Television News Daily
Wednesday, December 22, 2021
  • IPG Mediabrands' Magna, Disney Join Nielsen One Alpha

    Nielsen One Alpha will focus on ad campaigns, not programming, and is set to fully launch in 2022. It is a deduplicated ad measurement … Read the whole story

  • Curiosity Stream Bows Bundle With Access To Third-Party Streamers

    In another example of the aggregation trend in streaming, Curiosity Stream is offering a premium tier that includes no-additional-cost access to Tastemade+ and four … Read the whole story

  • Infiniti Enlists Sports Reporter Erin Andrews

    Partnering with Andrews enables the brand to reach audiences that typically wouldn't follow the automotive industry, Infiniti's Michael Cope tells "Marketing Daily." Read the whole story

  • 'Harry Potter' Reunion Celebrates 20 Years Of The Hit Franchise

    The new HBO film will feature Daniel Radcliffe, Rupert Grint, Emma Watson and Helena Bonham Carter, among others. Read the whole story

  • 'Splaining The Nostalgia For 'Lucy'

    Syndicated reruns kept "I Love Lucy" alive for successive generations and capped its iconic status. Read the whole story