Today's Top News

MADS4: Q1 Organic Revenue Took 5% Hit

All regions declined although S4 noted that the Americas performed stronger than expected with net revenue down 0.5% and is now accounting for 82% of the company's business. ...

By Steve McClellan
Newsfeed
Trade Desk Underwhelms With 12% Ad Uptick, Stock Drops 15%
MediaDailyNews – 3 hours ago
Trade Desk execs gave Q2 guidance for an 8% revenue gain YoY to around $750 million. The compa ...
Cadillac Former CMO Resurfaces As Healthcare CEO
Marketing Daily – 6 hours ago
"Our current healthcare system is built to treat illness, not to create health," says Melissa Grady Dias, t ...
Evian Dives Into Las Vegas With New Sphere Partnership
Marketing Daily – 8 hours ago
Evian will be featured across Sphere platforms, including exclusive branding in select concession areas and custom content ...
Meta Reportedly Developing Agentic Assistant For Social Media Users
MediaDailyNews – 9 hours ago
Meta is reportedly developing a personalized AI assistant designed to complete tasks for its 3.5 billion users acro ...
Snap Loses Users, Readies AR Glasses
MediaDailyNews – 9 hours ago
Snap's Dynamic Product Ads revenue grew more than 30% year-over-year, doubling adoption among small and medium-sized businesses. ...
Lerma/ Launches Sports Sponsorship ROI Evaluator
MAD – 10 hours ago
The new benchmarking tool ranks professional sports teams on metrics including media efficiency, fan affinity and team traject ...
Genesis Launches First-Ever Hispanic Campaign
Marketing Daily – 10 hours ago
The campaign includes 30- and 15-second spots in both English and Spanish, airing during tentpole moments including t ...
Molecule Names Digital Natives U.S. Strategic-Creative AOR
MAD – 16 hours ago
The mattress brand is sold online and throughout the Northeast. ...
Planet Propaganda Taps Monarko To Build Media Practice
MAD – 16 hours ago
The remit is design media to serve an AI-driven marketplace. ...
BBH USA Drives 'Fast' For Goodyear
MAD – 16 hours ago
The global push is to introduce Eagle tires to a new generation. ...

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OPINION

Planning & Buying Insider
ANA Town Hall: 'How About Nothing -- Is Nothing Good For You?'
"That's not a sustainable chart," the 4As' Matt Kasindorf concluded, using his hands as the best gestural explanation for the decline in agency compensation fees and the rise in principal media-buying. ...
By Joe Mandese
Marketing Daily - Top of the News
Apple Settles $250M AI Marketing Lawsuit
Approximately 37 million iPhone owners in the U.S. are eligible to receive settlement payments, according to court filing. ...
By Tanya Gazdik
Media Insider
AI Should Be Solving Our Customers' Problems -- Not Ours
So many business practices are not focused on customer results. As Intuit founder Scott Cook said "Fall in love with your customers' problems, not your products." ...
By Dave Morgan, Featured Contributor

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