TheraTears Launches Water-Filled Eye Drops Campaign
Marketing Daily – 3 minutes ago
Campaign visuals, inspired by nature photography, include depictions of water refractions, water in motion, and water droplets. ...
Fantasy Sports Operator PrizePicks Kicks Off Football Season With Comic-Athlete Pairings
Marketing Daily – 24 minutes ago
Comedian Adam DeVine appears with footballer Marshawn Lynch, both lamenting "failed" fake products like Lynch's cookbook. ...
Jeep, Energizer Aim To Light Up The World
Marketing Daily – 26 minutes ago
Although best known for batteries, Energizer is also a leading marketer of automotive fragrance and appearance products. ...
xAI Developing Controversial AI Conspiracy Theorist Companions And More
MediaDailyNews – 1 hour ago
Several companion model prototypes could soon become available including a doctor, therapist, loyal friend, homework helper - a ...
Raser Elevated To C-Suite At Schafer Condon Carter
MAD – 2 hours ago
The promotion rounds out the new executive leadership team assembled by Ben Behrman who was promoted to preside ...
Droga5 Names Diaz Global Head Of Reputation/Creative Excellence
MAD – 4 hours ago
Diaz will be based in the U.S. and oversee creative and marketing strategy. ...
Kenan Thompson Drives Third Campaign For Autotrader
MAD – 4 hours ago
The campaign by 72andSunny New York is called "Auto Intelligence Command Center." ...
PMG Taps Dailey To Oversee Analytics, EMEA
MAD – 4 hours ago
He will service the agency's client base, including Apple and Tory Burch. ...
Biggest Station Owner Nexstar To Buy Tegna For $6.2B
Television News Daily – 4 hours ago
The combination will give Nexstar 265 stations in 132 of 210 TV markets. Nexstar currently has more th ...
Skai Has 'Avengers' Moment As Klier Joins From Walmart, Sam's Club
MediaDailyNews – 4 hours ago
Mor Klier has joined Skai to lead the omnichannel marketing platform's commerce, retail media, and generative AI business ...