Pandemic Teens Love TikTok, Nike, Jordan; #BLM Rises

From a Nike Jordan ad.

Months of the pandemic have tossed teen brand preferences into a blender, with Piper Sandler’s new “Taking Stock With Teens” report detecting major shifts in how Gen Z feels about brands.

Even as Nike and Nike’s Jordan brands continue to reign, newcomers like TikTok, Shein …

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