- Smartphones, Tablets Drive 20% Of NCAA Traffic
Raw, Mark Walsh - Friday, March 23, 2012
About 20% of the Web traffic for the first round of t ...
- Total Ad Expenditures Stagnate; Spanish-language Media Jumps Through 2011
Research Brief, Jack Loechner - Friday, March 23, 2012
According to Kantar Media Intelligence 2011 Ad Expenditures Data, general market medi ...
- American Idol': Are All Those Mentors Helping Or Hurting The Contestants?
TV Board, Ed Martin - Friday, March 23, 2012
One of the best moments in what has proven to be ...
- U.S Shows Can Fight Lower Ratings By Going Real-Time Worldwide
TV Watch, Wayne Friedman - Friday, March 23, 2012
One of the few areas where some big TV production companies sti ...
- Scripps Networks Buys Travel Channel International
Around the Net In Media, Phyllis Fine - Thursday, March 22, 2012
Scripps Networks Interactive will buy U.K.-based Travel Channel International Ltd. for $1 ...
- Viacom Networks Suffer Ratings Dips
Around the Net In Media, Phyllis Fine - Thursday, March 22, 2012
Viacom, which got some press for a ratings slide at Nickleodeon la ...
- OWN Could Lose $143M, Bankrolling Discovery Channel 'Restless'
Around the Net In Media, Phyllis Fine - Thursday, March 22, 2012
In the wake of other recent bad news from OWN (layoffs, t ...
- Sky Announces Now TV, First Internet TV Offering
Around the Net In OMD Europe, Nina Lentini - Thursday, March 22, 2012
It will let users access its movies and sport through any broadba ...
- Social Media Chatter Ups Live TV Stats
Online Media Daily, Gavin O'Malley - Wednesday, March 21, 2012
Rather than cannibalize "old media," some online activities can actually boost viewershi ...
- Return-Path Data Lexicon: 'Average' Reach Metrics
TV Board, Jane Clarke - Thursday, March 22, 2012
As with last week's column on Average Frequency, we examine the definitio ...
- With Media Industry Employment In Transition, Where Are The Jobs?
TV Watch, Wayne Friedman - Thursday, March 22, 2012
Layoffs aren't happy affairs, but given the increasingly fickle nature of journalis ...
- Huggies Pulls Plug On Bad-Dad Ads
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 21, 2012
Sorry, Pops. That's what diaper brand Huggies is saying to frustrated fathe ...
- Kohl's Takes On 'American Idol' Clothing Line
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 21, 2012
But, surprise, the latest extension of the popular "American Idol" TV sh ...
- Flat Growth Predicted For Local Trad Media
MediaDailyNews, Wayne Friedman - Tuesday, March 20, 2012
Taking out local digital business, BIA/Kelsey says local traditional media revenues ...
- CW Signs Up For Rentrak Service
MediaDailyNews, David Goetzl - Tuesday, March 20, 2012
In another striking move for the upstart measurement company, Rentrak has ink ...
- Premium TV Nets Add Subscribers, Momentum
MediaDailyNews, David Goetzl - Tuesday, March 20, 2012
Premium networks like HBO, Cinemax and Showtime registered impressive subscriber bumps, givi ...
- Saccone To Head MundoFox
MediaDailyNews, Fern Siegel - Tuesday, March 20, 2012
Fox named Emiliano Saccone to head their planned Spanish-language broadcast network, MundoFo ...
- Talk Is Tough Dept.: Will Anybody Become The New Oprah?
Around the Net In Media, Phyllis Fine - Tuesday, March 20, 2012
Ten months after Oprah Winfrey abdicated her position as queen of dayti ...
- New HDTVs Privacy Threat?
Around the Net In Media, Phyllis Fine - Tuesday, March 20, 2012
Do viewers of Samsung’s 2012 top-of-the-line plasmas and LED HDTVs have reas ...
- 'Big Bang' Reruns Powerful Force In Cable TV
Around the Net In Media, Phyllis Fine - Tuesday, March 20, 2012
Nerds conquer all. CBS' "The Big Bang Theory" is not only "helpi ...
- All3Media TV App To Shake Up VoD Marketing
Around the Net In OMD Europe, Nina Lentini - Tuesday, March 20, 2012
All3Media, the UK's largest independent producer, has struck a deal to laun ...
- L'Oreal, Lauren Team Up For Big Pony Launch
Marketing Daily, Sarah Mahoney - Monday, March 19, 2012
Called "Life in Color," the song is featured in TV ads a ...
- Dos Equis Works At Staying 'Most Interesting'
Marketing Daily, Karlene Lukovitz - Monday, March 19, 2012
Building on its "Legendary Lines" Facebook app, where myriad Dos Equis fa ...
- Group M, Nielsen Partner For TV, Internet Metrics
MediaDailyNews, Wayne Friedman - Monday, March 19, 2012
GroupM and Nielsen say they will develop the long-sought-after holy grail ...
- TV News Shows Spike In Viewers, Ratings
MediaDailyNews, Wayne Friedman - Monday, March 19, 2012
For the first time in more than a decade, TV network ne ...
- Pivotal: Consumers Want Easy Video Access
MediaDailyNews, David Goetzl - Monday, March 19, 2012
Longtime marketing industry analyst Brian Wieser says entrenched entities throughout the ...
- TV, Net Growth Propelled By Reach - On Any Screen
On Media, Diane Mermigas - Friday, March 16, 2012
As distinctions blur across screens on Internet-connected tablets, smartphones, computers and television ...
- Social TV's Evolution Ushers In New Era Of Content Creation
Online Media Daily, Kristin Frank - Tuesday, March 20, 2012
Stripping away all the buzz and technology, at its core social med ...
- Recapping The Recappers
TV Board, Gary Holmes - Tuesday, March 20, 2012
Maybe you've heard this already, but a new season of "Mad Me ...
- Spoiler Alert Overload Can Cause TV Marketers Headaches
TV Watch, Wayne Friedman - Tuesday, March 20, 2012
Spoiler alerts are now ongoing in entertainment coverage, which can be go ...