Results for December 2004

Worried TV Advertisers Look to Start Over
National TV advertisers who have been considering self mutilation due to new digital TV recording technologies may have something to calm the sting: a new system from Time Warner will allow viewers to get a second chance to see TV commercials.» 0 Comments
Cablevision's Voom Goes Boom
Cablevision Systems has taken its head out of the high-definition TV clouds; it is looking to sell or stop its money pit high-def programming enterprise Voom after barely one year in existence.» 0 Comments
What If God Was One of Us?
God is a big player on network television these days. His name is brought up more now than in the mid-1990s, according to a study by the TV pressure group, the Parents Television Council (PTC).» 0 Comments
A Conflict of Interest
William Morris Agency (WMA) restructured last week because a number of older talent agents weren't aggressive enough in cross-pollinating TV and film clients into new business areas of the agency.» 0 Comments
Selling TV and Music -- Playing the Emotion Card
All of a sudden it seems like the hip way to market TV and music entertainment has nothing to do with ratings, radio airplay, cable subscribers, or a music video; the key is having your own birthday card store.» 0 Comments
New Reality Show: Bickering TV Producers Get Kicked Out
Future growth in the TV industry may be with entertainment lawyers who specialize in suing over reality show copyright.» 0 Comments
Indecency Undressed
The real indecency fines are ready to be imposed.» 0 Comments
Mid-Season Remedies: Racy Housewives, Lying Daddies, and Big Globes
On the same day "Desperate Housewives" outguns "The Sopranos" with more Golden Globe nominations, the makers of "Girls Gone Wild" plan to offer a few golden globes of their own during the Super Bowl.» 0 Comments
B.C. or A.D., the FCC Investigates Indecency
Now even ancient warriors and artists are included in the FCC's current moral crusade.» 0 Comments
Gemstar, TV Guide And The Murdoch Family Jewels
Gemstar TV Guide International appears poised to morph once again. And this time, it may be into a business that most people - especially those on Madison Avenue - actually understand: TV programming. Sure, Gemstar already is a "programmer" of sorts. Its TV Guide Channel is among the best-distributed cable networks, and over the past couple of years Gemstar has continued to reinvest in its content. But it would be a stretch to call its content - still mainly scrolling TV listings, interstitials, ads and TV promos - programming in the sense that most media buyers think of it. That ...» 0 Comments
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