TVBlog
A medical comedy adapted from a PBS staple, and a drama series about a hitman with Alzheimer's were two of the new shows announced at the Fox Upfront. Read the whole story
The ESPN streaming platform will initially be priced at $29.99 a month for the first 12 months, making it the most expensive single U.S. … Read the whole story
WBD is also starting up two new media platforms for advertisers: NEO and DemoDirect. WBD Storyverse allows longtime WBD film and TV series content … Read the whole story
WBD's Max will be rebranded back to "HBO Max" starting this summer - the premium streamer's original name. WBD claims increasingly strong profitability for … Read the whole story
The acquisition of Greenbids expands Perion's addressable market with the ability to add channels such as YouTube, Facebook and Instagram, combined with AI-driven lower-funnel … Read the whole story
The project will offer ad-supported streaming content, 'Billboard' says. Read the whole story
COMMENTARYWhile some Q2 scatter reports by media buyers describe a weak marketplace, Speciale says business on her end has been "strong for us." Read the whole story
COMMENTARYIn Q1 2025, linear TV ad impressions totaled 1.54 trillion - down 4.3% vs. the previous year - while national TV linear ad spend … Read the whole story
- COMMENTARY
Synthetic data is, in my eyes, a stopgap. It is a good trick for predictive analytics to be more reliable, but it's still just … Read the whole story
