• by April 23, 2009

These are the "most appealing" Latino performers among U.S. Hispanics ages 18 to 54. The average score of all 285 performers measured was 26.

1 Alejandro Fernandez, singer, 72

2 George Lopez, actor/comedian, 66

3 Gloria Estefan, singer, 65

4 Carlos Santana, musician, 64

5 Gael Garcia Bernal, actor, 62

6 Shakira, singer, 62

7 Benicio Del Toro, actor, 58

8 Eva Longoria, actress 57

9 Salma Hayek, actress 56

10 Cheech Marin, actor 56

Source: Marketing Evaluations, Inc., The Q Scores Company/2009 Hispanic Performer Q pilot study