the concept of "entertainment" anymore? Read the whole story
Nielsen will work with the MRC to analyze what impact "zero-tuning households" may have had on reported viewing estimates. Read the whole story
Core, non-political advertising is expected to grow 5.4% this year, partly reversing a 23% decline in 2020. BIA says local TV-owned digital advertising will … Read the whole story
AVOD platforms in the first quarter of 2021 hit $1.26 billion -- up nearly 70% from the same quarter a year ago. Read the whole story
Tensions between Comcast and Disney over Disney's international streaming strategy have led to Comcast suspending its funding of Hulu, the streaming service co-owned by … Read the whole story
Six of the top 10 shows by spend were sports-related, and sports-related shows accounted for over 25% of auto spend for the month. Read the whole story
Starz streamer StarzPlay has been in Latin America since 2019. Disney chose to position Star+ as a standalone streamer in Latin America, rather than … Read the whole story
At-home streaming of new theatrically intended business will keep some films from reaching a full exclusive revenue level in cinemas. Read the whole story
The outlook for U.S. ad spending has improved considerably for this year, as have estimates for 2020, which included a recession attributed to the … Read the whole story
Packaging news content at high-profile streamers seems an uneasy fit. Would you really tune in to a CNN special after the 'Friends Reunion'? Read the whole story