Top 10 DMAs in which adults reside who bought books online in the last year:
1 Austin, Texas
2 Seattle/ Tacoma
3 Washington, D.C.
4 San Francisco/ Oakland/ San Jose
5 Hartford &
New Haven, Conn.
6 Boston
7 New York
8 Spokane, Wash.
9 Baltimore
10 Roanoke/ Lynchburg, Va.
Source: Scarborough Research, www.weknowthelocals.com