• Ad-Free YouTube: Paying For Streaming TV/Video In A Sea Of User-Generated Content
    Google's YouTube is making another concerted effort to jump into the subscription video-on-demand market -- offering consumers an ad-free version of its mostly user-generated video platform.
  • Doing The Math: Cablevision's Dolan Figures Out What's Needed For OTT
    The coming onslaught of over-the-top TV services would seem to finally bring "disruption" to the long-time content and pay TV provider model. Still, looking closer, maybe nothing will change that much.
  • Modern Wonders Of Digital Technology Can Still Lead To Old-Style Outages
    TV providers continue to offer up the fascination of new digital technologies. But the reality can be different, with glitches rubbing the shine off TV's perfect transmission armor.
  • How Much Closer Can You Get To Your TV Programs?
    Getting closer to your favorite media content/TV programming has never been easier. For example, Nashville-based Rabble.TV allows TV watchers to create their own audio "broadcasts" commenting on TV sports, shows and events.
  • Must-Have TV Networks -- Or Just Musty Networks?
    In an age of more over-the-top (OTT) services and possible big-time disruption from consumers being allowed to pick and choose what TV networks they want, ask yourself this question as a marketer and as a consumer: What are the TV channels you need to survive -- for the long term -- and which ones do you never watch? Viewers regularly watch about 17 channels, according to Nielsen, out of a possible 200 overall U.S. channels: advertising-supported, pay TV and regional channels.
  • Call Them Franchises? More Familiar TV Brands Try For Comebacks
    Fox has ordered a six-episode event series for "The X Files," and NBC has announced a straight-to-series order for a "Coach" revival starring Craig T. Nelson. Netflix, meanwhile, is eyeing a return for "Full House." These revivals follow CBS' return of "The Odd Couple," which started a few weeks ago and is now TV's top-rated new comedy with 18- to 49-year-olds.
  • Network Newscasts At 2 A.M: Do You Know When Your Ads Are Airing?
    You believe you have a good show that people want to watch. So, why run it during the time most people are asleep? NBC says it's started extra airings of its evening newscasts -- not so coincidentally, at around the same time Brian Williams was suspended -- on ten affiliate stations between 2 a.m. and 4 a.m.
  • Jon Hamm's Stint In Rehab: PR Stunt?
    The promotional push for fans to watch those series-ending seven episodes of AMC's "Mad Men" (which begin April 5) is a slam-bang, exhaustive PR/ad campaign. I've seen the show mentioned in seemingly every conceivable media outlet. But there's one piece of current "MM" news I'm not sure how to take. Have you seen the reports about star Jon Hamm completing a 30-day stint in rehab for alcoholism?
  • NBCU In Apple's New TV Service: A Testy But Workable Marriage?
    Apple's new stand-alone TV service has lofty ambitions, big revenue projections, and a projected legion of crazily devoted consumers. Is that enough? Apple has three of four broadcast TV networks nearing a deal for its stand-alone service -- but as yet, no NBC, apparently.
  • In A Drag Race With Netflix, HBO Steps On The Gas
    HBO's deal to air a daily TV newscast from news/documentary outfit Vice provides the pay network with a big way to differentiate itself from Netflix -- and perhaps other networks as well.
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